Devine Powers Social Media 10-in-10

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Devine + Powers 10-in-10 THE SOCIAL MEDIA STARTING POINT Please take 10 minutes to answer the following 10 questions. Based on the information you pro- vide, we will be in a better position to provide strategic recommendations and suggested tactics moving forward. (1) In 280 characters (2x a Tweet) tell me what your company does. (2) What differentiates you from your competitors? What do you think is your competitive advantage? (3) Who is your primary customer or target audience? Primarily B2B or B2C? (4) How do you currently acquire new customers? (5) Who are your top 5 competitors? (6) What sites or publications do you read? (List as many as possible) (7) Does your company currently use any social media sites? Are any of your employees particularly active in social media? (8) Does your website have any analytic software installed on it? If so, what kind? (9) Why are you are looking to leverage social media now? (10) What do you hope to accomplish with social media? Devine + Powers Page 1 of 1

Transcript of Devine Powers Social Media 10-in-10

Page 1: Devine Powers Social Media 10-in-10

Devine + Powers 10-in-10

THE SOCIAL MEDIA STARTING POINT

Please take 10 minutes to answer the following 10 questions. Based on the information you pro-vide, we will be in a better position to provide strategic recommendations and suggested tactics moving forward.

(1) In 280 characters (2x a Tweet) tell me what your company does.

(2) What differentiates you from your competitors? What do you think is your competitive advantage?

(3) Who is your primary customer or target audience? Primarily B2B or B2C?

(4) How do you currently acquire new customers?

(5) Who are your top 5 competitors?

(6) What sites or publications do you read? (List as many as possible)

(7) Does your company currently use any social media sites? Are any of your employees particularly active in social media?

(8) Does your website have any analytic software installed on it? If so, what kind?

(9) Why are you are looking to leverage social media now?

(10) What do you hope to accomplish with social media?

Devine + Powers Page 1 of 1