DESKMAG GCUC GLOBAL COWORKING SURVEY PRESENTATION 2016 SLIDES
-
Upload
david-bloom -
Category
Documents
-
view
339 -
download
2
Transcript of DESKMAG GCUC GLOBAL COWORKING SURVEY PRESENTATION 2016 SLIDES
LOS ANGELES, MAY 5, 2016
RESULTS OF THE GLOBAL COWORKING SURVEY
deskmag
COWORKING IN THE U.S.2016
deskmag
US$
MEAN
USA
GLOBAL25 % 50 % 75 % 100 %
13 %
14 %
30 %
30 %
57 %
56 %
UP TO 6 7 TO 12 MORE THAN 12 MONTHS
MEAN
8.5 MONTHS
8.3 MONTHS
INHABITANTS
BY POPULATION BY AGE
UP TO 12
13-35
36 & MORE
2,5 5 7,5 10
8,4
8,4
9,11,000,000 & MORE
999,999-100,000
99,999 & LESS
2,5 5 7,5 10
7,8
8,3
9,6
MONTHS OLD
BY INVESTMENT
UP TO 50,000
50,001-100,000
100,001+
4,25 8,5 12,75 17
16,3
7,7
6
CONSTRUCTION AND PLANNING TIME
LAUNCHING A COWORKING SPACE
THE GESTATION PERIOD OF A COWORKING SPACE TAKES
8.5 MONTHS ON AVERAGE (MEAN)
deskmag
US$
MEAN
USA
GLOBAL25 % 50 % 75 % 100 %
13 %
14 %
30 %
30 %
57 %
56 %
UP TO 6 7 TO 12 MORE THAN 12 MONTHS
MEAN
8.5 MONTHS
8.3 MONTHS
INHABITANTS
BY POPULATION BY AGE
UP TO 12
13-35
36 & MORE
2,5 5 7,5 10
8,4
8,4
9,11,000,000 & MORE
999,999-100,000
99,999 & LESS
2,5 5 7,5 10
7,8
8,3
9,6
MONTHS OLD
BY INVESTMENT
UP TO 50,000
50,001-100,000
100,001+
4,25 8,5 12,75 17
16,3
7,7
6
CONSTRUCTION AND PLANNING TIME
LAUNCHING A COWORKING SPACE
deskmag
ORIGIN OF INVESTED CAPITAL*
*HARMONIZED TO 100%, MISSING SHARES ARE ADDED TO “OTHER” ** AMOUNTS OF LESS THAN US$1 AND MORE THAN US$1,000,000 ARE NOT CONSIDERED.
USA ≈
US$ 98,000**
(MEAN)
US$ 70,000**
(MEDIAN)
USA GLOBAL
8 %7 %1 %
0 %
2 %1 %
1 %1 %
3 %
2 %
2 %3 %
7 %8 %
11 %9 %
11 %11 %
55 %57 %
OWN CAPITALCAPITAL FROM FRIENDS OR FAMILYCREDIT FROM A PRIVATE BANK OR INSTITUTIONEQUITY CAPITAL FROM INVESTORSCREDIT FROM FRIENDS OR FAMILYGOVERNMENT GRANTCREDIT FROM A PUBLIC INSTITUTIONPREPAID MEMBERSHIPSCROWDFUNDINGOTHER
≈ US$
128,000 (MEAN)
US$ 100,000 (MEDIAN)
≈ US$
81,000 (MEAN)
US$ 48,000 (MEDIAN)
50 DESKS & MORE TODAY
49 DESKS & LESS TODAY
25 % 50 % 75 % 100 %
24 %30 %46 %UP TO 50K 50K - 100K MORE THAN US$ 100K
FINANCING A COWORKING SPACE
FOUNDER(S) SPEND ALMOST
US$ 100,000 TO START A COWORKING SPACE
ON AVERAGE
MORE THAN HALF COMES FROM THEIR OWN, PRIVATE CAPITAL
deskmag
ORIGIN OF INVESTED CAPITAL*
*HARMONIZED TO 100%, MISSING SHARES ARE ADDED TO “OTHER” ** AMOUNTS OF LESS THAN US$1 AND MORE THAN US$1,000,000 ARE NOT CONSIDERED.
USA ≈
US$ 98,000**
(MEAN)
US$ 70,000**
(MEDIAN)
USA GLOBAL
8 %7 %1 %
0 %
2 %1 %
1 %1 %
3 %
2 %
2 %3 %
7 %8 %
11 %9 %
11 %11 %
55 %57 %OWN CAPITALCAPITAL FROM FRIENDS OR FAMILYCREDIT FROM A PRIVATE BANK OR INSTITUTIONEQUITY CAPITAL FROM INVESTORSCREDIT FROM FRIENDS OR FAMILYGOVERNMENT GRANTCREDIT FROM A PUBLIC INSTITUTIONPREPAID MEMBERSHIPSCROWDFUNDINGOTHER
≈ US$
128,000 (MEAN)
US$ 100,000 (MEDIAN)
≈ US$
81,000 (MEAN)
US$ 48,000 (MEDIAN)
50 DESKS & MORE TODAY
49 DESKS & LESS TODAY
25 % 50 % 75 % 100 %
24 %30 %46 %UP TO 50K 50K - 100K MORE THAN US$ 100K
FINANCING A COWORKING SPACE
AMOUNT OF INVESTMENTS
deskmag
USA
GLOBAL25 % 50 % 75 % 100 %
2 %10 %
7 %
6 %
4 %
4 %25 %
22 %
53 %
67 %
AT LEAST A FEW MONTHS BEFORE OPENING A FEW WEEKS BEFOREA FEW DAYS BEFORE AT THE OPENING DAYAFTER THE OPENING N.A.
WHEN DID YOU START PROMOTING YOUR COWORKING SPACE?
THE HIGHER THE INVESTMENT, OR THE BIGGER THE SPACE THE EARLIER THE PROMOTION STARTS BEFORE OPENING
NO. OF MEMBERS IN THE 1ST WEEK AFTER OPENING
USA
GLOBAL25 % 50 % 75 % 100 %
22 %
29 %
20 %
20 %
36 %
35 %
21 %
16 %
0 1-4 5-9 10+ MEMBERS
MEAN
6.5 MEMBERS MEDIAN: 4
6.1 MEMBERS MEDIAN: 3
PROMOTING A COWORKING SPACE
2 IN 3 COWORKING SPACES
START THEIR PROMOTION AT LEAST A FEW MONTHS
BEFORE OPENING
deskmag
PROMOTING A COWORKING SPACE
USA
GLOBAL25 % 50 % 75 % 100 %
2 %10 %
7 %
6 %
4 %
4 %25 %
22 %
53 %
67 %
AT LEAST A FEW MONTHS BEFORE OPENING A FEW WEEKS BEFOREA FEW DAYS BEFORE AT THE OPENING DAYAFTER THE OPENING N.A.
WHEN DID YOU START PROMOTING YOUR COWORKING SPACE?
THE HIGHER THE INVESTMENT, OR THE BIGGER THE SPACE THE EARLIER THE PROMOTION STARTS BEFORE OPENING
NO. OF MEMBERS IN THE 1ST WEEK AFTER OPENING
USA
GLOBAL25 % 50 % 75 % 100 %
22 %
29 %
20 %
20 %
36 %
35 %
21 %
16 %
0 1-4 5-9 10+ MEMBERS
MEAN
6.5 MEMBERS MEDIAN: 4
6.1 MEMBERS MEDIAN: 3
deskmag
DEMOGRAPHICS OF COWORKING SPACES
SHARE OF NEW MEMBERS LAST YEAR - PER SPACE ON AVERAGE UNTIL SURVEY WAS CONDUCTED - OCT/NOV 15 REPORTED BY COWORKING SPACES
USA53% 48%
GLOBAL
34 %28 %
COWORKING SPACES WHICH ARE 12 MONTHS OLD & YOUNGER REPORTED BY COWORKING SPACES
USA GLOBAL
CURRENT DURATION OF MEMBERSHIP REPORTED BY MEMBERS, INCL. MEMBERS WHO CHANGED TO A NEW SPACE
2015-16
2013-14
2012-1325 % 50 % 75 % 100 %
6 %
7 %
17 %
28 %
27 %
29 %
66 %
66 %
54 %
FOR UP TO 12 MONTHS13-35 MONTHS36 MONTHS OR LONGER
MEAN
13.5 MONTHS
19.7 MONTHS
12.2 MONTHS
USA
deskmag
SIZE OF COWORKING SPACES
USA
GLOBAL
25 % 50 % 75 % 100 %
38 %
45 %
22 %
30 %
40 %
25 %
UP TO 24 MEMBERS 25 TO 49 MEMBERS50 OR MORE MEMBERS
USA
GLOBAL
25 % 50 % 75 % 100 %
34 %
43 %
31 %
25 %
35 %
33 %
UP TO 24 DESKS 25 TO 49 DESKS 50 OR MORE DESKS
NO. OF MEMBERS PER SPACE REPORTED BY COWORKING SPACES
NO. OF DESKS/WORKSTATIONS PER SPACE REPORTED BY COWORKING SPACES
USA GLOBAL
75.8109.7
MEDIAN
MEAN
40MEDIAN
30
MEAN
MODE30
MODE30
63.9
MEDIAN35
MEAN
70.2MEAN
MEDIAN40
USA
GLOBAL
AN AVERAGE COWORKING SPACE IN THE U.S. HOSTS
110 MEMBERS WITH CARE, LOVE AND
70 WORKSTATIONS
deskmag
USA
GLOBAL
25 % 50 % 75 % 100 %
38 %
45 %
22 %
30 %
40 %
25 %
UP TO 24 MEMBERS 25 TO 49 MEMBERS50 OR MORE MEMBERS
USA
GLOBAL
25 % 50 % 75 % 100 %
34 %
43 %
31 %
25 %
35 %
33 %
UP TO 24 DESKS 25 TO 49 DESKS 50 OR MORE DESKS
NO. OF MEMBERS PER SPACE REPORTED BY COWORKING SPACES
NO. OF DESKS/WORKSTATIONS PER SPACE REPORTED BY COWORKING SPACES
USA GLOBAL
75.8109.7
MEDIAN
MEAN
40MEDIAN
30
MEAN
MODE30
MODE30
63.9
MEDIAN35
MEAN
70.2MEAN
MEDIAN40
USA
GLOBAL
SIZE OF COWORKING SPACES
deskmag
SIZE OF COWORKING SPACES - IN FT2
USA
GLOBAL25 % 50 % 75 % 100 %
16 %
17 %
20 %
30 %
65 %
53 %
