Digital Look 10 Year Anniversary Media Pack

To celebrate our 10th birthday we are offering 10 new advertising and sponsorship opportunities for you and your clients – from the leading online

financial research and data website.

“What every investor needs to know”

Book by 31 st

March 2009 to

get 10% off

We’re growing at our fastest rate for 10 years!

Photo Credit: Chris Breeze (Flickr)

We’re growing fast!

8 – 10 million page impression per monthTraffic growing rapidly at 20% + per monthOver half a million unique users each month6,000 + new registered users each month68% of users visit digital look at least once a monthOver 175,000 unique opted in email addresses

Digital Look has the best depth and breadth of market data, news, decision-making tools and analysis in the UK – making it the number one choice for active traders and private investors.

Unique tools + unique targeting + unique sponsorship opportunities + 10 years of online experience all add up to. . . Perfection.

The company

Photo Credit: BBC

The Company

About Digital Look

Launched in 1998Established industry-wide reputation – works with major banks, stockbrokers and media ownersBacked by a major Global parent – CMC Markets

Our Audience

High net worth individualsBusiness decision makersActive traders and private investors

The Websites

Photo Credit: Andrea Kirkby (Flickr)

The Websites

DigitalLook.comOur flagship website targeting serious investors and traders

The Websites

ShareCast.comAn industry-leading stock market financial newswire

The Websites

ProShareClubs.co.ukThe UK’s official investment club service

The Websites

Investors and Traders use our websites for:

Unique financial researchComprehensive fundamental and technical analysisReal Time Streaming dataBreaking newsCutting edge advanced trading investing tools

Who we work with

Photo Credit: Ric e Ette (Flickr)

Who we work with

Barclays Stockbrokers Blue Index Charles Schwabb

E*Trade First Direct HBOS Internaxx LyxorM&G Neptune More Than Self Trade

TD Waterhouse SG The Share Centre Jaguar

Mercedes Continental Airlines Renault BA BMI

Range Rover T Mobile Amex Orange

Shell BP Saga Vodafone Nikon Dell Lexmark CunardSavills The Telegraph

About our audience

Photo Credit: PieterMusterd (Flickr)

About our audience

High net worth individuals

High net worth individuals

57% have financial assets over £100k*Almost 10 times the UK average (6%)

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Digital LookAverage

High net worth individuals

37% have financial assets over £250k*More than 6 times the UK average (6%)

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Digital LookAverage

High net worth individuals

38% earn over £50k paAlmost twice as many as the UK average (20%)

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High net worth individuals

12% earn over £100k paFour times more than the UK average (3%)

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About our audience

Business decision makers

Business decision makers

40% are qualified professionalsOver 50% are directors / senior managers or own their own businessFully responsible for purchasing: IT Hardware (62%)

About our audience

Other facts and figures

About our audience

93% own shares and are over 4 times more likely to own them than the UK average91% are online at least once a dayAbove average ownership of Credit Cards (87%)83% are the main household owner52% own their home outright (no mortgage)65% of Digital Look users own investment funds and are over 3 times more likely to own funds than the UK average68% visit the site at least once a week

Base: All Internet Users Source: Forrester June 06

Media Opportunities

Photo Credit: Mrs Magic (Flickr)

Media Opportunities

Bespoke packages, tailor made for you

ONLINE EMAIL

Online Media Opportunities

Banners, leader boards, half banners, skyscrapers, super sky’ and MPUs

Online Media Opportunities

Overlays, Pop Up’s/Pop Unders, Expandables, Video, Page Wraps and Road Blocks

Email Media Opportunities

We send up to 6 emails per month to our opted-in and highly receptive audience of high net worth users. As a result of capping email frequency we have one of the most responsive databases in the marketEmails are sent as partner offers, the content of which is exclusively the advertisersWe also have an extensive portfolio of 20 different market data alerts that are requested by users and form a highly targeted niche audienceAlerts can be sponsored and branded, including a sponsor’s message at the top

Sponsorship opportunities

Photo Credit: un_owen (Flickr)

10 new sponsorship opportunities

To celebrate Digital Look’s 10th anniversary we have put together 10 new sponsorship opportunities offering advertisers a unique and innovative way to reach their target audience.

1 . 2 . 3 . 4 . 5 . 6 . 7 . 8 . 9 . 10

1. Share Price/News Ticker

SOLD

OUT

Mar

ch &

Apr

il

2009

High impact branding and response on every page of the websiteTop performing slot for page views and click through rateLogo, message and click through next to the key market data for investors in the UK3 click commands for a targeted campaign – your logo, your customised message, and a pop up that launches when investors click on market data

KEY FACTS

The Home Page Ticker will receive circa 500,000 impressions per month.The ticker that appears on every other page of the site apart from the home page will receive circa 8 Million impressions per month.We can offer the ticker on a 1, 3, 6 or 12 Month sponsorship.

2. i-Look

A unique and market-leading service not available on any other financial website.Exclusive fixed tenancy sponsorship lets you put your brand and message in front of tens of thousands of engaged and active private investors.

3. Contextual Ads

Targeted and bespoke advertising like you’ve never seen before. Create a custom advert and call to action that will serve in real time based on market conditions. For example, you can display a specific message to investors on pages where brokers have just tipped a ‘buy’ rating.Your brand, your logo, your message and your call to action next to relevant and timely market data creates a powerful and responsive campaign.

Price rise/fall greater than 3%, Top 5 riser/faller in the index, Top 5 riser/faller in the sector, Going ex-dividend in next 5 days, Paying dividend in next 5 days, Results due in next 5 days, Hit a 52 week high / low, Broker Upgrade / Downgrade, Strong buy / Strong sell recommendation, Director buy greater than £10k, Director sell greater than £10k

Perfe

ct fo

r

Stoc

kbro

kers

4. Fantasy Share Game

Share registrations data with Digital Look - a high value list you can contact directlyYour logo and branding throughout the game and all supporting marketing materialLeader Board, Sky and MPU

5. marketLIVE!

Our real time streaming prices, charts and news service is used by over 40,000 of the UK’s most active tradersExclusive sponsorship is available through standard creative formats

6. Home Page and Section Take Over

High impact branding and response campaigns on high value and high traffic parts of the website.

This sponsorship can include all or one of the following:

Wallpaper (Site surround branding)All creative formats on either home page or section for a fixed period.Change of Digital Look livery to fit with the advertising corporate identity.

High

Impa

ct

7. Poll Tool

Instant market research; highly targeted campaign.

Our team will help you create your own market research questionsLogo and branding available on the poll, and pages where it appearsAccess to email addresses of investors and high net worth individuals who respond

8. Personal Finance emails

Personal Finance daily/weekly round up.

Logo and branding on weekly features sent to circa 175,000 usersLogo and branding on Editorial features online throughout the Personal Finance channelYour Advertorial, featured on the home page of Personal Finance

We are able to offer sole sponsorship of individual or multiple product categories.

9. Broker Anchor Positions

Pole position on the home page & portfolio page‘Trade now’ links in key positions on the portfolio pageRun of site advertisingLogo & branding on portfolio alerts, circa 100k per week

10.Fund Manager Anchor Positions

Pole position on the Investment Companies home page, Funds home page‘Trade now’ links in key positions on the portfolio pageLogo and branding on key investment management tools –screeners, performance tables, etcRun of site advertisingLogo & branding on weekly emails, circa 100k per week