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Indian Institute of Foreign Trade, New Delhi
Executive Post Graduate Diploma in
International Business Strategy (EPGDIBS) Batch 04
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CONTENT
Broad Contours
Unique Features of Program
Who Should Attend
Program Architecture
Fees
Certificate
Program Profile
About IIFT
NIIT Imperia Edge
Admission Process
Detailed Module-wise Contents
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Post Graduate Diploma in International Business Strategy (Executive) was awarded Outstanding Blended Course at the World Education Congress, on 29th June 2012.
RECOGNITION- OUTSTANDING BLENDED COURSE
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Program Director: Prof. Mridula Mishra from IIFT New Delhi
Duration: 1 Year
Eligibility: Graduation in any discipline and minimum 5 years of Experience as on 1st December 2014
Schedule: Saturdays 6:30 PM to 9:30 PM and Sundays 12:30 PM to 6:00 PM
Program Fee: Rs. 3,23,850/- [Additional Fees: Rs. 15,000/- For books and study material; Rs. 10,000/- for Alumni fees] (Fee payable in Installments, Educational Loan Facility available)
BROAD CONTOURS
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Cutting-edge inputs to enhance strategic leadership in international business
Unique Program Design
Extensive Use of Case Studies, Live Corporate Examples, use of business simulations
Pedagogy
Opportunity to learn from the professors of premier International Management Institute of India. For faculty details please visit IIFT website www.iift.edu
Faculty
Three 6-Days IIFT Campus Visits during the program at the start of each trimester Campus Visit
Executive Post Graduate Diploma in International Business Strategy after successful completion of the program from IIFT New Delhi
Certificate
Students successfully completing the program are granted IIFT alumni status. Alumni Status
UNIQUE FEATURES
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Managers and Senior Professionals aspiring for strategic and decision making roles
Entrepreneurs wanting to expand in international markets
Executives/ entrepreneurs involved in export/ import business
Professionals interested in the area of international business/ trade
WHO SHOULD ATTEND ?
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PROGRAM ARCHITECTURE
1st Campus Visit- 6 Days
7 modules of 1st Trimester
2nd Campus Visit- 6 days
8 modules of 2nd Trimester
3rd Campus Visit- 6 Days
7 Modules of 3rd Trimester
Certification from IIFT
IIFT Alumni Status
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Trimester I Trimester II Trimester III
1. Global Strategic Management
1. Corporate Financial Strategies 1. International Business Negotiation
2. Cost Management Strategies
2. International Business Law 2. Strategic Brand Management
3. Economics of Pricing Strategies
3. International Marketing Strategies
3. Innovation and Technology Management
4. Global Leadership Strategy 4. Global Sourcing 4. Change Management Strategies
5. Global Business Environment
5. Services Marketing 5. Strategy Evaluation & Implementation
6. IT Applications In Management
6. Macro Economic Policies 6. Strategic Alliance
7. Business Statistics 7. Cross Cultural Management (Seminar paper)
7. Corporate Forex Management Strategies
8. Business Ethics (Seminar Paper)
Research Project on Developing a Global Business Plan and Sectoral Business Strategies
Port Visit
PROGRAM MODULES
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Attendance Criteria Minimum 66% Attendance in each module
Minimum 80% Attendance in the entire program
Certification Criteria
A student will be eligible for award of PG Diploma only if the following criteria are met at the end of third trimester.
CGPA of at least 2.33
Not more than 12 Deficit Grade Points
ACADEMIC GUIDELINES
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Program Fee: Rs. 3,23,850/-
The fee can be paid by cash, cheque or DD drawn in favor of NIIT Ltd. Imperia Collection Account
The fee can be paid in installments as given below:
Installment
Schedule
Application
Fee** Initial
Amount* # Registration Fee
* I* II* III*
Month Feb, 2015 Apr, 2015 Jun 2015
Amount Rs. 1,124/- Rs. 10,618/- Rs. 1,18,922/- Rs. 64,770/- Rs. 64,770/- Rs. 64,770/-
**Application Fee is non- refundable
FEE PAYMENT SCHEDULE
# Candidate once selected by Institute, the initial amount will be NON- REFUNDABLE. If candidate is Not selected by Institute, initial amount will be refunded in 30 days from result declaration
*It is suggested that applicants complete the admission/ registration formalities as soon as possible within the announced timelines as we may be compelled to allot the seats on first come first serve basis due to limited availability of seats.
