Discussion Point-Construction as a Manufacturing
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Isconstructionamanufacturingprocess?Yes.Alltheproductsmanufacturedfortheconstructionindustryarepartoftheconstructionindustry.Whileitismoreobviousforproductslikebricks,cementorRBarthisalsoincludesallthehinges,screws,finishesandanythingelsethatisconsumedintheproductionandreproductionofthebuiltenvironment.Theproductrangeisextensiveandevenincludesfurnitureandinteriordesignproducts.Whentheindustryisreallydown,weseethetrueextentoftheconstructionindustry.Ifthepriceofconstructionweretodropdramatically,orbecomesoexpensivenoonecouldaffordtobuild,entirenationaleconomieswouldbeaffected.Inthiswaylargepartsoftheconstructionindustryareabletoproducetostockandhaveuptodateproductionprocesses.
Constructioncomponentsthatareproducedinfactorieshavehadtheopportunitytoevolveandbefairlyefficientintheirproduction,andthecostoftheseitemshasbecomecheapertosomeextent.Howeverthemachineryandproductionline,becomeextremelyexpensive,butarepaidoffoverthelongtermrepeatedmassproductionofsimilaritems.Ifwelookatthemassiveplantrequiredtoproducebricksorcement,wonderhowmuchproductneedstobesoldtopayofftheplantandmaintainproduction.Incarproductionlineswhicharealmostcompletelydonewithroboticsthepriceoftheproductionlinebecomesevenhigher,inordertoproducemoremassproduce24/7.
Onsitemanufacturingandtransformationissimilartotheassemblyofairplanes,orboatbuilding,wherethematerialsarepreproducedandthenbroughttothelocationofassemblywhileothermaterialsrequiretransformation.
Sowhenwethinkofinstallingaliftsystem,oranelectricalsystemthisiseasilyunderstood.Thetechnologyisinthemassproduceditem,whichissimplyinstalled.
Ifwethinkofpouringconcrete,layingtiles,plasteringwalls,layingbricksthisisallonsite.Thetechnologytoproducethismustbeabletogotothesite,likeaconcretetruck,concretepumpsetc.Producinganinsituconcretecastobjectisnotthatdifferentfrommakingacastobjectinafactory,butinafactoryyoumakeconditionsidealtoworkin,producefinerprecastwithhigherqualityanddetail,whileonsitethesearechangingallthetime,throughouttheyear,soonlyroughstructureisusuallyperformed.Ifwelookatthesupportinginfrastructure,whichisrequiredtoproducetheproduct,butdoesnotaddvalue,likescaffoldingorcranes,asthelocationchangesallthetime,allthesupportingsitemachineryandtoolsneedtomovearound,sitetositeasneeded.Thisincludesthelabour,whichinaglobalmarketmakesitimportanttobeabletofindlabourinnewmarkets.Forthisreasontheseproductiontoolsneedtobeabletoeasilytransportedandnottoosensitive,butalsonottoospecific,theyneedtobeabletobeadaptedtovarioustypesandformatsofthestructure.
ConstructionIndustry
QualityplanandcontrolinConstruction
SupplychaininConstruction
EndusersandtheirroleindesignConstruction
OrganizationalstructureConstruction
EndproductConstruction
Productionstyles,transformationalstylesConstruction
StrictEnvironmentalcontrolandaudits,becausepoorenvironmentalhistory
Qualityestablished,butNeedtosupportandpromotematerial,egbrickvsglassarchitecture
Strictqualitycontrolandproductmarketing.R&Ddepartments,Sales
StrictlyqualityandsafetyregulationforMachines.Nationalregulationtopublicsafety
Lessstrictqualitycontrol,butefficiencyandpriceimportantbecauseofcompetition
Environmentallyextractedresources:sandstonewatertimber,Manufacturedmaterialsstilltobefurthertransformed:Cement,bricks,timber,steelgypsum,glass,aluminiumManufacturedproductstobeassembled/fittedorapplied.Theseproductsaretransformingprimarytransformedmaterialsintopreassembledbuildingproducts,egwindowordoor.Assemblyofvariousengineeringcomponents,orpossiblylargeplantproducingall.Manufacturedproductsusedtoassembleandinstallproducts
Nonedirectly,butpublicopiniongrowinginEnvironmentaldebateMainlystablelargeproductionwithslightinfluencefromdesignofarchitecturalstylesconsumption.VisualelementsbecomepartofinteriordesignConsumptioncycles.Doorsandwindows,style,coloursmaterials,BREEAMspecificationsetcNotverylargechangeinvisualaspect,butsomeaspectschange,egLiftsinteriors,escalatorsetc
Onlyfromengineeringspecificationorfromconstructioncompany.
