Digital Economy Strategy

Consultation:Agriculture sector

Why are we here?

• Introduction – Fergal Coleman• To discuss the digital economy and how Northern Rivers

can grasp the opportunities• It’s not a meeting about the NBN – the NBN is one

(important) enabler• It’s about information, discussion and ongoing involvement• We want your ideas and thoughts

We have already started

• www.digitalnorthernrivers.com.au• Diagnostic: www.digitaleconomy.net.au• Twitter: @digital_nr #digitaleconomy• Get involved, contribute and stay up to date

Agenda

• Introductions (5 min)• Overview of the NBN (15 min)• The digital economy (10 min)• Agriculture– some examples (5 min)• What the digital economy means for the region? (40 mins)• How can the agriculture sector :

• Deliver better service to it’s customers and community• Get efficiencies in their organisations(40 mins)

• Next steps (5 mins)

What does the NBN mean?

• Faster… much, much, fasterThe NBN will provide 93 per cent of households broadband speeds of up to 100 megabits per second (Mbps), or about 28 times faster than most people experience today. The remaining premises (seven per cent) will be connected via a combination of wireless and satellite technologies providing peak speeds of at least 12 Mbps.

• More reliable• Ubiquitous

Speed Comparison

http://www.nbntasmania.com.au/index.php?Doo=PageView&id=273

NBN is a wholesaler

Pricing: http://www.bit.com.au/Guide/312738,nbn-prices-the-cheapest-plans-from-14-providers-compared.aspx

Future ProofingGoogle Fiber here, and Singapore building this

We Need to Get Up to Speed

The NBN is not the Digital Economy

The Digital Economy is what we decide to develop using the NBN:It involves innovation and change: new skills, new processes, new business models

The Digital Economy is about better lives!The eight National 'Digital Economy Goals' focus on the areas of:

• Online participation by Australian households (Digital Divide)• Online engagement by Australian businesses and not-for-profit organisations • Smart management of our environment and infrastructure • Improved health and aged care • Expanded online education • Increased teleworking • Improved online government service delivery and engagement• Greater digital engagement in regional Australia.

Examples and new models• Households: Kansas City – 6 HD movies being streamed in one house!

Digital champions, Digital divide• Shoes of Prey, Freelancer.com.au• Health and Aged Care – Fruit Ninja and Health!, Lower Murray Medical

and Vidyo, Edisse.com• Education: Coursera.org, khanacademy.com, • Increased teleworking – It works - My company! (Anglesea, Docklands,

Mumbai, Dublin)• Data.gov.au, Gov2.0, online consultation, virtual libraries• Big Data, 3D printing, crowd sourcing

Examples: Agriculture• Smart Farms – Armidale• Pathways to improved production

(Precision Agriculture)10-30% reduction in fertiliser input (rainfed and irrigated crops)50-100% improvement in yield:water ratio (irrigated crops)20% improvement in pasture use efficiency

• #Agchat• http://nationalfoodplan.govspace.gov.au/

Examples: Agriculture

http://www.youtube.com/watch?feature=player_embedded&v=xc897XbV1ZM

Examples: Farmz

Examples: Horticulture Australia

The Agricultural Industry @ Northern Rivers1. What needs to be done to leverage high speed

broadband in the Agriculture sector? • Strengths and weaknesses of the agriculture industries in NR• Opportunities – what are they and how can we maximise

them• Threats – what are they and how can we minimise them?

What three things should the sector prioritise?

For your own organisation1. Discuss with a partner one how the Digital Economy will change

your business?• New markets/customers• New ways of making/delivering your service?• New suppliers/partners• Internal efficiencies – web technologies

What’s the one thing you will do in your own organisation after today?

Next Steps• We will document the outcomes from today

• We will follow up with further questions?• A draft will be made available for comment• Stay involved, promote and engage with us at

www.digitalnorthernrivers.com.au