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SAMPLE CERTIFICATE
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PROGRAM PROFILE
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Dr. Mridula Savitri Mishra Assistant Professor , Marketing, IIFT New Delhi
Qualification PhD from BITS-Pilani, M.E. (Internet Technology and e-
Business), BITS-Pilani, MBA (Marketing)
Areas of Interest / Specialization Retail Management and Distribution Management Market Research Advertising and Sales Promotion e-Business Management Information System
Work Experience- 9 years in academics and 2 years in Industry.
PROGRAM DIRECTOR PROFILE
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FACULTY SPEAK
Dr. Satinder Bhatia, Chairperson, Graduate Studies Division, IIFT New Delhi {Program Director, PGDIBS (Batch 01 & 02)} The Post Graduate Diploma in International Business Strategy (PGDIBS) helps a strategist or visionary hone his skills in strategy formulation and evaluation. This is a unique blend of courses of strategies in different areas like Finance, HR, Marketing etc.
Dr. Mridula Savitri Mishra, Assistant Prof. Marketing IIFT
New Delhi {Program Director, PGDIBS (Batch 01 & 02)} The program aims to develop competence in discipline and skills associated with business strategy. It is specially designed for executives of companies expanding or planning to expand their operations in the international market
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I joined the program to understand the current business strategies so that I could use it for my company. This program has lived up to my expectation. The program lets you meet highly experienced people from all over India. You get a chance to visit the port and understand the operations. This program covers multiple subjects and makes one understand the strategies of global companies.
Rahul Kumar, Asst. Manager (Sales and Marketing)-POSCO
The faculty interaction and learning was seamlessly automatic. The recorded session feature was also very helpful for the working professionals. The quarterly campus visit gives you a feeling of belonging to the institute. NIIT did a commendable job of bridging the gap of time and distance for working professionals. The program is the real Academic Value Add
Manoj Kumar Mishra, Head General Manager Business Development - BRG Energy Ltd.
I found that the PGDIBS course had excellent faculty from IIFT and outstanding pedagogy. The campus visit and program content are other things I liked about the program. The course provides structural knowledge with strategic framework that can be used in everyday business processes. You also get to interact with professionals of different industries during the campus visit. This course provides techniques and framework for effective business management.
Sourav Panda, Senior Manager - Endevour Soft Technology
The PGDIBS program is a good program for working professionals as it has flexible timings and gives a PG Diploma from top institute in 1 year. The faculty is excellent and we get exposure to the latest course content.
Kapil Kumar, Consulting System Engineer - Cisco Systems
STUDENT SPEAK
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PROFILE OF STUDENTS*
Representatives from all industry Sectors Diverse educational background
Rich in experience from 5 years to 31 years; Average Work Exp.- 9 years 9 Months
*PGDIBS 01- 03: 162
9% 8%
3%
4%
28% 29%
19%
Industry Sector Automobile
BFSI
Government
Healthcare/ Pharma
IT/ ITES
Manufactuting
Service
7% 15%
46% 3%
22%
7%
Education B.A.
B.Com
B.E./B.Tech
B. Pharma
B.Sc.