Extractionindustriesdeliveringtosite.Extractioncanchangelocationsdependingonclosestoption.Environmentallysensitiveindustry
Largeorganisationwithmassiveplantandinvestment.Deliverydistancebecomesrelevant.ProductrangesmallLargeproductionline,butmustupdateproductstocompete.Needtomarketproductsandcompetewithinindustry.CanhaveJITproductionofcertainproductsforspecificjobs.Largeproductionforglobalmarkets.ApparentlyFairlyextensiveproductrangefordifferentapplications,butactuallykitofpartsappliedtosituations.Globallythisproductionbalancesout.Largeorganisationproducingtostock
SandstoneclaygypsumlimeforonsiteproductionofConcrete,mortar,tar,paving,plasteringCement,Steel,glass,tar(roads),precastelements,claybricks,rooftiles,floortiles,paversDoors,windows,interiorfloortiles,wallandceilingfinishes,Claddingsystems
Airconditioningplant,elevators,escalators,automateddoors,heatingsystems,transformersandelectricalDB.ServerhubsScrews,nails,hinges,silicones,paintssheetingCementbasedglues,woodglue,wiring,plugstubingpipingandconduits
Largeextractionprocess,butminimaltransformation,crushingandsievingmachinescanrelocate.Localcompetitionduetoweightandtransportcosts.ContinuousprocessTransformationwithHeavyenergyandplantrequirements.MainlyLocalbutalsosomeglobalcompetition.FlowshopswithMassproductiontostock.Largerunsrequiredtobecompetitive,massiveglobalcompetition.Modulardesigntoapplytoparticularsituation,standardizedcatalogue.JobShopsproductionComponentproductionwhichcanassembledtofitspecificapplication,accordingtoengineeringspec.JobShoporcellularshopsLargerunsrequiredtobecompetitive,massiveglobalcompetition.FlowshopsorJobShops
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PChardwareIndustry
QualityplanandcontrolInPCmanufacturing
SupplychaininPCManufacturing
EndusersandtheirroleindesignofPC
OrganizationalstructureOfPCManufacture
Endproduct Productionstyles,transformationalstyles
Rawmaterialsuppliedwithestablishedqualityandformat,egplasticgranulesforinjectionmouldingmachines,lithiumforbatteries.Largeinternationalsourcingofsmallcomponentstrulyglobalproduction,especiallyinelectronics.
Strictqualitycontrolandproductmarketing.R&DdepartmentsrelatedtoSalesandmarketingfeedback.
Generalelementsthatservetheindustrythatcouldbesoldtovariouscompanies.
Manufacturedmaterialsstilltobefurthertransformed:injectionmouldingmaterials,lithiumforbatteriescouldbemadeinseparateshopCasingsandsupportComponentsforPCforfinalassembly.Size/valueofcomponentsfordeliverymakesglobalnetworkviableoption.ComponentspecificationanddesignfromBrand,thensourcedorproduced.Keyelementsthatmarkproducttocompete.Assemblyofcomponentstoformbiggersubcomponents.EgassemblyofmotherboardsManufacturedproductstobeassembled/fittedorappliedbutspecialized,fans,wiring,speakers,screwsscreens
Enduserrarelyinterestedintheoriginofrawmaterials.RareEarthdebate,EnvironmentaldamagefromLithiumextractionetcnotreallyrelevanttoconsumers,butenduserfashions,likegaming,facebookorothersoftwaredemandsrelevant
Differentsoftwarerequirementswillmakemoredemandsonhardwareperformance.Cost/valuestillimportant.Verysusceptibletomassiveinnovationfromtheendusersaswellasfromwithintheindustry.SomeVisualelementsbecomepartofdesignconsumptioncycleothersarejustmadetostock
Largemultinationalorganisationswithmassiveplantandinvestment.Hardwareandsoftwaredevelopments,Branddevelopsproductswithmarketablevalueofeach.Largeproductionline,butmustupdateproductsastechnologyevolvestocompete.MusthaveinternalR&D.Highlyspecialisedproductiontechniques,extremelyexpensivetosetup,butpaidforinvolumeofproduction.Largeorganisationspreadacrosstheindustryglobally.Veryspecialisedproductionwhichiscanproducelargerangeofspecialiseditems.
PCwhichispackaged,complete,workingwithaguaranteeandtechnicalsupportinternationally.Productrangecanbelarger,printers,phones,Householdappliances.Brandcouldendupjustdesigningandspecifying,withglobalproductionpartners.FundamentalhardwareComponentsforPCtoperformandcompete.Edgetechnologiesorbusinessstrategyelementswhichmightnotbemadebybrandjustspecifiedandcomposed.Nonspecificcomponentstoservetheindustry,screws,fans,screensspeakers.
Branddesignanddevelopproductspecificationstronglyrelatedtomarketstrategy,technologicaldevelopment.Planning,designing,researchinhighlyspecialisedcellularshops.Continuousflowassemblylineswithincreasingroboticassistance.Stillmassivelabourpools,egFOXCONinChina.Massivelabourpoolproducingforvariouscompetingbrands.Globalcompetitiontherefore.JobshopsorcellularshopsMouldedcomponentsorfabricationprocessescanbeveryspecialized.Largerunstopayforproductionpreparationandresearch.Almostnodemandoutsidetheindustry.JobShops
Lessstrictqualitycontrol,butefficiencyandpriceimportantbecauseofcompetition.PrintingandPackaging,transportanddistribution
Finalproductsmustbemarketed,distributedandservicecomponentsdistributedinternationally.
Veryimportantimpactonsales:Availability,aftersalesservice,distribution,marketing
Largeorganisationwithsubcontractedmedia,transportation,Distributionagencies.
Globaldistributionnetworkofproductsimultaneouslyasmarketrequiresproducts.Longpreparationtimeforcommercialization
Globalnetworkmediacampaign.Informationdisseminationandcollaborationwithsuperstores.Massiveglobalcompetition