ATM – Travel MarketingDigital Marketing Campaign from

How Travel has changed..

“The time of travel has changed,” says Bateman. “Twenty years ago if you wanted to book a trip, you would drive over to your local travel agency, but now people start their journey on Google so we have to be there right

Think about the last time you booked a hotel.

Did you go directly to the hotel website? Did you visit a local travel agency? No, you didn’t. You went to Google and conducted a search to do some comparison shopping. I’m sure this isn’t always the case, but more often than not Google is the place were travelers start their hotel booking process.

Travel Research

• How travellers use online to travel research

• https://think.storage.googleapis.com/docs/2014-travelers-road-to-decision_research_studies.pdf

The internet accounts for over 74% of both leisure and travel planning

How important is internet advertising

We help show your ads to travellers who are searching for you

There are millions of searches for hotels everyday on Google — that’s millions of potential hotel bookings. We want to help hotels reach and engage travelers, make it easier for travelers to search for hotels online – read more here - http://adwords.blogspot.ae/2015/03/building-better-hotel-search-experience.html

How to market your business online

1. List on Google My Business

• https://www.google.com/business/• List your business on google maps for

travellers to find you.

2. List on Google Hotel Finder

• https://www.google.com/hotels/#search;si=2f1417;av=l

• Also list on trip advisor and other popular travel portals and review sites.

3. Make your site mobile optimized

More 7 Steps to stay ahead of the game

1. Claim & create your Google My Business Page (if you haven’t done so already)2. Connected with an authorized partner to get started with Hotel Ads. If you need help

Google encourages you to reach out directly through this form.3. Sign up for Business View for your hotel. Google claims that they’ll be in touch within 5

business days after you reach out.4. Shoot quality photos and videos. You need to make sure the photos and video content

you’re pushing out there is true quality. Not a photographer? It might be worth investing in a photo-shoot to capture the beauty of your hotel in the best light possible. If you’re on a budget, try to find an employee or friend that also happens to be a skilled photographer. For marketing purposes at WordStream, we often utilize our founder, Larry Kim, who also happens to be a talented photographer.

5. Highlight special offers, discounts, and unique features. What makes your hotel unique? Why should a traveler book with you over the 5-star hotel down the street? Highlight these benefits in all of your marketing efforts.

6. Keep track of your competition: Spy on your competitors and see how you stack up through Google’s Ad Preview tool. See how they’re presenting themselves on Google, and then figure out how you can do it better.

7. Subscribe to Google’s travel blog: Google has a blog just for travel marketers. Keep on top of this so that you can jump on new features before your competition even knows what’s going on.

About Leads Dubai

• We are a local business in dubai and a online marketing agency.

• We are certified Google Partners and implement latest marketing strategies

• Lead generation company. We help you find more customers.

• See what some of our travel clients say about us. –• http

://leadsdubai.com/tours-package-company-oman-generates-new-leads/

What we do

• Google Advertising• Facebook Advertising and management• Email Marketing• SMS Marketing• Local business marketing• Lead Generation

Our Marketing Offer

• Since we met in ATM, we have a special offer which will help market your business for travellers from UAE, Saudi, Kuwait, bahrain, oman and other Middle east countries.

• We will target travellers who are planning to travel and show them your ads to register directly with you.

• Please email on leads@leadsdubai.com if interest for this offer. Or call +97150 3047470

We look forward to work together