Digital Transformation Demystified - Charitiesgoodgovernance.scot/wp-content/uploads/2019/11/... ·...
Transcript of Digital Transformation Demystified - Charitiesgoodgovernance.scot/wp-content/uploads/2019/11/... ·...
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Our clients
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Digital Transformation Agency
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Ewan McCowen
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“The use of new, fast changing digital technology
to solve problems”
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UK is currently only operating at 17% of its
digital potential
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UK digital economy is worth £145 billion a year
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Average UK person transacts £1,500 online
each year
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Online giving in the UK increased by 5.5% in 2018
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8.5% of overall fundraising revenue, excluding grants, was raised online in 2018
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24% of online giving was made using a mobile device
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Real examples
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Risk
Reward
Doing Not Doing
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Risk
Reward
Doing Not Doing
Hertz Accenture
Short term cost saving
SCA
Admin Engagement
Growth
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#1 Preparation
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High Impact
Low Impact
Easy Hard
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High Impact
Low Impact
Easy Hard
Events system CRM
New bankHardware
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#2 Budget
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#3 Systems
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#4 Implementation
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#5 Promotion
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1. Preparation
2. Budget
3. Systems
4. Implementation
5. Promotion
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Tips & Takeaways
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• Digitise one thing before Christmas
• Carry out a risk assessment
• Put digital budget on your next finance agenda
• Speak to your staff and audience
• Recruit digital expertise to board
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Risk
Reward
Doing Not Doing
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High Impact
Low Impact
Easy Hard