BBA/ BHM
36%
29%
25%
10%
Work Experience
5- 7 Years
8- 10 Years
11-15 Years
More than 15 years
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IT/ ITES BFSI Automobile Government Manufacturing
STUDENTS FROM TOP ORGANIZATIONS
*Indicative List
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Founder CEO AU Software TechnologiesProprietor- Kamdhenu Foods, Durga Agencies
Director State Trading Corporation, Luminous Infoways, Finoso Pharma, Trinity Engineering Enterprise
VP- G4S AVP- SBI General, Defiance National Sales Manager
Oracle GM Ops Asia - Omnex DGM Shree Renuka Sugars Zonal General Manager Gail
India
Group Leader Amdocs Delhi
Area Manager Tata Motors
Sr. Manager Dell Manager Accenture Project Manager Infosys Sr. Technology Analyst-
Goldman Sachs Chief Engineer- Samsung Asst. Manager- Volvo AG,
Renault Nissan, Bank of America, Honda Motors
BDM- Lonza India, Claris group
SAMPLE DESIGNATIONS*
* Indicative list
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CAREER GROWTH*
Batch Previous
Designation Previous Organization Current Designation
Current Organization
PGDBS01 Sr. Manager Tata Motors Limited Divisional Manager Tata Motors Ltd.
PGDBS01 AGM HINDALCO Industries Regional Manager-North
:Chemicals Business HINDALCO
Industries Limited
PGDBS01 Sr. Manager Dell Lead Consultant -
Transformation Practice WNS global
Services
PGDBS02 Vice President -
Software Division G4S
Head of Solutions Implementation
G4S
PGDBS02 ASSISTANT MANAGER
VOLVO AG Deputy Manager Continental
PGDBS02 TECHNICAL LEAD WIPRO
TECHNOLOGIES Program Manager Symphony Teleca
PGDBS03 DY MANAGER HERO MOTOCORP LTD Manager- Service
Marketing HERO
MOTOCORP LTD
PGDBS03 SENIOR
ENGINEER WHIRPOOL OF INDIA
LTD AVP -Transformation & Change Management
Deutsche Bank
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For more information about the institute, please visit www.iift.edu
ABOUT IIFT NEW DELHI
IIFT is the premier institute in field of International Business
IIFT was established by Ministry of Commerce, Government of India in 1963
IIFT New Delhi is a deemed university and its programs are recognized by UGC
IIFT has undertaken path-breaking research studies with organizations like WTO, World Bank, UNCTAD etc.
IIFT alumni includes prominent business leaders like: S.K. Roongta, M.D. Vedanta Aluminium
Manu Sawheny, M.D. ESPN Star Sports
Siraj Chowdhary, CEO, Cargill India
Rashesh, CEO, Edelweiss Capital
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ABOUT NIIT IMPERIA
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58 Classrooms across 24 Cities in India Direct one-to-one interaction is ensured through individual ICT system Technology:
Inbuilt Redundancies Infrastructure to reduce breakdown (Extended C-Band)
Student Facilities Transit: when travelling to other cities Transfer: permanent change in location to other city Recorded Lecture: when absent in a session
Students Services Students Services Portal Learning Management System Collaborative Environment
Availability of Trained professional to address queries between 9 AM to 9 PM, 365 days
Continuous Communication Mails Phone Calls SMS
Facility to pay fees in Installments
NIIT IMEPRIA EDGE
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Best Telecom & Satellite Learning Providers in Education, ASSOCHAM National Education Excellence Awards 2013 , 8th April 2013
Outstanding Student Support Services, Asian Learning Leadership Awards, 25th September 2012
Outstanding Blended Course for Post Graduate Diploma in International Business Strategy, World Education Congress, 29th June 2012.
Best Training Institute for Working Professionals, World Education Summit, 15 July 2011.