LESS THAN 5000 SQFT5000 - 9999 SQFT10000 SQFT AND MORE
250000 %
500000 %
750000 %
1000000 %
2013-14 2015-16
9647
4834
*WITHOUT LESS THAN 1 AND WITHOUT 1000SQFT AND MORE PER DESK
MEDIAN 3800
MEDIAN 4600 +21%
200000 %
400000 %
600000 %
800000 %
2013-14 2015-16
79584069
MEDIAN 3500 + 13%
MEDIAN 3100
+96%
+100%
USA - MEANGLOBAL MEAN
37,5 75 112,5 150
130
146 +32
+1632,5 65 97,5 130
100
121 +21
+10
PER DESK* MEAN
PER DESK* MEDIAN
A PLAYGROUND FOR WORK IN
10,000 FT2 WITH
140 FT2 PER MEMBER ON AVERAGE
deskmag
SIZE OF COWORKING SPACES - IN FT2
USA
GLOBAL25 % 50 % 75 % 100 %
16 %
17 %
20 %
30 %
65 %
53 %
LESS THAN 5000 SQFT5000 - 9999 SQFT10000 SQFT AND MORE
250000 %
500000 %
750000 %
1000000 %
2013-14 2015-16
9647
4834
*WITHOUT LESS THAN 1 AND WITHOUT 1000SQFT AND MORE PER DESK
MEDIAN 3800
MEDIAN 4600 +21%
200000 %
400000 %
600000 %
800000 %
2013-14 2015-16
79584069
MEDIAN 3500 + 13%
MEDIAN 3100
+96%
+100%
USA - MEANGLOBAL MEAN
37,5 75 112,5 150
130
146 +32
+1632,5 65 97,5 130
100
121 +21
+10
PER DESK* MEAN
PER DESK* MEDIAN
THE AVERAGE SIZE OF A COWORKING SPACE
HAS DOUBLED WITHIN TWO YEARS
deskmag
SIZE OF COWORKING SPACES - IN FT2
USA
GLOBAL25 % 50 % 75 % 100 %
16 %
17 %
20 %
30 %
65 %
53 %
LESS THAN 5000 SQFT5000 - 9999 SQFT10000 SQFT AND MORE
250000 %
500000 %
750000 %
1000000 %
2013-14 2015-16
9647
4834
*WITHOUT LESS THAN 1 AND WITHOUT 1000SQFT AND MORE PER DESK
MEDIAN 3800
MEDIAN 4600 +21%
200000 %
400000 %
600000 %
800000 %
2013-14 2015-16
79584069
MEDIAN 3500 + 13%
MEDIAN 3100
+96%
+100%
USA - MEANGLOBAL MEAN
37,5 75 112,5 150
130
146 +32
+1632,5 65 97,5 130
100
121 +21
+10
PER DESK* MEAN
PER DESK* MEDIAN
deskmag
UTILIZATION OF COWORKING SPACES
USA
GLOBAL
25 % 50 % 75 % 100 %
16 %
25 %
5 %
8 %
17 %
20 %
38 %
35 %
24 %
12 %
UP TO 0.5 MORE THAN 0.5 UP TO 1 MORE THAN 1 UP TO 2MORE THAN 1.5 UP TO 2 MORE THAN 2
MEMBERS PER DESK REPORTED BY MEMBERS
MEAN
1.63
1.38
USA
GLOBAL
25 % 50 % 75 % 100 %
26 %
18 %
30 %
27 %
26 %
34 %
18 %
21 %
UP TO 50 SQFT MORE THAN 50 SQFT - 100 SQFTMORE THAN 100 SQFT - 200 SQFT MORE THAN 200 SQFT
SQUARE FEET PER MEMBER*
141sq ft
167sq ft
MEAN
*WITHOUT LESS THAN 1 AND WITHOUT 1000 SQFT AND MORE PER MEMBER
MEDIAN 95 SQFT
MEDIAN 112 SQFT
deskmag
UTILIZATION OF COWORKING SPACES
USA
GLOBAL
25 % 50 % 75 % 100 %
14 %
7 %
23 %
17 %
40 %
45 %
20 %
29 %
4 %
1 %
UP TO 20% MORE THAN 20% UP TO 40% MORE THAN 40% UP TO 60%MORE THAN 60% UP TO 80% MORE THAN 80%
UTILIZATION RATE OF DESKS AT THE SAME TIME REPORTED BY MEMBERS
0,15
0,3
0,45
0,6
2015-16 2013-14 2011-12
49 %52 %52 %
USA - MEAN BY YEAR
0,15
0,3
0,45
0,6
1,000,000+ 999,999-100,000 99,999-
50 %54 %49 %
USA - MEAN BY POPULATION 2015-16
MEAN
52.02%
57.92%ONLY EVERY OTHER MEMBER WORKS
AT THE SAME TIME
deskmag
USA
GLOBAL
25 % 50 % 75 % 100 %
14 %
7 %
23 %
17 %
40 %
45 %
20 %
29 %
4 %
1 %
UP TO 20% MORE THAN 20% UP TO 40% MORE THAN 40% UP TO 60%MORE THAN 60% UP TO 80% MORE THAN 80%
UTILIZATION RATE OF DESKS AT THE SAME TIME REPORTED BY MEMBERS
0,15
0,3
0,45
0,6
2015-16 2013-14 2011-12
49 %52 %52 %
USA - MEAN BY YEAR
0,15
0,3
0,45
0,6
1,000,000+ 999,999-100,000 99,999-
50 %54 %49 %
USA - MEAN BY POPULATION 2015-16
MEAN
52.02%
57.92%
UTILIZATION OF COWORKING SPACES
deskmag
4.5 PEOPLE
FULL-TIME (MEDIAN: 1)
0.8 PEOPLE
INTERNS (MEDIAN: 0)
3.6 PEOPLE
PART-TIME (MEDIAN: 1)
0,25
0,5
0,75
1
40 %
53 %
0,25
0,5
0,75
1
32 %
64 %
FOUNDERS
FULL-TIME OPERATORS
PART-TIME OPERATORS
FULL-TIME OPERATORS
PART-TIME OPERATORS
USA
GLOBALCOMPARED TO THE GLOBAL AVERAGE OF
≈ 10 PEOPLE
5.2 PEOPLE
FULL-TIME(MEDIAN: 2)
1.2 PEOPLE
AS INTERNS (MEDIAN: 0)
4.0 PEOPLE
PART-TIME (MEDIAN: 1)
≈9 PEOPLE WORK FOR A
COWORKING SPACE ON AVERAGE
FULL-TIMEPART-TIME
AS INTERNS0,075 0,15 0,225 0,3
7 %20 %
27 %
3 OR MORE PEOPLE WORK
FULL-TIMEPART-TIME
AS INTERNS0,1 0,2 0,3 0,4
10 %27 %
39 %
3 OR MORE PEOPLE WORK
FOUNDERS
THE PERSONNEL OF COWORKING SPACES
THE AVERAGE US COWORKING SPACE
IS HOSTED BY
9 PEOPLE INCL. THE FOUNDERS
deskmag
THE PERSONNEL OF COWORKING SPACES
4.5 PEOPLE
FULL-TIME (MEDIAN: 1)
0.8 PEOPLE
INTERNS (MEDIAN: 0)
3.6 PEOPLE
PART-TIME (MEDIAN: 1)
0,25
0,5
0,75
1
40 %
53 %
0,25
0,5
0,75
1
32 %
64 %
FOUNDERS
FULL-TIME OPERATORS
PART-TIME OPERATORS
FULL-TIME OPERATORS
PART-TIME OPERATORS
USA
GLOBALCOMPARED TO THE GLOBAL AVERAGE OF
≈ 10 PEOPLE
5.2 PEOPLE
FULL-TIME(MEDIAN: 2)
1.2 PEOPLE
AS INTERNS (MEDIAN: 0)
4.0 PEOPLE
PART-TIME (MEDIAN: 1)
≈9 PEOPLE WORK FOR A
COWORKING SPACE ON AVERAGE
FULL-TIMEPART-TIME
AS INTERNS0,075 0,15 0,225 0,3
7 %20 %
27 %
3 OR MORE PEOPLE WORK
FULL-TIMEPART-TIME
AS INTERNS0,1 0,2 0,3 0,4
10 %27 %
39 %
3 OR MORE PEOPLE WORK
FOUNDERS
deskmag
FULL-TIME
PART-TIME
INTERNS25 % 50 % 75 % 100 %
3 %
10 %
14 %
7 %
17 %
25 %
17 %
36 %
43 %
73 %
38 %
19 %
0 PEOPLE 1-2 3-9 10 OR MORE PEOPLE
FULL-TIME
PART-TIME
INTERNS25 % 50 % 75 % 100 %
3 %
6 %
8 %
4 %
14 %
19 %
17 %
47 %
55 %
76 %
33 %
18 %
0 PEOPLE 1-2 3-9 10 OR MORE PEOPLE
USA
GLOBAL
THE PERSONNEL OF COWORKING SPACES
deskmag
$$$*ONLY REVENUES BETWEEN US$ 1& US$ 500,000 HAVE BEEN CONSIDERED
USA SEPTEMBER
2015
≈ US$ 42,100*
(MEAN)
US$ 9,500*
(MEDIAN)
25 % 50 % 75 % 100 %
13 %35 %52 %
UP TO US$ 10,000 US$ 10,001 - 50,000MORE THAN US$ 50,000
1,000,000+999,999-100,000-
99,999-2250000 % 4500000 % 6750000 % 9000000 %
US$ 24.100US$ 32.200
US$ 71.900
REVENUE BY LOCATION (NO. OF INHABITANTS)MEDIAN
US$ 10,500
US$ 10,500
US$ 6,500
UP TO 29 MEMBERS
30 MEMBERS & MORE2000000 % 4000000 % 6000000 % 8000000 %
US$ 50.300
US$ 26.700
REVENUE BY NO. OF MEMBERS PER COWORKING SPACE
REPORTED BY COWORKING SPACES
MEDIAN
US$ 4,600
US$ 15,000
COWORKING SPACES REALIZE AN AVERAGE INCOME OF AROUND
40,000 US$ PER MONTH
MONTHLY INCOME (SEPTEMBER 2015)
deskmag
$$$*ONLY REVENUES BETWEEN US$ 1& US$ 500,000 HAVE BEEN CONSIDERED
USA SEPTEMBER
2015
≈ US$ 42,100*
(MEAN)
US$ 9,500*
(MEDIAN)
25 % 50 % 75 % 100 %
13 %35 %52 %
UP TO US$ 10,000 US$ 10,001 - 50,000MORE THAN US$ 50,000
1,000,000+999,999-100,000-
