DEVELOPING YOUR PRODUCT OR SERVICE- Enterprise4All
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Transcript of DEVELOPING YOUR PRODUCT OR SERVICE- Enterprise4All
Guidelines...
If something isnt clear...ask
There are no stupid questions
In fact question everything
Because I am going to ask you a lot of questions
….relax...this is only business…
A 3 step process to develop products customers are already
looking for
A simple repeatable way to make sure more of what you do is
a hit.
How you can make more sales and build more profit with your
own Product Development Cycle.
Spend a lot of time thinking of what
might work?
Frustrated as to how to get people
interested?
Not sure how to increase your
profitability?
Don’t know exactly what to do next?
3 Step Process
Research
Existing Customers
Mailing Lists
Surveys
Social Media Search
Ally Business’ Customers
LinkedIn Groups
3 Step Process
Configure
Use data from research
Improve mailing lists
Involve customers in
product creation process
Create range of product
options
Beta - Test
3 Step Process
Launch
Pre - order
Pre - Launch
Clear offer
Feedback from Beta as
Social Proof
Launch involving allies
My Offer...
Learn a step by step process:
Develop a new product that people want in
less than a month…
Do research that will increase profit
Increase the number of customers who re-buy