Polycom Intelligent Enterprise Award for Synchronous Learning Technology, 2009
AWARDS AND ACCOLADES
23
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REPLICATION OF LIVE CLASSROOM
Full features of face-to-face teaching
Raised-hand-seeking-teacher's-attention
Click here to play NIIT Imperia Video
Tabulation of responses
Quizzes randomly created by the teacher
SYNCHRONOUS LEARNING
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ADMISSION PROCESS
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Application period
Application for the Batch will commence in September 2014 and will close in December 2014
Application forms
Application forms can be obtained from www.niitimperia.com or at local NIIT IMPERIA Centres
Students can also apply online at www.niitimperia.com
Classes would commence on or after Dec. 2014
HOW TO APPLY
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What is Information Session? It is a telephonic conference call arranged for
interested participants, to address their specific queries regarding the program
Why should I attend the conference call? To evaluate the program rigorously and in
depth before taking a final decision
Who will host the call? NIIT Imperia Product Management &
Academic Team would address the queries regarding the program
How can I register for the conference call? Register Online using the following link
http://bit.ly/EPGDIBS04concall
CONFERENCE CALL/INFORMATION SESSION
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Selection to the program will be based on
1. Profile (as Mentioned in the application form and documents provided)
2. Statement of Purpose
3. Personal Interview (If required)
SELECTION PROCESS
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1 Passport size photo affixed [Latest photo with light backdrop]
Proof of Date of Birth [DOB Certificate / 10th Std Mark sheet]
Proof of Graduation Completion [Provisional / Degree Certificate]
Proof of Graduation % [Graduation Marks sheets for all years]
Proof of Experience [Experience Certificates as supporting documents for all the jobs mentioned in the form]
Proof of Current Employment [Letter from the HR with current date / Latest Pay slip]
All the documents have to be self attested by the candidates
DOCUMENTS REQUIRED
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DETAILED MODULE-WISE CONTENT (Based on PGDBS03 content, Subject to revision)
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Key Course Objectives The course on Global Strategic Management aims to expose the participants to the various concepts, tools and frameworks related to strategic management process. It provides knowledge of operational options, methods and strategies available to corporate managers operating in a dynamic environment
GLOBAL STRATEGIC MANAGEMENT
To provide a comprehensive overview of the concepts widely employed in strategy literature and equip participants with sufficient appreciation of the various models and techniques developed to facilitate understanding strategy process
To help participants recognize the contingent and emergent nature of strategy formulation at various levels and its implementation.
To comprehend the drivers of globalization on the functioning of firms and understand the opportunities and challenges they face while delivering value across the globe.
To acquaint with different analytical tools used in strategy formulation and implementation for a firm and understand their scope and limitations.
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MODULE CONTENTS What is a Leadership Strategy? Creating the Leadership Strategy Creating the Leadership Development Strategy Implications for Talent Acquisition, Talent Sustainability and
Leadership Practices Getting Results and Building the Talent your Organization Needs Developing Global Business Opportunities Managing Diversity Managing Crisis
Key Course Objectives This course presents a comprehensive, integrative, and practical focus on leadership and management. It is based upon a framework that analyzes leadership and management at different levels: individual leadership, team leadership, and organizational leadership.
GLOBAL LEADERSHIP STRATEGIES
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MODULE CONTENTS
Understanding Costs in a Global Setting
Structural Cost Drivers
Operation Cost Drivers
Strategic Use of Activity-Based Costing
Preparing a Strategic Plan for Cost Management
Key Course Objectives Cost leadership strategies are business tools that give companies a competitive advantage in the economic marketplace. Industry leading companies usually have the best plan for obtaining business inputs at the lowest cost and transforming those inputs to consumer goods or services the cheapest way possible. Understanding the needs and wants of consumers is another important factor in cost strategies.
COST MANAGEMENT STRATEGIES
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MODULE CONTENTS
Proactive Pricing Decisions
Cost and the Competition Factors of the Pricing Process
Profitable Pricing Strategies and Tactics
Perceived-Value Pricing
Segmented Pricing
Price-Bundling
Dynamic Pricing over the Product-Life-Cycle
Product-Line Pricing
Pricing through the Marketing Channels
Price Competition.
Key Course Objectives Introduces participants to microeconomic theory and its application to business problems and decision making, such as consumer behavior and pricing theory and practice. Foreign Trade Pricing issues.
