Detailed Textual Analysis Of 3 Music Videos

Anwarul Haque 45325092

DJ Khaled - Hold You Down ft. Chris Brown, August Alsina, Future, Jeremih

"Hold You Down" is the second single by DJ Khaled, featuring Chris Brown, August Alsina, Future and Jeremih from Khaled's eighth studio album I Changed a Lot. The track topped the US Hot R&B/Hip-Hop Airplay chart and is August Alsina's first top 40 entry as well as DJ Khaled's seventh.

The genre of this music is Hip-Hop and R&B

It was released on August 3, 2014

Film Language

Genre Characteristics

DJ Khaled’s “Hold You Down” is

Mise-en-scene (Colours/settings/costumes etc..)

Links between lyrics, Music and visuals Goodwin’s theory states that each genre has particular characteristics that defines its genre. DJ Khaled “Hold You Down” is Hip-Hop and R&B. In this music video the artists is doing sexual stuff to women as you can see in the video.

They express them selves by showing expression towards the women in the video. They talk about what they are going to do with them, also each artists has his own scene. For example one artist is in the bathroom, the other artists is in the bedroom etc..

In the lyric they sayI'll hold you down(I'm the one gon' hold you down, I'm the one gon' hold you down)I'm on my way(I'm the one be rolling up in that Bentley truck)(Some rollin' up)Want you like right now(You the one that got all I need, give me all of you or all of me)I'm on my way(I'm the one that's gon' hold you down, I'm the one gon' hold you down)

Representation of artist

References of voyeurism (Looking/ The male gaze)