99,999-2250000 % 4500000 % 6750000 % 9000000 %
US$ 24.100US$ 32.200
US$ 71.900
REVENUE BY LOCATION (NO. OF INHABITANTS)MEDIAN
US$ 10,500
US$ 10,500
US$ 6,500
UP TO 29 MEMBERS
30 MEMBERS & MORE2000000 % 4000000 % 6000000 % 8000000 %
US$ 50.300
US$ 26.700
REVENUE BY NO. OF MEMBERS PER COWORKING SPACE
REPORTED BY COWORKING SPACES
MEDIAN
US$ 4,600
US$ 15,000
MONTHLY INCOME (SEPTEMBER 2015)
deskmag
USA GLOBAL
10 %12 %
5 %5 %6 %4 %4 %3 %5 %3 %
7 %5 %
12 %12 %
14 %12 %
38 %44 %
RENT OF LOCATIONOPERATING COSTSWAGES FOR STAFFMAINTAINANCEWAGES OF OWNERSEXTERNAL MARKETINGEQUIPMENTFOOD & DRINKSOTHER
USA GLOBAL
2 %2 % 1 %0 %1 %1 %1 %0 %
2 %4 %3 %3 %
16 %20 %
8 %6 %
9 %9 %
17 %20 %
40 %34 %
RENTING DESKSPRIVATE OFFICESMEETING SPACE(S)EVENT & CLASS ROOM(S)COMB. MEMBERSHIP PLANSVIRTUAL OFFICE SERVICESSPONSORINGFOOD & DRINKSTICKETS TO EVENTSPUBLIC SUPPORTOTHER
SHARE OF INCOME STREAMS* REPORTED BY COWORKING SPACES
SHARE OF EXPENSES* REPORTED BY COWORKING SPACES
*HARMONIZED TO 100%, MISSING SHARES ARE ADDED TO “OTHER”
89% 82%LOCATION RENTED BY LOCATION RENTED BY
COMPARED TO DESK RENTAL
FLAT RATE MEMBERSHIP
IS ON THE RISE
INCOME & EXPENSES OF COWORKING SPACES
deskmag
USA GLOBAL
10 %12 %
5 %5 %6 %4 %4 %3 %5 %3 %
7 %5 %
12 %12 %
14 %12 %
38 %44 %
RENT OF LOCATIONOPERATING COSTSWAGES FOR STAFFMAINTAINANCEWAGES OF OWNERSEXTERNAL MARKETINGEQUIPMENTFOOD & DRINKSOTHER
USA GLOBAL
2 %2 % 1 %0 %1 %1 %1 %0 %
2 %4 %3 %3 %
16 %20 %
8 %6 %
9 %9 %
17 %20 %
40 %34 %
RENTING DESKSPRIVATE OFFICESMEETING SPACE(S)EVENT & CLASS ROOM(S)COMB. MEMBERSHIP PLANSVIRTUAL OFFICE SERVICESSPONSORINGFOOD & DRINKSTICKETS TO EVENTSPUBLIC SUPPORTOTHER
SHARE OF INCOME STREAMS* REPORTED BY COWORKING SPACES
SHARE OF EXPENSES* REPORTED BY COWORKING SPACES
*HARMONIZED TO 100%, MISSING SHARES ARE ADDED TO “OTHER”
89% 82%LOCATION RENTED BY LOCATION RENTED BY
INCOME & EXPENSES OF COWORKING SPACES
deskmag
PROFITABILITY AND BUSINESS TYPE OF COWORKING SPACES
USA
GLOBAL
25 % 50 % 75 % 100 %
8 %
6 %
2 %16 %
10 %
75 %
84 %
FOR PROFIT NON FOR PROFIT GOVERNMENTAL OTHER & N.A.
BUSINESS TYPE OF COWORKING SPACES REPORTED BY COWORKING SPACES
USA
GLOBAL
25 % 50 % 75 % 100 %
23 %
27 %
41 %
36 %
36 %
37 %
PROFITABLE ZERO NOT PROFITABLE
PROFITABILITY OF COWORKING SPACES REPORTED BY COWORKING SPACES (WITHOUT N.A.)
1 IN 4 COWORKING SPACES IS
NOT PROFITABLE
deskmag
PROFITABILITY AND BUSINESS TYPE OF COWORKING SPACES
$$$USA
GLOBAL
25 % 50 % 75 % 100 %
8 %
6 %
2 %16 %
10 %
75 %
84 %
FOR PROFIT NON FOR PROFIT GOVERNMENTAL OTHER & N.A.
BUSINESS TYPE OF COWORKING SPACES REPORTED BY COWORKING SPACES
USA
GLOBAL
25 % 50 % 75 % 100 %
23 %
27 %
41 %
36 %
36 %
37 %
PROFITABLE ZERO NOT PROFITABLE
PROFITABILITY OF COWORKING SPACES REPORTED BY COWORKING SPACES (WITHOUT N.A.)
deskmag
PROFITABILITY OF COWORKING SPACES
27
UP TO 12 MONTHS OLD
13 - 36 MONTHS
OLDER THAN 36 MONTHS25 % 50 % 75 % 100 %
5 %
27 %
63 %
38 %
42 %
23 %
57 %
30 %
13 % PROFITABLEZERONOT PROFITABLE
BY AGE OF COWORKING SPACE
1,000,000 & MORE
999,999 TO 100,000
LESS THAN 100,00025 % 50 % 75 % 100 %
37 %
26 %
19 %
32 %
44 %
30 %
32 %
30 %
51 %
BY POPULATION OF LOCATION
UP TO 24 MEMBERS
25 TO 49 MEMBERS
50 MEMBERS & MORE25 % 50 % 75 % 100 %
16 %
30 %
45 %
26 %
42 %
42 %
58 %
27 %
13 %BY NO. OF MEMBERS PER COWORKING SPACE
MEANS: AVERAGE AGE
39.8 MONTHS
39.6 MONTHS
29.8 MONTHS
AVERAGE NO. OF MEMBERS
149.8
128.9
51.4
OLDER SPACE & MORE MEMBERS
= HIGHER PROFITABILITY
deskmag
$$$PROFITABILITY OF COWORKING SPACES
UP TO 12 MONTHS OLD
13 - 36 MONTHS
OLDER THAN 36 MONTHS25 % 50 % 75 % 100 %
5 %
27 %
63 %
38 %
42 %
23 %
57 %
30 %
13 % PROFITABLEZERONOT PROFITABLE
BY AGE OF COWORKING SPACE
1,000,000 & MORE
999,999 TO 100,000
LESS THAN 100,00025 % 50 % 75 % 100 %
37 %
26 %
19 %
32 %
44 %
30 %
32 %
30 %
51 %
BY POPULATION OF LOCATION
UP TO 24 MEMBERS
25 TO 49 MEMBERS
50 MEMBERS & MORE25 % 50 % 75 % 100 %
16 %
30 %
45 %
26 %
42 %
42 %
58 %
27 %
13 %BY NO. OF MEMBERS PER COWORKING SPACE
MEANS: AVERAGE AGE
39.8 MONTHS
39.6 MONTHS
29.8 MONTHS
AVERAGE NO. OF MEMBERS
149.8
128.9
51.4
deskmag
LAYOUT OF COWORKING SPACES
TYPE OF SPACES AT COWORKING SPACES REPORTED BY COWORKING SPACES
USA
GLOBAL0 % 25 % 50 % 75 % 100 %
5 %
3 %
4 %
3 %
8 %
5 %
17 %
16 %
18 %
23 %
49 %
51 %
OPEN SPACE PRIVATE OFFICES MEETING SPACESEVENT SPACES CLASS ROOMS OTHER
0 %
20 %
40 %
60 %
80 %
>5K 5-10K >10K
30 %24 %20 %
40 %48 %55 %
SHARE OF OPEN SPACES & PRIVATE OFFICES (USA)BY CITY POPULATION BY SIZE OF SPACE BY PROFITABILITY
INHABITANTS SQ FT
0 %
20 %
40 %
60 %
80 %
>1M 900K-100K <100K
22 %22 %25 %
47 %55 %50 %0 %
23 %
45 %
68 %
90 %
++/+ 0 -/--
21 %17 %29 %
46 %53 %52 %
THE RETURN OF PRIVATE OFFICES & DEDICATED DESKS
deskmag
LAYOUT OF COWORKING SPACES
TYPE OF SPACES AT COWORKING SPACES REPORTED BY COWORKING SPACES
USA
GLOBAL0 % 25 % 50 % 75 % 100 %
5 %
3 %
4 %
3 %
8 %
5 %
17 %
16 %
18 %
23 %
49 %
51 %
OPEN SPACE PRIVATE OFFICES MEETING SPACESEVENT SPACES CLASS ROOMS OTHER
0 %
20 %
40 %
60 %
80 %
>5K 5-10K >10K
30 %24 %20 %
40 %48 %55 %
SHARE OF OPEN SPACES & PRIVATE OFFICES (USA)BY CITY POPULATION BY SIZE OF SPACE BY PROFITABILITY
INHABITANTS SQ FT
0 %
20 %
40 %
60 %
80 %
>1M 900K-100K <100K
22 %22 %25 %
47 %55 %50 %0 %
23 %
45 %
68 %
90 %
++/+ 0 -/--
21 %17 %29 %
46 %53 %52 %
deskmag
LAYOUT OF COWORKING SPACES
USA
GLOBAL0 % 25 % 50 % 75 % 100 %
1 %13 %
15 %
28 %
39 %
25 %
23 %
23 %
15 %
9 %
8 %
DEDICATED DESKS ONLY MORE DEDICATED THAN FLEXIBLE DESKSROUGHLY 50/50 MORE FLEXIBLE THAN DEDICATED DESKSFLEXIBLE DESKS ONLY OTHER
TYPE OF DESKS REPORTED BY COWORKING SPACES
0 %
10 %
20 %
30 %
40 %
>1M 900K-100K<100K
17 %20 %32 %
0 %
13 %
25 %
38 %
50 %
>5K 5-10K >10K
45 %33 %30 %0 %
13 %
25 %
38 %
50 %
++/+ 0 -/--
24 %31 %42 %
SHARE OF COWORKING SPACES WITH DEDICATED DESKS*
*SHARE OF COWORKING SPACES WITH MORE THAN 50% UP TO 100% DEDICATED DESKS
BY CITY POPULATION BY SIZE OF SPACE BY PROFITABILITY
INHABITANTS SQ FT
deskmag
DISTRIBUTION OF COWORKING SPACES IN THE U.S.
