Digital Life_Mary Dowell

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References & Recommended Readings Reference Books The Wisdom Network, by Steve Benton and Melissa Giovagnoli 10 lessons from the future by Wolfgang Grulke The Cluetrain Manifesto – End of business as usual by Levine, Locke, Searls, Weinberg Growing up digital by Don Tapscott Blur by Stan Davis and Christopher Myer Wikinomics by Don Tapscott and Anthony D. Williams Tribes by Seth Godin Purple cow by Seth Godin Mastering the digital marketplace by Douglas Aldrich The death of distance by Francis Cairncross Open Innovation, Henry Chesbrough, 2003 Reference reports, articles, and speeches Aspen Summit 2000 “Cyberspace and the American Dream VII”,”Digital Renaissance, Medieval Policy” by Carly Fiorina March 2009 London Times “BBC downloads push broadband firms to the limit”, by Ali Hussain January 2009 In-Stat “Subscribers are sending more than 2 trillion mobile messages per day” April 2009 Forrester Research “The Future Of The Social Web”, by Jeremiah Owyang Wired magazine- the new economy June 2009 Data passport- Comscore first half 2009 TNS market research - Cymfony report 2008 University of Cambridge report 2009, How to implement open innovation Glossary of Relevant Terms source: Wikipedia.com Web 2.0 Web 2.0 is commonly associated with web development and web design that facilitates interactive information sharing, interoperability, user- centered design and collaboration on the World Wide Web (WWW) and the Internet. Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, mashups and folksonomies. Cloud Computing Cloud computing is a paradigm of computing in which dynamically scalable and often virtualized resources are provided as a service over the Internet. Users need not have knowledge of, expertise in, or control over the technology infrastructure in the “cloud” that supports them. The concept generally incorporates combinations of the following: > infrastructure as a service (IaaS) > platform as a service (PaaS) > software as a service (SaaS) > Other recent (ca. 2007–09) technologies that rely on the Internet to satisfy the computing needs of users. Cloud computing services often provide common business applications online that are accessed from a web browser, while the software and data are stored on the servers. The term cloud is used as a metaphor for the Internet, based on how the Internet is depicted in computer network diagrams and is an abstraction for the complex infrastructure it conceals. Mary J. Dowell Johnson Controls DIGITAL LIFE RECOMMENDED RESOURCES

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Transcript of Digital Life_Mary Dowell

Page 1: Digital Life_Mary Dowell

References & Recommended Readings

Reference Books

The Wisdom Network, by Steve Benton and Melissa Giovagnoli

10 lessons from the future by Wolfgang Grulke

The Cluetrain Manifesto – End of business as usual by Levine, Locke, Searls, Weinberg

Growing up digital by Don Tapscott

Blur by Stan Davis and Christopher Myer

Wikinomics by Don Tapscott and Anthony D. Williams

Tribes by Seth Godin

Purple cow by Seth Godin

Mastering the digital marketplace by Douglas Aldrich

The death of distance by Francis Cairncross

Open Innovation, Henry Chesbrough, 2003

Reference reports, articles, and speeches

Aspen Summit 2000 “Cyberspace and the American Dream VII”,”Digital Renaissance, Medieval Policy” by Carly Fiorina

March 2009 London Times “BBC downloadspush broadband firms to the limit”, by Ali Hussain January 2009 In-Stat “Subscribers are sending more than 2 trillion mobile messages per day”

April 2009 Forrester Research “The Future Of The Social Web”, by Jeremiah Owyang

Wired magazine- the new economy June 2009

Data passport- Comscore first half 2009

TNS market research - Cymfony report 2008

University of Cambridge report 2009, How to implement open innovation

Glossary of Relevant Termssource: Wikipedia.com

Web 2.0Web 2.0 is commonly associated with web development and web design that facilitates interactive information sharing, interoperability, user-centered design and collaboration on the World Wide Web (WWW) and the Internet. Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, mashups and folksonomies.

Cloud Computing

Cloud computing is a paradigm of computing in which dynamically scalable and often virtualized resources are provided as a service over the Internet. Users need not have knowledge of, expertise in, or control over the technology infrastructure in the “cloud” that supports them. The concept generally incorporates combinations of the following:

> infrastructure as a service (IaaS)

> platform as a service (PaaS)

> software as a service (SaaS)

> Other recent (ca. 2007–09) technologies that rely on the Internet to satisfy the computing needs of users.

Cloud computing services often provide common business applications online that are accessed from a web browser, while the software and data are stored on the servers. The term cloud is used as a metaphor for the Internet, based on how the Internet is depicted in computer network diagrams and is an abstraction for the complex infrastructure it conceals.

Mary J. Dowell Johnson Controls

DIGITAL LIFE RECOMMENDED RESOURCES

Page 2: Digital Life_Mary Dowell

Social Computing

In the weaker sense of the term, social computing has to do with supporting any sort of social behavior in or through computational systems. It is based on creating or recreating social conventions and social contexts through the use of software and technology. Thus, blogs, email, instant messaging, social network services, wikis, social bookmarking and other instances of what is often called social software illustrate ideas from social computing, but also other kinds of software applications where people interact socially. In the stronger sense of the term, social computing has to do with supporting “computations” that are carried out by groups of people, an idea that has been popularized in James Surowiecki’s book, The Wisdom of Crowds. Examples of social computing in this sense include collaborative filtering, online auctions, prediction markets, reputation systems, computational social choice, tagging, and verification games. Social computing has become more widely known because of its relationship to a number of recent trends. These include the growing popularity of social software and Web 2.0, increased academic interest in social network analysis, the rise of open source as a viable method of production, and a growing conviction that all of this can have a profound impact on daily life.

Social Media

Social media are media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media supports the human need for social interaction, using Internet- and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM).

Crowdsourcing

Crowdsourcing is a neologism for the act of taking tasks traditionally performed by an employee or contractor, and outsourcing it to an undefined, generally large group of people or community in the form of an open call. The word was coined by Jeff Howe in a June 2006 Wired magazine article. Projects which make use of group intelligence such as the LazyWeb predate that word coinage by several years. Recently, the Internet has been used to publicize and manage crowdsourcing projects.

Mobile Web

The Mobile Web refers to browser-based web services such as the World Wide Web, WAP and i-Mode (Japan) using a mobile device such as a cell phone, PDA, or other portable gadget connected to a public network. Such access does not require a desktop computer, nor a fixed landline connection.[1] The total number of mobile web users grew past the total number of PC based internet users for the first time in 2008 (source: Tomi Ahonen Almanac 2009).

‘Mobile Internet’ is access to the Internet using a mobile wireless modem, either integrated into a mobile phone or in an independent device (USB modem, PCMCIA card).Nowadays USB modems are HSPA (3.5-3.75G) modems. Many users use their mobile telephones as a way of connecting their personal computer to the Internet via 3G, GPRS or CSD.

Mobile Web 2.0

An example Web 2.0 technology used on the mobile web is the blog, resulting in the term moblog. Critics point to the difficulties of transferring Web 2.0 concepts such as open standards to the mobile web. On the other hand, advocates present it as a means of pushing information up onto the web in addition to bringing information down to the user. This push to allowing offline content to popular websites empowers the user. Furthermore, many major companies see the rapidly growing demand for advanced web access via mobile phones and provide a mobile version of their site. This allows users, even with newer devices, to quickly access websites and services in a view that is customized for mobile. Some examples include American Airlines and Victoria’s Secret among many others.

Mary J. [email protected]