Digital Marketing Trends 2016 : Video Production

5
DIGITAL MARKETING TRENDS 2016: VIDEO PRODUCTION

Transcript of Digital Marketing Trends 2016 : Video Production

Page 1: Digital Marketing Trends 2016 : Video Production

DIGITAL MARKETING TRENDS 2016: VIDEO

PRODUCTION

Page 2: Digital Marketing Trends 2016 : Video Production

Social platforms are

now adapting to support their

own native video

MORE AND MORE VIDEO

With social platforms adapting to support their own native videos, online viewers are growing at an astonishing 60% per month – this is set to only increase throughout 2016.

As online video now accounts for 50% of all mobile traffic, marketers will need to create better and personalised content in order to connect with their audience.

Page 3: Digital Marketing Trends 2016 : Video Production

AUGMENTED REALITY

The new year will see major development for augmented reality.

Augmented reality offers a live view of elements that are computer-generated such as sound, video, graphics or GPS data overlaying the physical world with the virtual.

As more applications and wearables are released within the new year, expect to see businesses showcasing new and innovative ways to market themselves.

Page 4: Digital Marketing Trends 2016 : Video Production

VIDEO CONTENT WILL BE KINGWhilst content will continue to dominate digital marketing in the new year, we will see a rise in the number of videos being used by brands in their marketing strategy.

The growth of video content, will have marketers thinking about how to develop the relationship brands have with their customers.

Creating a video that entertains the viewer will see better results than those with video content based solely on a particular product.

Page 5: Digital Marketing Trends 2016 : Video Production

For full blog visit

fortaymedia.co.uk