Diapositiva Ingles III

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TEACHER

ING. NUVIA ZAMBRANO

MEMBERS

ZOILA ADRIANA PANTA PLUA

SILVIA MARIA PISCO HOLGUIN

MERCEDES ROMERO

JOHANNA VILLAVICENCIO

HENRY IVAN CEBELLO BAQUEDANO

2011

QUEVEDO STATE TECHNICAL UNIVERSITY

DISTANCE EDUCATION UNIT

TOPIC"DIAGNOSIS OF THE NEEDS

OF CUSTOMERS OFCOOPERATIVEOCTOBER 29


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This work will help to improve services and products offeredby the institution in the city of Quevedo, and withinthis objective to know the strengths and weaknesses, andpreferences that have partners on the services provided.

The methodologies used for data collection were 40 surveysconducted in the institution, for a day, and then create thestatistical basis and there by obtained the frequencies of

responses of all questions asked

1.Introduction


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There is a dissatisfaction of cooperative customers by October 29pay

10% of the backlog of arrears for 15 days on loans they have made in theinstitution.Not having a proper interest, confidence and security that eachcustomer has the cooperativeOctober 29, shall refrain frommaking loans frequently or seek other alternatives in another bank that

meets your needs.1.1.1Anlisis FODAstrengthsIt has a fixed number of clients, including police and military it hasa satisfactory liquidity.opportunitiesOffer bundles of products and services weaknesses It hasno appropriate interest in arrears of 10% within 15 days behind in credits.ThreatsPowers of existing banks.

1.1Statement of the Problem


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1.2 Formulation of the problemMeeting the needs of customers Cooperative October

29"1.3 Definition of the problemObject of study: Customer NeedsScope: Cooperative October 29to meet the needs of

customers.Units of observation:Clients of the cooperative October 29Banks of the townDirectors of the Cooperative October 29Location: Quevedo Cooperative 29October Avenue 7,1113 and eleventh place.Time: Year 2011


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1.4.Objectives

1.4.1 General Conduct an assessment of the needs of customers of theCooperative "October 29".

1.4.2 Specific Conduct a survey to determine customer needs. Create a proposal for products and services. Validate the proposal by the directors of the Cooperative

October 29


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2.Results

1. What is your type of productive activity?

.


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2 . Do you have credits in financial institutions?


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3 . What is the credit financial institution that holds in place?


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4. How often the credit union transacts in the cooperativeOctober 29?


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5. What type of transactions performed in the cooperative,"October 29"?


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6.How about the services provided by the Cooperative "October29"?


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7.Do you agree with the hours of care provided by theCooperative October29?


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8.At the time of the paperwork to apply for credit, receivesall the necessary information?


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9.Are you in agreement with the surcharge of 10% arrears ofcontributions due from 15 days late?


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10.Do you think the requirements are to apply for credit?


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Thanks for your

attention

Diapositiva Ingles III

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