Desta Talk- An Agri Info Website for Indian Farmers
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Transcript of Desta Talk- An Agri Info Website for Indian Farmers
An Agri-Info Website For Indian Farmers
Initiative of:
facebook.com/DestaTalkdestatalk.com en.wikipedia.org/wiki/Desta_Talk
What is Desta Talk? Desta Talk was started in 2014 by Desta Global with aim to improve livelihood of farmers. It reachesout to the farmers through various channels such as website, phone, social media, SMS, etc. toprovide agricultural information.
Desta Talk is dedicated to:• Educate farmers about modern farm techniques• Help farmers to make wise decision right from crop selection to post harvest management• Improve farmer’s economic condition
• Publishing informative articles on Desta Talk portal • Interacting with farmers through face book• Providing agri-Knowledge through SMS• Solving farmer’s issues over phone• Communicating with farmers via WhatsApp
What do Desta Talk do?
destatalk.com
Publishing informative articles on Desta Talk portal
Desta Talk’s agro-experts write articles onmodern farming techniques, weather alert,innovations, product info and success stories.
These bilingual (English & Marathi) articleshelp farmers to make decision at variousstages of farming business.
Over 5000 monthly active website visitors
destatalk.com
Interacting with farmers through face book
Desta Talk operates FB page to interact with newgeneration of farmers.
Various agricultural tips, articles, expert’s quotes &infographics are posted on this page.
Farmers actively appreciate those posts & also asktheir queries.
Got more than 1600 followers on Facebook
destatalk.com
Providing Agri-Knowledge through SMS
Every week Desta Talk team share links ofinformative articles via SMS with the farmersacross Maharashtra.
These articles help farmers to gain latest agri-knowledge.
More than 20000 farmers across Maharashtrasubscribed to get Desta Talk updates.
destatalk.com
Solving farmer’s issue over phone
Desta Talk’s experts answer farmer’s agriculturerelated queries through phone calls.
Farmers get solution over issues such as pestattack, crop schedule, irrigation, etc.
Every month over 100 farmers get their issuesresolved through telephonic conversation.
destatalk.com
Communicating with farmers via WhatsApp
Desta Talk team share informative articles withfarmers through WhatsApp.
Also, Farmers share farming related issues &experiments they do in their farm via thisplatform with Desta Talk.
Desta Talk is linked with more than 1000 farmers inMaharashtra through WhatsApp
destatalk.com
Highlights
destatalk.com
More than 180% increase (from 572 to 1607) in FB page likes since 1st Jan’16
61% rise in website sessions, 55% increase in visitors, 67% rise in page views (since 1st
Jan’16)
Upcoming plans
Publishing educational videos for farmers
destatalk.com
Online product library for all kind of agri-inputs
Question-answer forum for farmers