Digital Marketing And Case Study Of Banking.

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digital marketing

Transcript of Digital Marketing And Case Study Of Banking.

Page 1: Digital Marketing And Case Study Of Banking.

digital marketing

INCREASE

CUSTOMERS

TODAY

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Digital marketing is the trending marketing term being used around in small as

well as corporate level businesses.

­ Digital marketing is the use of

electronic media such as various

digital display medias usually

internet.

­ Digital marketing campaigns are

becoming more prevalent, as digital

platforms are increasingly

incorporated into marketing plans,

and as people use digital devices

instead of going to physical shops.

What is Digital Marketing

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The innovative and

effective way to market 

Digital marketing has

transformed the dimension of

marketing as the

personalization of ads and

marketing targeted audiences

are given priority. Also, the

expense of customers that can

be targeted is unlimited truly

globalizing companies, big and

small.

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Why digital marketing

Marketingcampaign

Not going into the detailed infography, this simple answer to digital marketing is 

internet. We dont have to see datas to know how important internet has become

to our life. We look around and we can see people glued in to their phones or

their computers. So do you think people will be looking at the bilboards or will be

checking their facebook while waiting in the bus stop. 

Now let us talk about marketing. Marketing is the tested idea when it comes to

the growth of a business since centuries. Customers need to know about a

business, waht it stands for and what unique services it provides to

prosper.Starting with carvings on rocks and boats, then newspapers and

television. Now the trend is more and more in favor of the digital era. 

digitalmedium

Money

Money

Money

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Digital Marketing Trends inBanking

Go Digital

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1. Big Data

64% ofcompanie

s arecurrentlydeploying

orplanningbig data

initiatives.

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2. Digital means Mobile

72% of AmericanBanks have a

mobileapplication to

help in banking

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3. Social Media Maturation

Creating a genuinetwo way

communication has been focused

with customerservice directly

carried out throughsocial media.

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4. Change in Model of Banking

Banking model haschanged from B-B

towardsdigitization of

almost everything