4 %3 %
17 %
77 %
URBANSUBURBANRURALOTHER
33 %
36 %
31 %
1,000,000 & MORE999,999 TO 100,00099,999 & LESS INHABITANTS
30 %
41 %
30 %
33 %
36 %
31 %2011-12
2013-14
2015-16
2015-16
BY NO. INHABITANTS REPORTED BY COWORKING SPACES- W/O N.A.
BY LANDSCAPE REPORTED BY COWORKING SPACES
1,000,000+
999,999 - 100,000
99,999-
10 20 30 40
2
7
39
2
11
26
USAGLOBAL
NO. OF COWORKING SPACES BY NO. OF INHABITANTS OF A CITY
MEAN - REPORTED BY COWORKING SPACES
LESS THAN A THIRD OF ALL COWORKING SPACES ARE LOCATED
IN CITIES OF 1 MILLION+
deskmag
DISTRIBUTION OF COWORKING SPACES IN THE U.S.
4 %3 %
17 %
77 %
URBANSUBURBANRURALOTHER
33 %
36 %
31 %
1,000,000 & MORE999,999 TO 100,00099,999 & LESS INHABITANTS
30 %
41 %
30 %
33 %
36 %
31 %2011-12
2013-14
2015-16
2015-16
BY NO. INHABITANTS REPORTED BY COWORKING SPACES- W/O N.A.
BY LANDSCAPE REPORTED BY COWORKING SPACES
1,000,000+
999,999 - 100,000
99,999-
10 20 30 40
2
7
39
2
11
26
USAGLOBAL
NO. OF COWORKING SPACES BY NO. OF INHABITANTS OF A CITY
MEAN - REPORTED BY COWORKING SPACES
deskmag
DISTRIBUTION OF MEMBERS OF COWORKING SPACES
4 %3 %
17 %
76 %
URBANSUBURBANRURALOTHER
21 %
53 %
27 %
1,000,000 & MORE999,999 TO 100,00099,999 & LESS INHABITANTS
19 %
50 %
31 %15 %
47 %
38 %2011-12
2013-14
2015-16
2015-16
BY NO. INHABITANTS REPORTED BY MEMBERS- W/O N.A.
BY LANDSCAPE REPORTED BY MEMBERS
deskmag
LOCATION OF COWORKING SPACES
36 % 55 %
VACANTNOT VACANTNOT SURE & N.A.
2015-16 2013-14
17 %19 %
21 %16 %
63 %64 %
COMMERCIAL BUILDINGINDUSTRIAL BUILDINGOTHER
36 %49 %
BUILDING TYPE REPORTED BY COWORKING SPACES
VACANT LOCATION FOR MORE THAN SIX MONTHS BEFORE MOVING IN REPORTED BY COWORKING SPACES
2013-14
2015-16
2015-16
2013-14
25 % 50 % 75 % 100 %
8 %
4 %
18 %
19 %
27 %
26 %
23 %
31 %
24 %
20 %
UP TO 20 YEARS OLD 21 TO 50 YEARS51 TO 100 YEARS OLDER THAN 100 YEARSNOT SURE OR N.A.
AGE OF BUILDING REPORTED BY COWORKING SPACES
deskmag
LEASE TERM OF COWORKING SPACES
WHOLE LEASE TERM
REST LEASE TERM25 % 50 % 75 % 100 %
4 %
17 %
23 %
35 %
27 %
31 %
32 %
17 %
14 %UP TO 11 MONTHS 12-35 MONTHS36-59 MONTHS 60-119 MONTHS120 MONTHS & LONGER
MEAN
61.7 MONTHS
LENGTH OF LEASE TERMS IN MONTHS REPORTED BY COWORKING SPACES
MEDIAN: 60
40.8 MONTHSMEDIAN: 36
1,000,000 +
999,999 - 100,000
99,999 -2000 % 4000 % 6000 % 8000 %
32
38
52
47
59
80
WHOLE LEASE TERM REST LEASE TERM
BY NO. OF INHABITANTS PER LOCATION IN MONTHS - REPORTED BY COWORKING SPACES
1 IN 5 COWORKING SPACES
MOVED TO A NEW LOCATION
AT LEAST ONCE
THE AVERAGE LEASE TERM IS
5 YEARS AND EXPIRES IN
3.5 YEARS
deskmag
LOCATION OF COWORKING SPACES
WHOLE LEASE TERM
REST LEASE TERM25 % 50 % 75 % 100 %
4 %
17 %
23 %
35 %
27 %
31 %
32 %
17 %
14 %UP TO 11 MONTHS 12-35 MONTHS36-59 MONTHS 60-119 MONTHS120 MONTHS & LONGER
MEAN
61.7 MONTHS
LENGTH OF LEASE TERMS IN MONTHS REPORTED BY COWORKING SPACES
MEDIAN: 60
40.8 MONTHSMEDIAN: 36
1,000,000 +
999,999 - 100,000
99,999 -2000 % 4000 % 6000 % 8000 %
32
38
52
47
59
80
WHOLE LEASE TERM REST LEASE TERM
BY NO. OF INHABITANTS PER LOCATION IN MONTHS - REPORTED BY COWORKING SPACES
1 IN 5 COWORKING SPACES
MOVED TO A NEW LOCATION
AT LEAST ONCE
deskmag
DEMAND FOR COWORKING SPACES IN THE U.S.
1,000,000+
999,999-100,000
99,999-
25 % 50 % 75 % 100 %
2 %
3 %
15 %
14 %
39 %
74 %
66 %
42 %
10 %
18 %
17 %
TOO MANY COWORKING SPACESJUST RIGHTTOO FEW COWORKING SPACESDON'T KNOW & N.A.
DEMAND FOR COWORKING SPACES BY NO. OF INHABITANTS REPORTED BY COWORKING SPACES
THE HIGHEST DEMAND FOR MORE
COWORKING SPACES IS IN
CITIES OF 1 MILLION+
deskmag
DEMAND FOR COWORKING SPACES IN THE U.S.
1,000,000+
999,999-100,000
99,999-
25 % 50 % 75 % 100 %
2 %
3 %
15 %
14 %
39 %
74 %
66 %
42 %
10 %
18 %
17 %
TOO MANY COWORKING SPACESJUST RIGHTTOO FEW COWORKING SPACESDON'T KNOW & N.A.
