08:00 - 08:50

09:00 - 09:30

10:30 - 11:00

Registration & Light Breakfast

Coffee Break - Exhibition Area - Victoria Suite 2

Agenda is subject to change

08:50 - 09:00 Chairperson OverviewMichael Abrey-Bugg - Commercial Relationship Manager at Age UK

What is the Role of Digital Strategy? at Comic ReliefDerek Gannon - Chief Operating Officer at Comic Relief

Building Branded Digital CommerceLeif Bode Nielsen - Senior E-Commerce Specialist at LEGO

09:30 - 10:00

When the Wise Man Points at Digital the Fool Sees AdwordsPascal Moyon - Chief Digital Officer at Lastminute.com

10:00 - 10:30

Digital Strategy Innovation SummitDigital Marketing Innovation Summit

Day 1 - 16th October, Park Plaza Victoria

#DigitalLDN #digimarketingldn

Morning Keynotes will take place in Edward Suites 5-7 - Separate tracks will resume after the 10:30am break. Please attend the summit you are registered for. If you have a joint pass you can move in-between the session rooms.

If you have any questions please enquire at registration.

11:00 - 11:30

12:30 - 13:30

Agenda is subject to change

11:00 - 12:00Marketing Hurdles Digital Media Must Overcome

Panelists include:Sophie Goldschmidt - Chief Commercial Officer, RFU

Laween Al-Atroshi - Chief Research & Dev. Officer, NHSLauren Smith - Digital Marketing, EMEA, Kimberly-Clark

Digital Marketing General SessionEdward Suite 7

Lunch - Exhibition Area - Victoria Suite 2 & Beatrice Suite

Digital Strategy General SessionEdward Suite 5-6

11:00 - 11:30The Digital Evolution of Business Travel

Carinne Saulet - VP, Global Product Management at Carlson

12:00 - 12:30Marketing a Content Brand to the World

Adam Waddell - Director, Entertainment Brands at BBC Worldwide

11:30 - 12:30Panel: Factoring Disruptive Tech into a Business

Panelists include:Shivvy Jervis - Head of Digital Media, Telefonica

Phil Buckley -Digital Transformation, Foreign OfficeOlly Arber - Director, Digital, Nesta

Martin Trickey -Group Head of Digital, Warner Bros TV Production Carinne Saulet - VP, Global Product Management, CWT

11:00 - 12:00

13:30 - 14:15Challenge Swap - Group Session Activity

Shannan Adler, Adjunct Professor at Emerson College13:30 - 14:00

13:30 - 14:00Strategies for Digital Content in Cultural Spaces

Dafydd James - Head of Digital Media at National Museum Wales

14:45 - 15:30Met Office - Digital Content Marketing

Simon Swan - Head of Marketing at Met Office

14:00 - 14:30Control Without Being Controlling: Web Governance at ECMWF

Helen Setchell - Manager, Web Content at ECMWF

14:00 - 14:30

14:30 - 15:00

11:30 - 12:30

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12:00 - 12:30

14:15 - 14:45Digitisation

Anton Kotov - Director, Corp. Strategy at Schneider Electric

14:30 - 15:00Challenge Swap - Group Session Activity

Michael Abrey-Bugg - Commercial Relationships at Age UK

16:00 - 16:30

17:00 - 17:15

Agenda is subject to change

16:30 - 17:00

Coffee Break - Exhibition Area15:00 - 15:30

Coffee Break - Exhibition Area15:30 - 16:00

What does Digital and Innovation Mean for News? Case Studies From The BBC

Esra Dogramaci - Digital Consul at BBC World Service Group

Settling and Implementing Digital Strategy at the Foreign OfficePhil Buckley - Manager, Digital Transformation at Foreign Office

Designing ‘Digital by Default’Martyn Hicks - VP, Digital Strategy at Barclaycard

Networking Drinks - Exhibition Area - Victoria Suite 2

Digital Marketing General SessionEdward Suite 7

Digital Strategy General SessionEdward Suite 5-6

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New Product Development to Stimulate Growth & Audience Engagement

Richard Singer - Managing Director at Travelzoo

Native Advertising: What Is It & Why Is It The Next Big Thing?Shannan Adler - Adjunct Professor, Journalism Ethics & Interactive

News at Emerson College

continuation...Met Office - Digital Content Marketing

Simon Swan - Head of Marketing at Met Office

Notes

Awards Ceremony - Victoria Suite 1

17:15 - 19:00

08:00 - 08:50

09:00 - 09:30

10:00 - 10:30

Registration & Light Breakfast

Coffee Break - Exhibition Area - Victoria Suite 2

Agenda is subject to change

08:50 - 09:00 Chairperson OverviewPeter Hawkins - Member, Strategic Planning Society

Digital Innovation and NewsJohn Armah - International Digital Director at CNBC

Digital Strategy Innovation SummitDigital Marketing Innovation Summit

Day 2 - 17th October, Park Plaza Victoria

#DigitalLDN #digimarketingldn

Morning Keynotes will take place in Edward Suites 5-7 - Separate tracks will resume after the 10:30am break and join again after lunch. Please attend the summit you are registered for. If you have a joint pass you can move in-between the session rooms.

If you have any questions please enquire at registration.

Age UK EnterprisesMichael Abrey Bugg - Commercial Relationships at Age UK

09:30 - 10:00

3 Digital Thoughts, Disney Inspired Philip Barnes - Digital Executive at Walt Disney Co.10:00 - 10:30

11:00 - 11:30

12:30 - 13:30

Agenda is subject to change

The Power of People Against Poverty: Digital Strategies at Oxfam Edward Lambert - Manager, Web & Mobile at Oxfam

Digital Marketing General SessionEdward Suite 7

Lunch - Exhibition Area - Victoria Suite 2 & Beatrice Suite

Digital Strategy General SessionEdward Suite 5-6

The Digital SocietyJake Chambers - Head of Digital Strategy at Nationwide

Five Thoughts on Preparing for Digital InnovationLauren Smith - Manager, Digital Marketing at Kimberly-Clark

11:30 - 12:00

13:30 - 14:15Your Brand Strategy Within Digital Marketing

David Langridge - Group Marketing Director at Fitness First

14:15 - 15:00

12:00 - 12:30 Search & Social StrategyAnt Robinson - Head of Search & Social at AutoTrader

Make it Digital - The Story of a StrategyKerensa Jennings - Head of Strategic Delivery at BBC

Open Activation: How to Evolve from Enterprise to Startup?Max Kreijn - Founder, Digital Strategist at Open Activation

Inside Outside-In. Delivering Digital Transformation in a B2BAhmed Hasan - Chief Digital Officer at General Electric

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End Of Summit - Thank you for attending15:00