DIGITAL SIGNAGE SUPERMARKET

CURRENT SCENARIO IN SIGNAGE SYSTEM IN SUPERMARKET

Traditional signage include banners, shop front signs which are proven to be effective, but once the sign is made or printed, it cannot be changed and requires professional maintenanceDigital signage's are more eye catching than traditional printed posters.

CURRENT SCENARIO IN SIGNAGE SYSTEM IN SUPERMARKET

DRAWBACKS OF TRADITIONAL SIGNAGE

Can’t be Changed

In most cases, once a sign is made or printed, it cannot be changed.

Costly in the Long Run

Initial cost is cheap but building new one for long run is very expensive

Not as Eye-catching

With the exception of some incredibly designed or complicated traditional signs, these signs do not catch your eye as quickly as some of the more flashy digital options.Recently the static sign has evolved into digital signage, that uses LED monitors or computer screens to display sign information electronically

DIGITAL SIGNAGE

Digital Signage is the next generation of effective communication in public spaces.This engage and connect with your customers in the store and can showcase all your product offering l with a few clicks of a button.

DIGITAL SIGNAGE IN SUPERMARKET AND GROCERY STORE

Digital signage offers countless solutions to the supermarkets and grocery stores. An easy way to get on-the-fly messages to its customers.Allow to promote offers and characteristics of products in a simple way and with a great impact on the consumer.

Why not take the leap into digital signage?

Boost purchase and allows to interact with the customer in real time.It is a direct information channel in the point of sale, allows to show offers, promotions, new products and any information of interest for the customer.Images, videos and texts produce much more impact on the audience.It improves the image of the brand through innovative and modern tools.It allows customers to locate foods or services they are looking for.Reduce printing costs, due to the need to have fewer posters and brochures.Generate additional revenueBuild customer loyalty

Where You Can Place Digital Signage

When deciding the location to place digital signage you should think about who your audience is and what it is you want to show them.Thinking about using digital signage in your stores? Below shows where to put the digital signage screens in a supermarket.

At the entrance to reach customers with a greetings

At each aisle to make customers to know which aisle is open

Any area where customers have to wait for any length of time.

Now that you’ve determined the perfectlocation for your digital signage display,then, onto the next question: where do youfind them? We, Techware Solution hasmade a mark by catering quality outputand services in this niche market andbroadening the use of digital signage tovarious industry segments like marketingand corporate communications,advertising, retail, hospitality, healthcare,transportation, public sector and educationetc. We are also the Technology Partner ofSouthern Railway digital signage project.

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