DEMAND FOR COWORKING SPACES BY NO. OF INHABITANTS REPORTED BY COWORKING SPACES
deskmag
INTERACTION AMONG COWORKING SPACES
15 %
30 %
45 %
60 %
LOCAL & REGIONAL NATIONAL INTERNATIONAL
15 %27 %49 %
15 %
30 %
45 %
60 %
LOCAL & REGIONAL NATIONAL INTERNATIONAL
7 %25 %45 %
LOCAL & REGIONAL INTERACTION
NATIONAL INTERACTION
INTERNATIONAL INTERACTION 50,4 %
65,3 %
79,6 %
38,7 %
58,1 %
81,4 %USA GLOBAL
SHARE OF COWORKING SPACES WHICH INTERACT WITH OTHER COWORKING SPACES REPORTED BY COWORKING SPACES
SHARE OF COWORKING SPACES WHICH INTERACT WITH OTHER COWORKING SPACES MORE THAN ONCE A MONTH REPORTED BY COWORKING SPACES
USA GLOBAL
deskmag
EXPANSIONS PLANS OF COWORKING SPACES
FOR 2016
62 %58 %
USAGLOBAL
EXPANSIONS PLANNED IN 2016 ‘YES’ COMBINED - REPORTED BY COWORKING SPACES
FOR 2012
67 %
61 %
FOR 2014
58 %60 %
YES, WE WILL EXPAND
1 MIO & MORE 999,999 - 100,000 99,999 & LESS
59 %52 %64 %
PROFITABLE ZERO NOT-PROFITABLE
59 %36 %81 %
UP TO 17 MONTHS 18-35 MONTHS 36 MONTHS & OLDER
55 %67 %63 %
BY CITY SIZE
BY PROFITABILITY
BY AGE OF SPACE
60% PLAN TO EXPAND THIS YEAR
deskmag
EXPANSIONS PLANS OF COWORKING SPACES
FOR 2016
62 %58 %
USAGLOBAL
EXPANSIONS PLANNED IN 2016 IN THE U.S. ‘YES’ COMBINED - REPORTED BY COWORKING SPACES
FOR 2012
67 %
61 %
FOR 2014
58 %60 %
YES, WE WILL EXPAND
1 MIO & MORE 999,999 - 100,000 99,999 & LESS
59 %52 %64 %
PROFITABLE ZERO NOT-PROFITABLE
59 %36 %81 %
UP TO 17 MONTHS 18-35 MONTHS 36 MONTHS & OLDER
55 %67 %63 %
BY CITY SIZE
BY PROFITABILITY
BY AGE OF SPACE
deskmag
EXPANSIONS PLANS OF COWORKING SPACES
TYPE OF EXPANSION PLANS FOR 2016 REPORTED BY COWORKING SPACES
EXPANSION INSIDE THE SPACE
EXPANSION WITH MORE LOCATIONS
EXPANSION TO A LARGER LOCATION
OTHER
NO EXPANSIONS PLANNED
10 % 20 % 30 % 40 %
31 %
8 %
12 %
36 %
27 %
35 %
9 %
8 %
36 %
23 %
USAGLOBAL
28%
OF COWORKING SPACES IN THE US
HAVE EXPANDED INSIDE THEIR CURRENT LOCATION
IN THE PAST AT LEAST ONCE
deskmag
TOP 10 REASONS TO CHOOSE A COWORKING SPACE
A COMMUNITY
INTERACTION WITH OTHERS
GOOD VALUE FOR MONEY
GOOD INTERNET CONNECTIONS
BASIC OFFICE INFRASTRUCTURE
A CLOSE DISTANCE TO MY HOME
RANDOM DISCOVERIES
A CLEAN WORKSPACE
LIKE-MINDED PEOPLE
EVENTS25 % 50 % 75 % 100 %
45 %
49 %
50 %
52 %
58 %
59 %
60 %
62 %
75 %
76 %NORTH AMERICA
INTERACTION WITH OTHERSA COMMUNITY
LIKE-MINDED PEOPLEBASIC OFFICE INFRASTRUCTURE
RANDOM DISCOVERIES25 % 50 % 75 % 100 %
48 %58 %58 %
71 %74 %GLOBAL
COMMUNITY REMAINS THE MOST
IMPORTANT REASON TO JOIN A COWORKING SPACE
deskmag
TOP 10 REASONS TO CHOOSE A COWORKING SPACE
A COMMUNITY
INTERACTION WITH OTHERS
GOOD VALUE FOR MONEY
GOOD INTERNET CONNECTIONS
BASIC OFFICE INFRASTRUCTURE
A CLOSE DISTANCE TO MY HOME
RANDOM DISCOVERIES
A CLEAN WORKSPACE
LIKE-MINDED PEOPLE
EVENTS25 % 50 % 75 % 100 %
45 %
49 %
50 %
52 %
58 %
59 %
60 %
62 %
75 %
76 %NORTH AMERICA
INTERACTION WITH OTHERSA COMMUNITY
LIKE-MINDED PEOPLEBASIC OFFICE INFRASTRUCTURE
RANDOM DISCOVERIES25 % 50 % 75 % 100 %
48 %58 %58 %
71 %74 %GLOBAL
deskmag
A COMMUNITY
INTERACTION WITH OTHERS
GOOD VALUE FOR MONEY
GOOD INTERNET CONNECTIONS
BASIC OFFICE INFRASTRUCTURE
A CLOSE DISTANCE TO MY HOME
RANDOM DISCOVERIES
A CLEAN WORKSPACE
LIKE-MINDED PEOPLE
EVENTS25 % 50 % 75 % 100 %
45 %
49 %
50 %
52 %
58 %
59 %
60 %
62 %
75 %
76 %NORTH AMERICA
INTERACTION WITH OTHERSA COMMUNITY
LIKE-MINDED PEOPLEBASIC OFFICE INFRASTRUCTURE
RANDOM DISCOVERIES25 % 50 % 75 % 100 %
48 %58 %58 %
71 %74 %GLOBAL
TOP 10 REASONS TO CHOOSE A COWORKING SPACE
deskmag
DEMOGRAPHICS OF MEMBERS OF COWORKING SPACES
AGE GROUPS REPORTED BY MEMBERS
2015-16
2013-14
2011-120 % 25 % 50 % 75 % 100 %
5 %
5 %
1 %
9 %
7 %
13 %
28 %
25 %
19 %
36 %
37 %
39 %
22 %
25 %
28 %
18-29 30-39 40-49 50-59 60+ YEARS OLD
MEAN MEDIAN
38.9 36
37.8 36
36.8 35
0 %
1.000 %
2.000 %
3.000 %
4.000 %
≥1M 900K-100K <100K
38,337,634,2
0 %
1.250 %
2.500 %
3.750 %
5.000 %
FREELANCER EMPLOYEE
34,142,6 0 %
1.000 %
2.000 %
3.000 %
4.000 %
DEDICATED DESK FLEXIBLE DESK
37,934,7
AVERAGE AGE IN YEARSBY CITY POPULATION
BY PROFESSIONAL STATUS
BY USED DESK TYPE
THE AVERAGE COWORKERIS GETTING YOUNGER
deskmag
DEMOGRAPHICS OF MEMBERS OF COWORKING SPACES
AGE GROUPS REPORTED BY MEMBERS
2015-16
2013-14
2011-120 % 25 % 50 % 75 % 100 %
5 %
5 %
1 %
9 %
7 %
13 %
28 %
25 %
19 %
36 %
37 %
39 %
22 %
25 %
28 %
18-29 30-39 40-49 50-59 60+ YEARS OLD
MEAN MEDIAN
38.9 36
37.8 36
36.8 35
0 %
1.000 %
2.000 %
3.000 %
4.000 %
≥1M 900K-100K <100K
38,337,634,2
0 %
1.250 %
2.500 %
3.750 %
5.000 %
FREELANCER EMPLOYEE
34,142,6 0 %
1.000 %
2.000 %
3.000 %
4.000 %
DEDICATED DESK FLEXIBLE DESK
37,934,7
AVERAGE AGE IN YEARSBY CITY POPULATION
BY PROFESSIONAL STATUS
BY USED DESK TYPE
deskmag
DEMOGRAPHICS OF MEMBERS OF COWORKING SPACES
USA
GLOBAL0 % 25 % 50 % 75 % 100 %
4 %
4 %
3 %
7 %
36 %
47 %
38 %
22 %
20 %
19 %
SINGLEIN A RELATIONSHIP (BUT NOT MARRIED)MARRIEDSEPARATED, DIVORCED OR WIDOWEDOTHER & N.A.
STATUS OF RELATIONSHIP REPORTED BY MEMBERS
2015-16 2013-14 2011-12
7 %4 %5 %
34 %37 %51 %
12 %17 %12 %
47 %42 %32 %
FREELANCERENTREPRENEUR (W/ EMPLOYEES)EMPLOYEEOTHER & N.A.
JOB STATUS (USA) REPORTED BY MEMBERS
38% 36%38%41%
REPORTED BY MEMBERS
SHARE OF FEMALE MEMBERS 2015-16
REPORTED BY COWORKING SPACES
USA GLOBAL
EMPLOYEES TAKE OVER FREELANCERS
deskmag
DEMOGRAPHICS OF MEMBERS OF COWORKING SPACES
USA
GLOBAL0 % 25 % 50 % 75 % 100 %
4 %
4 %
3 %
7 %
36 %
47 %
38 %
22 %
20 %
19 %
SINGLEIN A RELATIONSHIP (BUT NOT MARRIED)MARRIEDSEPARATED, DIVORCED OR WIDOWEDOTHER & N.A.
STATUS OF RELATIONSHIP REPORTED BY MEMBERS
2015-16 2013-14 2011-12
7 %4 %5 %
34 %37 %51 %
12 %17 %12 %
47 %42 %32 %
FREELANCERENTREPRENEUR (W/ EMPLOYEES)EMPLOYEEOTHER & N.A.
JOB STATUS (USA) REPORTED BY MEMBERS
38% 36%38%41%
REPORTED BY MEMBERS
SHARE OF FEMALE MEMBERS 2015-16
REPORTED BY COWORKING SPACES
USA GLOBAL
deskmag
WORKING BEHAVIOURS OF MEMBERS
I’M ABLE TO DECIDE HOW I WORK REPORTED BY MEMBERS
2015-16
2013-140 % 25 % 50 % 75 % 100 %
1 %1 %
2 %
3 %
34 %
42 %
64 %
53 %
ALWAYS OFTEN NEITHER OFTEN NOR SELDOMSELDOM NEVER N.A.
I’M ABLE TO DECIDE WHERE I WORK REPORTED BY MEMBERS
2015-16
2013-140 % 25 % 50 % 75 % 100 %
1 %
4 %
3 %
2 %
4 %
32 %
30 %
62 %
63 %
ALWAYS OFTENNEITHER OFTEN NOR SELDOM SELDOMNEVER N.A.
0 % 25 % 50 % 75 % 100 %
3 %
3 %
5 %
53 %
50 %
44 %
43 %
EMPLOYEES ONLY
0 % 25 % 50 % 75 % 100 %
11 %
5 %
3 %
5 %
47 %
35 %
39 %
55 %
EMPLOYEES ONLY
IN COWORKING SPACES EMPLOYEES HAVE ALMOST
THE SAME DISCRETION AS FREELANCERS
deskmag
I’M ABLE TO DECIDE HOW I WORK REPORTED BY MEMBERS
2015-16
2013-140 % 25 % 50 % 75 % 100 %
1 %1 %
2 %
3 %
34 %
42 %
64 %
53 %
ALWAYS OFTEN NEITHER OFTEN NOR SELDOMSELDOM NEVER N.A.
