Developing a Social Media Marketing Program
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Presented at the 2010 E-Tourism Summit, Troy Thompson of Travel 2.0 (along with Arianna Petkevicius of sparkloft) shows DMOs and CVBs the latest tactics, strategies and tips for a social media marketing program. Twitter, Facebook, Foursquare...how destinations can leverage social to drive visitation. A must-read presentation for any DMO or CVB.