ECONOMICS OF PRICING STRATEGIES
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MODULE COVERAGE
Application of Trade Theories
Role of Multilateral Institutions like WTO, World Bank, and UNCTAD in International Business
Impact of changing govt. policies on globalization and regionalization
Legal framework of International Business
International Arbitration and Disputes
Antitrust Laws
IPR issues
Key Course Objectives The course aims to introduce the students to the increasing integration of the world economy and familiarize them with a wide range of topics such as international trade theories, the international trading environment, the regulatory environment, the cultural and technology environments, and the role of competitive strategy of firms in international business.
GLOBAL BUSINESS ENVIRONMENT
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MODULE COVERAGE
Core IS Capabilities Business and IT vision
Design of IT architecture
IT service delivery
Implications new technologies
IT tools for interpreting data
Quantitative and Statistical tools for data analysis and interpretation
Key Course Objectives This course focuses on the core IS capabilities that IS managers must consider when managing technology within their organization. Fast-paced changes in technology require successful IS managers to quickly understand, adapt, and apply technology when appropriate.
IT APPLICATION IN MANAGEMENT
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MODULE COVERAGE
Statistical Data Analysis
Reviewing Distributions,
Estimation (Point Estimates and Confidence Intervals)
Hypothesis Testing
Multi-variate Analysis
Key Course Objectives The objective of this course is to provide the statistical foundations required to make informed decisions, backed up by data. The students will learn concepts that enable them to understand topics such as corporate risk, market research and quality control, which are encountered later in the programme.
BUSINESS STATISTICS
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MODULE COVERAGE
Designing a financial strategy for companies after IPO.
Designing a financial strategy along with major corporate restructuring Divestitures,
Asset sales
Going private
Bankruptcy
Innovative corporate financial engineering Fast growing companies,
Companies that face a rapidly changing environment
Companies with drastic restructuring needs.
Key Course Objectives This is the capstone course among corporate finance courses. It deals with the co-determination of financial policy and business strategy.
CORPORATE FINANCIAL STRATEGIES
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MODULE COVERAGE
Agency agreements,
International contracts and administrations
Regulations of exports and imports
Technology transfers
Regional transactions,
Intellectual property, product liability, and legal organization
Key Course Objectives A course in law as it applies to international business transactions in the global political legal environment. Study of inter-relationships among laws of different countries and the legal effects on individuals and business organizations.
INTERNATIONAL BUSINESS LAW
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MODULE CONTENTS International Marketing of Industrial and Consumer
Products Identification of Export Markets Product Development and Adaptation Export Pricing Selection of Agents and Other Distribution Channels, Procurement for Exports Settlement of Trade Disputes Marketing Information System International Tendering and Sub Contracting. INDUSTRAT Simulation
INTERNATIONAL MARKETING STRATEGIES
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Key Course Objectives This course is designed to make a systematic coverage of fundamental concepts and relationships among various macroeconomic entities.
MACRO ECONOMIC POLICIES
The course provides a basic understanding of the theories and principles relating to the macroeconomic policy and debates concerning the behavior of output, employment, money supply, interest rate, exchange rate, capital inflows and other economic aggregates that affect business environment. The focus lies primarily in understanding how an economy functions, the reasons for macroeconomic fluctuations and the corrective measures taken from various spheres such as monetary, fiscal and international trade.
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To describe how over time the 'Service' concept evolved and the ways in which services can be classified and study the marketing challenges in different services industries and understand how the marketing concepts were actually applied by them.
To examine the specific characteristics of services which make them different from the goods and to identify marketing implications of each of the characteristics.
To explain each element of the service marketing mix, including the productivity and issues of quality.
To develop effective service strategies for global competitiveness by integrating information technology in the service operations.
SERVICES MARKETING
Key Course Objectives The course aims to systematically study the service characteristics, their marketing implications and finally, the scope and role of marketing in service organizations.