I’M ABLE TO DECIDE WHERE I WORK REPORTED BY MEMBERS
2015-16
2013-140 % 25 % 50 % 75 % 100 %
1 %
4 %
3 %
2 %
4 %
32 %
30 %
62 %
63 %
ALWAYS OFTENNEITHER OFTEN NOR SELDOM SELDOMNEVER N.A.
0 % 25 % 50 % 75 % 100 %
3 %
3 %
5 %
53 %
50 %
44 %
43 %
EMPLOYEES ONLY
0 % 25 % 50 % 75 % 100 %
11 %
5 %
3 %
5 %
47 %
35 %
39 %
55 %
EMPLOYEES ONLY
WORKING BEHAVIOURS OF MEMBERS
deskmag
DEMOGRAPHICS OF MEMBERS OF COWORKING SPACES
2015-16 2013-14
14 %16 %1 %
3 % 4 %5 % 6 %5 % 6 %3 %
9 %5 %2 %4 % 1 %4 %
10 %7 %9 %
5 %
19 %15 %
19 %27 %
IT (SOFTWARE ENGINEER, WEB DEVELOPER)CONSULTINGPR, MARKETING, SALES, ADVERTISINGDESIGN (GRAPHIC, WEB, PRODUCT, GAME)PROJECT MANAGEMENT (EVENTS, COMMUNITY, CULTURE)RESEARCH (SCIENTIST, ANALYST, RESEARCHER)WRITING (JOURNALIST, WRITER, COPYWRITER, BLOGGER)BUSINESS DEVELOPMENT (INCL. FOUNDERS)EDUCATION (COACHING, TRAINING, TEACHING)HIGHER MANAGEMENTART (FILMMAKER, PAINTER, PHOTOGRAPHER, MUSIC...)OTHER
PROFESSIONS OF MEMBERS REPORTED BY MEMBERS - BASED ON OPEN RESPONSES - MANY MEMBERS DESCRIBED MORE THAN ONE JOB PROFILE THEREFORE, RESULTS ARE NOT COMPLETELY ACCURATE
USA
ALMOST ALL MEMBERS STILL WORK IN THE
CREATIVE INDUSTRY
deskmag
DEMOGRAPHICS OF MEMBERS OF COWORKING SPACES
2015-16 2013-14
14 %16 %1 %
3 % 4 %5 % 6 %5 % 6 %3 %
9 %5 %2 %4 % 1 %4 %
10 %7 %9 %
5 %
19 %15 %
19 %27 %
IT (SOFTWARE ENGINEER, WEB DEVELOPER)CONSULTINGPR, MARKETING, SALES, ADVERTISINGDESIGN (GRAPHIC, WEB, PRODUCT, GAME)PROJECT MANAGEMENT (EVENTS, COMMUNITY, CULTURE)RESEARCH (SCIENTIST, ANALYST, RESEARCHER)WRITING (JOURNALIST, WRITER, COPYWRITER, BLOGGER)BUSINESS DEVELOPMENT (INCL. FOUNDERS)EDUCATION (COACHING, TRAINING, TEACHING)HIGHER MANAGEMENTART (FILMMAKER, PAINTER, PHOTOGRAPHER, MUSIC...)OTHER
PROFESSIONS OF MEMBERS REPORTED BY MEMBERS - BASED ON OPEN RESPONSES - MANY MEMBERS DESCRIBED MORE THAN ONE JOB PROFILE THEREFORE, RESULTS ARE NOT COMPLETELY ACCURATE
USA
deskmag
USA
81%OF MEMBERS ARRIVE AT THEIR COWORKING SPACE WITHIN 20 MINUTES
18 MINUTES 2 MINS
LESS THANTWO YEARS AGO
3 MINS
FASTER THAN GLOBAL AVERAGE
19%
51%
22%
8%
THE AVERAGE COMMUTING TIME TO A COWORKING SPACE
22,5 %
45 %
67,5 %
90 %
1 MIO & MORE 999,999 - 100,000 99,999 & LESS
88 %81 %76 %
THE SMALLER THE CITY THE FASTER THE WAY
LOCATION SIZE BY POPULATION
ARRIVAL WITHIN 20 MINUTES
GETTING TO A COWORKING SPACE
COWORKING SPACESARE GETTING CLOSER
TO HOME
deskmag
USA
81%OF MEMBERS ARRIVE AT THEIR COWORKING SPACE WITHIN 20 MINUTES
18 MINUTES 2 MINS
LESS THANTWO YEARS AGO
3 MINS
FASTER THAN GLOBAL AVERAGE
19%
51%
22%
8%
THE AVERAGE COMMUTING TIME TO A COWORKING SPACE
22,5 %
45 %
67,5 %
90 %
1 MIO & MORE 999,999 - 100,000 99,999 & LESS
88 %81 %76 %
THE SMALLER THE CITY THE FASTER THE WAY
LOCATION SIZE BY POPULATION
ARRIVAL WITHIN 20 MINUTES
GETTING TO A COWORKING SPACE
deskmag
USE OF COWORKING SPACE BY COMMUTING TIME
5 TIMES A WEEK OR MORE OFTEN
1-4 TIMES A WEEK
LESS THAN ONCE A WEEK0,225 0,45 0,675 0,9
46 %
18 %
12 %
54 %
82 %
88 %
UP TO 20 MINUTES MORE THAN 20 MINUTES
0,2 0,4 0,6 0,8
45 %
37 %
29 %
55 %
63 %
71 %USA GLOBAL
3 TIMES A WEEK OR MORE OFTEN
2 TIMES A WEEK OR LESS OFTEN
0,225 0,45 0,675 0,9
33 %
15 %67 %
85 %
0,175 0,35 0,525 0,7
44 %
31 %57 %
69 %
FREELANCERS
EMPLOYEES
0,225 0,45 0,675 0,9
15 %
28 %85 %
72 %
0,175 0,35 0,525 0,7
32 %
32 %68 %
68 %
2015-16
deskmag
INCOME & EXPENSES OF MEMBERS
AVERAGE PRICE OF A MEMBERSHIP PER MONTH IN THE U.S. REPORTED BY MEMBERS
INCOME COMPARED TOTHE COST OF LIVING REPORTED BY MEMBERS
US$ 305
FULL-TIME 24-7
US$ 199
WORKDAY HOURS
US$ 134
LIMITED NO. OF DAYS
USA GLOBAL
4 %
5 %2 %1 %
13 %9 %
46 %45 %
30 %34 %
5 %5 %
VERY HIGHRATHER HIGHSOMEWHERE IN THE MIDDLERATHER LOWVERY LOWN.A.
0,25
0,5
0,75
1
77 %62 %94 %“GOOD PRICE FOR VALUE”: Ø 85%
LOCAL DAILY EXPENSES: US$ 9 AMOUNT OF SPENT MONEY IN THE NEIGHBOURHOOD OF A COWORKING SPACE - REPORTED BY MEMBERS
25 % 50 % 75 % 100 %
28 %27 %23 %22 %$ 0-4 $ 5-9 $ 10-14 $15+
HIGHEST VALUE IS SEEN IN FULL-TIME MEMBERSHIP
deskmag
INCOME & EXPENSES OF MEMBERS
AVERAGE PRICE OF A MEMBERSHIP PER MONTH IN THE U.S. REPORTED BY MEMBERS
INCOME COMPARED TOTHE COST OF LIVING REPORTED BY MEMBERS
US$ 305
FULL-TIME 24-7
US$ 199
WORKDAY HOURS
US$ 134
LIMITED NO. OF DAYS
USA GLOBAL
4 %
5 %2 %1 %
13 %9 %
46 %45 %
30 %34 %
5 %5 %
VERY HIGHRATHER HIGHSOMEWHERE IN THE MIDDLERATHER LOWVERY LOWN.A.
0,25
0,5
0,75
1
77 %62 %94 %“GOOD PRICE FOR VALUE”: Ø 85%
LOCAL DAILY EXPENSES: US$ 9 AMOUNT OF SPENT MONEY IN THE NEIGHBOURHOOD OF A COWORKING SPACE - REPORTED BY MEMBERS
25 % 50 % 75 % 100 %
28 %27 %23 %22 %$ 0-4 $ 5-9 $ 10-14 $15+
deskmag
INCOME & EXPENSES OF MEMBERS
INCOME COMPARED TOTHE COST OF LIVING REPORTED BY MEMBERS
FREELANCERS
EMPLOYEES
USA
GLOBAL
USA
GLOBAL2015-16
2013-14
2011-12-37 % -28 % -19 % -9 % 0 % 9 % 19 % 28 %
18 %22 %
20 %
-23 %-23 %
-27 %
VERY & RATHER HIGH VERY & RATHER LOW
2015-16
2013-14
2011-12-37 % -28 % -19 % -9 % 0 % 9 % 19 % 28 %
23 %18 %16 %
-32 %-23 %
-36 %
2015-16
2013-14
2011-12-50 % -33 % -15 % 2 %
8 %14 %14 %
-43 %-34 %
-31 %
2015-16
2013-14
2011-12-50 % -33 % -15 % 2 %
11 %6 %5 %
-42 %-33 %
-48 %
deskmag⚕HEALTH INSURANCE
SHARE OF MEMBERS WITHOUT AN HEALTH INSURANCE
USA
GLOBAL
2015-16
0 % 25 % 50 % 75 % 100 %
3 %1 %9 %52 %35 %
ENHANCED HEALTH INSURANCEBASIC HEALTH INSURANCETIME-RESTRICTED HEALTH INSURANCENO HEALTH INSURANCEOTHER DON'T KNOW & N.A.
2015-16
0 % 25 % 50 % 75 % 100 %
4 %1 %14 %2 %43 %37 %
FREELANCERS
EMPLOYEES
0 % 5 % 10 % 15 % 20 %
13 %
8 %
16 %
14 %
GLOBALUSA
18-34 YEARS
35+ YEARS0 % 5 % 10 % 15 % 20 %
9 %19 %
MALE
FEMALE
0 % 5 % 10 % 15 % 20 %
11 %
8 %
12 %
15 %
STATUS OF HEALTH INSURANCE
deskmag
2015-16
2013-14
2011-120 % 25 % 50 % 75 % 100 %
4 %
5 %
6 %
6 %
6 %
4 %
1 %
2 %
1 %
5 %
1 %
3 %
4 %
6 %
4 %
22 %
23 %
37 %
58 %
56 %
45 %
HOME OFFICE TRADITIONAL OFFICECOFFEE SHOP SMALL SHARED OFFICE COMMUNITYBUSINESS CENTER NO FIXED LOCATIONOTHER & N.A.
