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Transcript of Display advertising with The Psychologist
psychologistthe
september 2011vol 24 no 9
The shock of the oldA special issue reconnecting withStanley Milgram’s obediencestudies, 50 years on
towards healthier meetings 668defending A-level psychology 674school students and work 676the realities of studying psychology 706
£5 or free to members of The British Psychological Society
letters 626news 632
big picture centrecareers 696
Incorporating Psychologist Appointments
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reconnectim’s obedien
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er meetingsel psychologand work 67tudying psyc
psychologistthe
october 2011vol 24 no 10
The riots A comment special on disorder,distortion and how psychology cancontribute to the debate
mindfulness in schools 736workaholism 740life’s long and winding roads 748false confessions 752
£5 or free to members of The British Psychological Society
letters 710news 728
careers 774looking back 788
Incorporating Psychologist Appointments
ogisstt
sorder,ology can
psychologistthe
november 2011vol 24 no 11
The lure of horrorChristian ‘Jeepers’ Jarrett with aHalloween treat
the appliance of science 816until death do us part 820thoughts on suppression 824interview with Geoff Bunn 832
£5 or free to members of The British Psychological Society
news 804methods 828
careers 854looking back 866
Incorporating Psychologist Appointments
Advertising withThe Psychologist2012 Media Pack
Circulation: 48,000
psychologistthe
august 2011vol 24 no 8
Wish you werehere?Christian Jarrett on thepsychology of holidays
deception in psychological research 580coach your cortex 586working on an acute medical ward 592interview with Alex Haslam 596
£5 or free to members of The British Psychological Society
letters 558big picture centrecareers 610
looking back 622
Incorporating Psychologist Appointments
37 Page 1
The British Psychological Society
The BPS is a professional organisation, charged by the Crown with overseeing, in the public interest, psychology and psychologists. Its publications, websites and other services are your best opportunity to reach a large, affl uent and well-qualifi ed audience of Psychologists.
letters 55big picture centr
careers 610looking back 622
ointtmeentss
The Psychologist
The Psychologist is the Society’s monthly publication, and the undisputed market-leading media for training and events advertising for psychologists – the fi rst choice for advertisers and readers alike.
Each month The Psychologist is read by more than 48,000 members of the British Psychological Society: all have or are working towards an accredited psychology degree. It is also passed on by many, giving it an average issue readership of over 69,000. Three-quarters of all members spend between 15 and 60 minutes reading each issue and keep it indefi nitely to refer back to.
Average issue readership
of over69,000
1
Ben Nelmes
Senior Sales Executive
0207 880 [email protected]
Our readers include…
Research workers and lecturers in institutions of higher education.
Clinical psychologists, counselling psychologists, health psychologists and neuropsychologists working in healthcare and community settings, in research or private practice.
Educational psychologists in LEAs, schools, special schools, colleges and clinics.
Occupational psychologists in management, personnel, training, selection and careers advisory services.
Forensic psychologists working in penal institutions and special hospitals.
Sport and exercise psychologists working with teams and individuals.
Students on sixth form, undergraduate (one of the largest and fastest growing subjects at university level) and postgraduate courses.
psychologistthe
october 2011vol 24 no 10
The riots A comment special on disorder,distortion and how psychology cancontribute to the debate
mindfulness in schools 736workaholism 740life’s long and winding roads 748false confessions 752
£5 or free to members of The British Psychological Society
letters 710news 728
careers 774looking back 788
Incorporating Psychologist Appointments
Thehe rriotts sAA comment special on disorder,stostortionn and hhow psychology canntrtribute e to thee debate
fulnlness iin schooools 736hoolism 7740ng g and wwindingg roads 748nfeessionns 752
psychologistthe
september 2011vol 24 no 9
The shock of the oldA special issue reconnecting with
Stanley Milgram’s obedience
studies, 50 years on
towards healthier meetings 668
defending A-level psychology 674
school students and work 676
the realities of studying psychology 706£5 or free to members of
The British Psychological Society
letters 626news 632
big picture centrecareers 696Incorporating Psychologist Appointments
psy 09_11 pOFCa_Layout 1 15/08/2011 13:33 Page 1
2
Ben Nelmes
Senior Sales Executive
0207 880 [email protected]
First choice for advertisers
Readers rate The Psychologist as their main source of information about training courses and events, and advertisers tell us that their advertising works.
Advertising with the British Psychological Society is highly visible, and an effective way of reaching out to the right people in the right numbers.
The Psychologist is the one magazine that focuses on professional issues for psychologists, across the range of employment sectors.
44%of readers have responded to an advert in the last
12 months
aders too
rt in th
79%of readers have some infl uence over purchases
3
Ben Nelmes
Senior Sales Executive
0207 880 [email protected]
Rates & Dates
2012 Display Schedules
THE
PSYCHOLOGIST
DISPLAY
DEADLINE
INSERT
DELIVERY
PUBLICATION
DATE
January 02 Dec 14 Dec 22 Dec
February 04 Jan 18 Jan 26 Jan
March 01 Feb 15 Feb 23 Feb
April 07 Mar 21 Mar 29 Mar
May 02 Apr 18 Apr 26 Apr
June 09 May 23 May 31 May
July 06 Jun 20 Jun 28 Jun
August 04 Jul 18 Jul 26 Jul
September 08 Aug 22 Aug 30 Aug
October 05 Sep 19 Sep 27 Sep
November 03 Oct 17 Oct 25 Oct
December 07 Nov 21 Nov 29 Nov
2012 Display Schedules
SIZE PRICE
Full Page £1,495
Half Page £795
Quarter Page £495
Eighth Page £295
Cover Position +40%
Advertorial +40%
Inserts POA10% agency commissionAll prices + VAT
Display adverts spec: (height x width)
Full page 248 x 190mm
Half page landscape: 120 x 190mm portrait: 248 x 90mm
Quarter page portrait: 120 x 90mm
Eighth page portrait: 120 x 40mm landscape: 56 x 90mm
Covers only trim size: 297 x 210mm,
bleed size: 303 x 213mm
Supplying artwork:
Please supply pass4press PDF via email.(All PDFs must be high resolution (300dpi), CMYK (we cannot be held responsible for colour content of any RGB fi les supplied) with fonts embedded.)Setting and copy amendments are available in-house, and will carry an extra charge.Please note all new artwork must be approved by The British Psychological Society before being included in the magazine.
Payment
Invoice and voucher copy are mailed after publication, with payment due within 30 days.
Policy
The Psychologist’s policy on advertisements includes:
publication of an advertisement in The Psychologist is not an endorsement either of the advertiser or of the products or services advertised
advertisements should not contain misleading statements
claims made in advertisements must be supported by appropriate evidence if requested
advertisers may not state in any subsequent advertising or promotional piece that their product or service has been advertised in The Psychologist
advertisements must conform to the British Code of Advertising Practice
the Editor of The Psychologist reserves the right to refuse or cancel any advertisement or part of any advertisement without reason or notice.
The full code is published at www.bps.org.uk/psyad and can also be obtained by post from the Society’s offi ce.
Artwork Contact:
Aysha [email protected] 7880 6241
Redactive Publishing Ltd17 Britton StreetLondonEC1M 5TP
4
Ben Nelmes
Senior Sales Executive
0207 880 [email protected]