Discover the Dutch market for Italian vacation properties

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TUTTA ITALIA

description

Discover the Dutch market for Italian vacation properties For more information [email protected] or visit http://www.dolcevia.com/int

Transcript of Discover the Dutch market for Italian vacation properties

Page 1: Discover the Dutch market for Italian vacation properties

TUTTA ITALIA

Page 2: Discover the Dutch market for Italian vacation properties

Market facts The Netherlands

- The Netherlands and Flanders offers a market of 25 million potential visitors

- Compare to UK : 64 million, Germany : 81 million, France : 66 million, Denmark : 5 million

- 1,250000 Dutch speakers visited Italy for the main holiday destination in 2013

- Average duration of holiday is 10 days

- In 2013 Italy was the 5th most popular holiday destination for Dutch

Our mission is to make you visible in this market, to help you grow your business !

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Search factsSearches for ‘vacations in Italy’ is

higher than for any other country. !

If you want to sell to the Dutch you

have to have a strong online presence

in the Dutch language

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Dutch passion for Italy- Rural Adventure : the medium and small towns and villages along the Apennines

- Active : hiking, cycle-tourism, windsurfing, sailing, skiing, golf

- Inspired by food, wine and knowledge of the habits and lifestyle of the Italians

- Sensitive to eco-substainability and respect for nature and environment

- Lombardy, Veneto, Lazio (Rome), Friuli-Venezia Giulia, Tuscany, Liguria, Trentino, Emilia Romagna Rising in 2014 ; Puglia, Siciliy & Sardegna !

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Dolcevia is ITALY 360°Travel & Tourism to Italy

Gastronomy & Recipes

Made in Italy

Events & Practical Information

Bi-monthly newsletters

Guest editorial by Andrea Vreede

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Online positioningAverage search position ‘7 ‘ in Google (based on 1000 search

terms)CTR 20,69% from search queries in

Google Average page impressions p.m. 250,000

Most popular terms | Aperol, Puglia, Italiaanse Recepten, Agriturismo Italië, Amalfi Kust

Official partner Google News

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Our website visitors18-24

6%

25-3420%

35-4422%45-54

22%

55-6420%

65+9%

Site visitors AGE

18-24 25-34 35-44 45-54 55-64 65+

female64%

male36%

Visitor gender

female male

Desktop41%

Tablet26%

Mobile33%

mobile

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Unique visitors & geography

Nether-lands60%

Belgium25%

Italy12%

Other3%

Visits by country

NetherlandsBelgiumItalyOther

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Advertising

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AZZUROListing for luxury propertyRate 2014 € 395 per yearListing in ‘Hotels & Resorts’ Link to category >>

1 page with full hotel description, activities, food & beverage, map, excursions in the area as seen on the left. Your company is promoted for a min. of 2 weeks on our homepage. Plus • Fullpage slide show (background slideshow optional)• Banner 360 pixels Square in category of choice • Request and contact form • Your pages introduced to our readers through our (bi-weekly) newsletter • Your page is linked to all related editorial pages • Contract term is 12 months

Click here to request your contract

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ROSSOListing for boutique propertyRate 2014 € 145 per yearListing in ‘Regional Accommodation’ Link to category >>

1 page with full property description, activities, food & beverage, map, excursions in the area as seen on the left. Your company is promoted for a min. of 2 weeks on our homepage. Plus • Fullpage slide show• Your pages introduced to our readers through our (bi-weekly) newsletter • Your page is linked to all related editorial pages • Contract term is 12 months

Click here to request your contract

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Banner Ad’s on DolceviaBanner rates from € 89,- per month Includes:• Visibility on all real estate pages including all pages related to

your regional offer. • Creative work and placement

Click here to request your contract

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TUTTA ITALIA

More information : ✉ [email protected]

☏ Italy +39 3337408590 ☏ The Netherlands +31 (0)30 3100076

Viale Primo Maggio 17, Barberino di Mugello (FI)Tuscany, Italy