GLOBAL REPORTED BY MEMBERS
2015-16
2013-14
2011-120 % 25 % 50 % 75 % 100 %
6 %
3 %
4 %
7 %
7 %
1 %4 %
2 %
6 %
10 %
11 %
21 %
23 %
37 %
57 %
57 %
44 %
USA REPORTED BY MEMBERS
LAST PLACE OF WORK - BEFORE STARTING COWORKING
MEMBERS ARE INCREASINGLY ARRIVING FROM TRADITIONAL , NOT
HOME OFFICES
deskmag
2015-16
2013-14
2011-120 % 25 % 50 % 75 % 100 %
4 %
5 %
6 %
6 %
6 %
4 %
1 %
2 %
1 %
5 %
1 %
3 %
4 %
6 %
4 %
22 %
23 %
37 %
58 %
56 %
45 %
HOME OFFICE TRADITIONAL OFFICECOFFEE SHOP SMALL SHARED OFFICE COMMUNITYBUSINESS CENTER NO FIXED LOCATIONOTHER & N.A.
GLOBAL REPORTED BY MEMBERS
2015-16
2013-14
2011-120 % 25 % 50 % 75 % 100 %
6 %
3 %
4 %
7 %
7 %
1 %4 %
2 %
6 %
10 %
11 %
21 %
23 %
37 %
57 %
57 %
44 %
USA REPORTED BY MEMBERS
LAST PLACE OF WORK - BEFORE STARTING COWORKING
deskmag
DURATION OF MEMBERSHIPS (USA)
CURRENT DURATION OF MEMBERSHIP WHEN STILL MEMBER OF THE 1ST COWORKING SPACE REPORTED BY MEMBERS
2015-16
2013-14
2012-1325 % 50 % 75 % 100 %
5 %
8 %
15 %
30 %
30 %
31 %
65 %
62 %
54 %
FOR UP TO 12 MONTHS 13-35 MONTHS 36 MONTHS OR LONGER
MEAN (ROUNDED)
14.6 MONTHS
18.9 MONTHS
12.0 MONTHS
2015-16
2013-14
2012-1325 % 50 % 75 % 100 %
6 %
7 %
17 %
28 %
27 %
29 %
66 %
66 %
54 %MEAN
13.5 MONTHS
19.7 MONTHS
12.2 MONTHS
CURRENT DURATION OF MEMBERSHIP REPORTED BY MEMBERS
deskmag
USE OF COWORKING SPACES BY MEMBERS (USA)
2015-16
2013-14
2011-120 % 25 % 50 % 75 % 100 %
3 %
13 %
14 %
16 %
28 %
29 %
15 %
28 %
31 %
33 %
31 %
23 %
36 %
5 TIMES A WEEK OR MORE OFTEN 3 TO 4 TIMES A WEEK1 TO 2 TIMES A WEEK 1 TO 4 TIMES A MONTHLESS THAN ONCE A MONTH
2015-16
2013-140 % 25 % 50 % 75 % 100 %
22 %
14 %
34 %
18 %
44 %
68 % 3 TIMES A WEEK OR MORE OFTEN1 TO 2 TIMES A WEEKLESS THAN ONCE A WEEK
2015-16
2013-140 % 25 % 50 % 75 % 100 %
20 %
14 %
33 %
16 %
47 %
70 % 3 TIMES A WEEK OR MORE OFTEN1 TO 2 TIMES A WEEKLESS THAN ONCE A WEEK
FREELANCERS
EMPLOYEES
deskmag
USA
NO. OF COWORKING SPACES MEMBERS HAVE WORKED AT REPORTED BY MEMBERS
2015-16
2013-14
2012-130 % 25 % 50 % 75 % 100 %
7 %
8 %
6 %
4 %
6 %
8 %
11 %
10 %
8 %
79 %
76 %
79 %
US
A
GLO
BA
L
MEAN
1,5
2015-16
2013-14
2012-130 % 25 % 50 % 75 % 100 %
5 %
7 %
8 %
4 %
6 %
8 %
11 %
15 %
17 %
81 %
72 %
67 %
1 2 3 4+
1,8
1,5
1,5
1,6
1,6
USE OF COWORKING SPACES
MEMBERS WITH MORE THAN ONE MEMBERSHIP
2012-132013-142015-16
0 % 3 % 5 % 8 % 10 %
4 %6 %
7 %
deskmag
WHERE MEMBERS MOSTLY WORK AT A COWORKING SPACE
2015-16
2013-140 % 25 % 50 % 75 % 100 %
3 %
5 %
9 %
13 %
79 %
76 %
OPEN WORKSPACETEAM OFFICEINDIVIDUAL OFFICE
GLOBAL
2015-16
2013-140 % 25 % 50 % 75 % 100 %
2 %
12 %
6 %
11 %
85 %
71 %USA
0 %
25 %
50 %
75 %
100 %
2015-16 2013-14 2011-12
35 %37 %52 %
20 %32 %
41 %
USAGLOBAL
TYPE OF SPACE
SHARE OF MEMBERS AT DEDICATED DESKS
0 %
25 %
50 %
75 %
100 %
2015-16 2013-14 2011-12
38 %37 %31 % 29 %32 %21 %
MEMBERS WITH ACCESS TO TRADITIONAL WORK HOURS
MORE MEMBERS WORK AWAY FROM
OPEN WORKSPACE
deskmag
WHERE MEMBERS MOSTLY WORK AT A COWORKING SPACE
2015-16
2013-140 % 25 % 50 % 75 % 100 %
3 %
5 %
9 %
13 %
79 %
76 %
OPEN WORKSPACETEAM OFFICEINDIVIDUAL OFFICE
GLOBAL
2015-16
2013-140 % 25 % 50 % 75 % 100 %
2 %
12 %
6 %
11 %
85 %
71 %USA
0 %
25 %
50 %
75 %
100 %
2015-16 2013-14 2011-12
35 %37 %52 %
20 %32 %
41 %
USAGLOBAL
TYPE OF SPACE
SHARE OF MEMBERS AT DEDICATED DESKS
0 %
25 %
50 %
75 %
100 %
2015-16 2013-14 2011-12
38 %37 %31 % 29 %32 %21 %
MEMBERS WITH ACCESS TO TRADITIONAL WORK HOURS
deskmag
RATING OF COWORKING SPACES
MEAN
8.30
8.62
2015-16
2013-1425 % 50 % 75 % 100 %
59 %
52 %
37 %
35 %
4 %
13 %
1-6 STARS 7-8 STARS 9-10 STARS
GLOBAL AVERAGE: 8.32 (2015-16), 8.24 (2013-14)
BY AVERAGE UTILIZATION RATE
UP TO 25%
MORE THAN 25% UP TO 50%
MORE THAN 50% UP TO 75%
MORE THAN 75%
2,5
5
7,5
10
5,58,1 9,2 8,9
BY AGE
18-34 YEARS 50 YEARS & OLDER35-49 YEARS
2,5
5
7,5
10
8,4 7,9 9,4
BY SIZE OF POPULATION
1,000,000+ INHABITANTS
99,999 & LESS INHABITANTS999,999-100,000
INHABITANTS
2,5
5
7,5
10
8,4 8,2 8,7
REPORTED BY MEMBERS
MEMBERS PREFER BUSY & DENSE
COWORKING SPACES
deskmag
RATING OF COWORKING SPACES
MEAN
8.30
8.62
2015-16
2013-1425 % 50 % 75 % 100 %
59 %
52 %
37 %
35 %
4 %
13 %
1-6 STARS 7-8 STARS 9-10 STARS
GLOBAL AVERAGE: 8.32 (2015-16), 8.24 (2013-14)
BY AVERAGE UTILIZATION RATE
UP TO 25%
MORE THAN 25% UP TO 50%
MORE THAN 50% UP TO 75%
MORE THAN 75%
2,5
5
7,5
10
5,58,1 9,2 8,9
BY AGE
18-34 YEARS 50 YEARS & OLDER35-49 YEARS
2,5
5
7,5
10
8,4 7,9 9,4
BY SIZE OF POPULATION
1,000,000+ INHABITANTS
99,999 & LESS INHABITANTS999,999-100,000
INHABITANTS
2,5
5
7,5
10
8,4 8,2 8,7
REPORTED BY MEMBERS
deskmag
COWORKING COMMUNITY
0 %
25 %
50 %
75 %
100 %
2015-16 2013-14 2011-12
54 %59 %58 %0 %
25 %
50 %
75 %
100 %
2015-16 2013-14 2011-12
58 %61 %70 %
USA GLOBAL
SHARE OF MEMBERS WHICH FEEL LIKE BEING PART OF THE COMMUNITY OF THEIR COWORKING SPACE REPORTED BY MEMBERS
*THE QUESTION WAS CHANGED FROM “HOW MUCH…” TO “HOW STRONGLY” IN 2015-16, “DON’T KNOW” WAS TAKEN OUT AS WELL.