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Identify, describe and explain key models used for comparing cultures, critically assessing the practical value of these in the context of cross-cultural management decision-making
Identify some of the factors that influence how decisions are made in cross-cultural management contexts
Identify and analyze the role of effective communication in contexts for international and cross-cultural management
Understand the relevance and implications of Culture and its impact on business strategy
Understand the role of negotiation in international business practice and recognize how different international cultures impact negotiations
CROSS CULTURAL MANAGEMENT
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BUSINESS ETHICS
Key Course Objectives The purpose of this course is to introduce the students to practice and theory of Business ethics. This aims to assist the students to recognize ethical issues that will confront them in their business careers, and to develop understanding and analytical skills in the resolution of ethical problems and dilemmas. The course will introduce the basics of moral theory and moral reasoning and then discuss a variety of ethical issues in business, such as the morality of markets, corporate responsibility and regulation, codes of ethics and international business ethics.
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MODULE COVERAGE
Intercultural Negotiations
Strategy Formulation
International Business Planning
Analytical Decision-Making Framework
Decisions in Cross Functional Teams
Key Course Objectives This course addresses the development of two skills deemed essential for the international business person: Professional cross-cultural Negotiation and Strategy formulation.
INTERNATIONAL BUSINESS NEGOTIATION
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MODULE COVERAGE
Planning and Evaluating Brand Strategies
Contemporary Theories & Models for Better Branding Decisions
Application of Branding Principles at the Consumer Level
Managerial Decision-Making with Respect to Brands
STRATEGIC BRAND MANAGEMENT
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MODULE COVERAGE
Innovations across Technology, Products, Design, Service, Distribution and Operations
Market and Competitive Analysis
Understanding Competitive Industries
Evaluating a Firms Competitive Strategy
Legal and Business Strategies for Protecting Intellectual Property
Key Course Objectives The cost and time required to create a new product or service are so large than lack of a perfectly aligned and executed innovation strategy can be extremely wasteful. "You must create an innovation strategy that is aligned with not only your firm's core mission and values, but with your future technology, supplier, and manufacturing strategies. Lack of alignment between product and process architectures rapidly increases cost and risk. If your development process and organization structure are not matched to each other and your firms strategy, you're in even deeper trouble."
INNOVATION AND TECHNOLOGY MANAGEMENT
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MODULE COVERAGE
Japanese Approach to Change management
Power , Politics, Culture and Change
Contemporary Approach to Organizational Change
Strategy Development and Change Management
Changing Internal Relationships and Attitudes
Changing External Relationships.
Choice Management Vs Change Management
Key Course Objectives This course will cover the topics like need for change, From trial and error to the science of management., Developments in organization. Internal and external change and managers.
CHANGE MANAGEMENT STRATEGIES
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MODULE COVERAGE
Performance Management Process
Performance Competencies of Organization
Assessing Employee Strengths and Development Opportunities
SMART Goal-Setting Formula
Key Course Objectives In this course, managers learn how to collaboratively develop performance goals; provide feedback and coaching toward those goals; and review performance results. These three activities make up the performance management cycle.
STRATEGY EVALUATION AND IMPLEMENTATION
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MODULE COVERAGE
Types of Strategic Alliances Joint Ventures
Licensing Agreements
Buyer Supplier partnerships
Consortia
Costs and benefits of strategic alliances
Designing strategic alliances
Avoiding potential problems and complications
Key Course Objectives This course examines the theory and practice of creating and managing different types of strategic alliances
STRATEGIC ALLIANCE
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MODULE COVERAGE
Foreign Exchange Market
Money Market
Bond Market Operations
Treasury Management
Tools for Minimizing Risk
Key Course Objectives This course analyses the international finance environment within which banks, other intermediaries and companies operate and how it affects their operations in treasury.
CORPORATE FOREX MANAGEMENT STRATEGIES
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For any Queries Or Doubts,
Call Us At 18002660304
or
Write to [email protected]
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