BY PROFESSIONAL
STATUS
FREELANCERS
ENTREPRENEURS
EMPLOYEES0,2 0,4 0,6 0,8
60 %74 %
77 %
46 %75 %76 %USA GLOBAL
UP TO 33%
34-66%
MORE THAN 66%0,225 0,45 0,675 0,9
80 %67 %
54 %
86 %56 %
33 %BY AVERAGE
UTILIZATION RATE AT THE SAME TIME
MALE
FEMALE0,2 0,4 0,6 0,8
72 %67 %68 %
50 %BY GENDER
FREELANCERS & ENTREPRENEURS ARE
MORE ATTACHED TO THEIR COWORKING
COMMUNITY
deskmag
COWORKING COMMUNITY
0 %
25 %
50 %
75 %
100 %
2015-16 2013-14 2011-12
54 %59 %58 %0 %
25 %
50 %
75 %
100 %
2015-16 2013-14 2011-12
58 %61 %70 %
USA GLOBAL
SHARE OF MEMBERS WHICH FEEL LIKE BEING PART OF THE COMMUNITY OF THEIR COWORKING SPACE REPORTED BY MEMBERS
*THE QUESTION WAS CHANGED FROM “HOW MUCH…” TO “HOW STRONGLY” IN 2015-16, “DON’T KNOW” WAS TAKEN OUT AS WELL.
BY PROFESSIONAL
STATUS
FREELANCERS
ENTREPRENEURS
EMPLOYEES0,2 0,4 0,6 0,8
60 %74 %
77 %
46 %75 %76 %USA GLOBAL
UP TO 33%
34-66%
MORE THAN 66%0,225 0,45 0,675 0,9
80 %67 %
54 %
86 %56 %
33 %BY AVERAGE
UTILIZATION RATE AT THE SAME TIME
MALE
FEMALE0,2 0,4 0,6 0,8
72 %67 %68 %
50 %BY GENDER
deskmag
18 %
13 %69 %
COWORKING COMMUNITY
LENGTH OF MEMBERSHIP
ACTIVITY OF MEMBERS INSIDE THE SPACE
FREQUENCY OF PRESENCE
DIFFERENT MEMBERSHIP PLANS
SPECIAL SKILLS OF MEMBERS
OTHER0,15 0,3 0,45 0,6
17 %25 %27 %33 %
46 %58 %
SUPPOSED REASONS (GLOBAL)
IS THERE A HIERARCHY AT YOUR COWORKING SPACE?2 %
15 %
19 % 65 %
NO YES DON'T KNOW N.A.
USA GLOBAL
NONO
BY AVERAGE UTILIZATION RATE AT THE SAME TIME
BY AGE GROUPS
UP TO 25%
26-50%
51-75%
MORE THAN 75%0,1 0,2 0,3 0,4
23 %14 %
17 %38 %
18-34
34-49
50+0,055 0,11 0,165 0,22
9 %18 %
21 %
SHARE OF ‘YES’ (GLOBAL)
deskmag
COWORKING COMMUNITY
‘THE NETWORK AT MY COWORKING SPACE IS HELPFUL FOR NEW JOB OPPORTUNITIES OR PROJECTS’ REPORTED BY MEMBERS
2015-16
2013-1425 % 50 %
57 %56 %2015-16
2013-1425 % 50 % 75 % 100 %
55 %45 %
USA GLOBAL
0 %
25 %
50 %
75 %
100 %
USA GLOBAL
10 %4 %
14 %13 %
15 %12 %
61 %72 % 0 MEMBERS1 MEMBER2 MEMBERS3+ MEMBERS
NO. OF OTHER MEMBERS HIRED FOR OWN PROJECTS IN 2015
2015-16
2013-14
2012-130 % 20 % 40 % 60 % 80 %
61 %
62 %
66 %
61 %
57 %
51 %
USA GLOBAL
“ALL OR MANY MEMBERS KNOW MY FIRST NAME”
WITH FEWER FREELANCERS & ENTREPRENEURS
ATTACHMENT & COMMUNITY ARE AT RISK
deskmag
COWORKING COMMUNITY
‘THE NETWORK AT MY COWORKING SPACE IS HELPFUL FOR NEW JOB OPPORTUNITIES OR PROJECTS’ REPORTED BY MEMBERS
2015-16
2013-1425 % 50 %
57 %56 %2015-16
2013-1425 % 50 % 75 % 100 %
55 %45 %
USA GLOBAL
0 %
25 %
50 %
75 %
100 %
USA GLOBAL
10 %4 %
14 %13 %
15 %12 %
61 %72 % 0 MEMBERS1 MEMBER2 MEMBERS3+ MEMBERS
NO. OF OTHER MEMBERS HIRED FOR OWN PROJECTS IN 2015
2015-16
2013-14
2012-130 % 20 % 40 % 60 % 80 %
61 %
62 %
66 %
61 %
57 %
51 %
USA GLOBAL
“ALL OR MANY MEMBERS KNOW MY FIRST NAME”
deskmag
USAGLOBAL
COWORKING COMMUNITY
HOW HELPFUL IS THE NETWORK AT YOUR COWORKING SPACE WHEN LOOKING FOR NEW JOB OPPORTUNITIES OR NEW PROJECTS?
FREELANCERS
ENTREPRENEURS
EMPLOYEES
25 % 50 % 75 % 100 %
48 %
63 %
60 %
42 %
64 %
60 %VERY & QUITE HELPFUL - 2015-16VERY & QUITE HELPFUL - 2013-14
SPACE W/ UP TO 30 DESKS
SPACE W/ 30 DESKS & MORE
25 % 50 % 75 % 100 %
57 %
59 %58 %
47 %
FREELANCERS
EMPLOYEES
25 % 50 % 75 % 100 %
47 %
55 %
35 %
52 %SPACE W/ UP TO 30 DESKS
SPACE W/ 30 DESKS & MORE
25 % 50 % 75 % 100 %
53 %
56 %
52 %
37 %
deskmag
SHARE OF MEMBERS WHO DON’T PLAN TO LEAVE A SPACE
BY UTILIZATION RATE AT THE SAME TIME
BY AGE GROUPS
BY LENGTH OF
MEMBERSHIP
REPORTED BY MEMBERS
UP TO 17 MONTHS
18-35 MONTHS
36 MONTHS & LONGER0,225 0,45 0,675 0,9
83 %
83 %
52 %
77 %
81 %
57 %GLOBALUSA
UP TO 33%
34-66%
MORE THAN 66%0,2 0,4 0,6 0,8
71 %
69 %
44 %
71 %
66 %
60 %
18-34
34-49
50+0,25 0,5 0,75 1
91 %
75 %
53 %
91 %
71 %
59 %
UP TO 24 MEMBERS
25-49 MEMBERS
50 & MORE MEMBERS0,225 0,45 0,675 0,9
79 %
82 %
54 %
76 %
70 %
61 %BY NO. OF MEMBERS
AT THE SAME TIMENEWER & YOUNGER MEMBERS
ARE MORE LIKELY TO LEAVE A COWORKING SPACE
deskmag
SHARE OF MEMBERS WHO DON’T PLAN TO LEAVE A SPACE
BY UTILIZATION RATE AT THE SAME TIME
BY AGE GROUPS
BY LENGTH OF
MEMBERSHIP
REPORTED BY MEMBERS
UP TO 17 MONTHS
18-35 MONTHS
36 MONTHS & LONGER0,225 0,45 0,675 0,9
83 %
83 %
52 %
77 %
81 %
57 %GLOBALUSA
UP TO 33%
34-66%
MORE THAN 66%0,2 0,4 0,6 0,8
71 %
69 %
44 %
71 %
66 %
60 %
18-34
34-49
50+0,25 0,5 0,75 1
91 %
75 %
53 %
91 %
71 %
59 %
UP TO 24 MEMBERS
25-49 MEMBERS
50 & MORE MEMBERS0,225 0,45 0,675 0,9
79 %
82 %
54 %
76 %
70 %
61 %BY NO. OF MEMBERS
AT THE SAME TIME
deskmag
HAPPINESS AT WORK
MEMBERS (USA)
MEMBERS (GLOBAL)0 0,25 0,5 0,75 1
2 %3 %
1 %
17 %
27 %
53 %
53 %
26 %
19 %
VERY HAPPY QUITE HAPPY SOMEWHAT QUITE UNHAPPY VERY UNHAPPY
EX-MEMBERS (GLOBAL)
NON-MEMBERS (GLOBAL)0 0,25 0,5 0,75 1
6 %
3 %
6 %
3 %
31 %
24 %
46 %
54 %
11 %
17 %
OF MEMBERS OF COWORKING SPACES IN THE U.S. ARE HAPPY WITH THEIR CURRENT WORK SITUATION 72%
COWORKING MEMBERSARE HAPPIER AT WORK
THAN OTHER PEOPLE
deskmag
HAPPINESS AT WORK
MEMBERS (USA)
MEMBERS (GLOBAL)0 0,25 0,5 0,75 1
2 %3 %
1 %
17 %
27 %
53 %
53 %
26 %
19 %
VERY HAPPY QUITE HAPPY SOMEWHAT QUITE UNHAPPY VERY UNHAPPY
EX-MEMBERS (GLOBAL)
NON-MEMBERS (GLOBAL)0 0,25 0,5 0,75 1
6 %
3 %
6 %
3 %
31 %
24 %
46 %
54 %
11 %
17 %
OF MEMBERS OF COWORKING SPACES IN THE U.S. ARE HAPPY WITH THEIR CURRENT WORK SITUATION 72%
THE COWORKING INDUSTRY BECOMES MORE DIVERSE
WITH MORE ELEPHANTS FOR THIS REASON, MOST RESULTS INCLUDE
THE MEAN AS WELL AS THE MEDIANAVERAGE VALUE
!STATISTICAL BACKGROUND
STATISTICAL BACKGROUND
MEAN: IS THE SUM OF A LIST OF NUMBERS DIVIDED BY THE NUMBER OF NUMBERS IN THE LIST. 1 2 2 2 3 3 4 5 8 = 30/9 = 3.3 (ROUNDED)
MEDIAN: THE MIDDLE NUMBER OF A GROUP WHEN THEY ARE RANKED IN ORDER. 1 2 2 2 3 3 4 5 8 = 3
MODE: THE MOST FREQUENTLY OCCURRING NUMBER IN A LIST: 1 2 2 2 3 3 4 5 8 = 2
PARTICIPANTS: 2011-12 2012-13 2013-14 2015-16913 1206 1270 1679
THANKS FOR READING! READ MORE ON
DESKMAG.COM
deskmag
COWORKING IN THE U.S.2016