Designing for Global Health Innovation
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Transcript of Designing for Global Health Innovation
Designing for Global Health Innovation: Foreign Lands - Familiar Problems
- New Opportunities
Cameron D. Norman PhD MDes Cense Research + Design Dalla Lana School of Public Health
Innovation: A new idea realized for benefit
THINKING ABOUT POSITIVE CHANGE
The Challenge of Change
The only people who truly welcome change are wet babies
If you want to understand something, try to change it – Kurt Lewin (1951)
Likelihood of Action• A person or organization is more
likely to act if...
– View themselves (or their organizations) as personally susceptible to a problem
– Sees the (potential or real) problem as serious
– Believes the recommended change (or innovation) will reduce the risks associated with the problem
– Assesses the pros as outweighing the cons of change
– Believes others endorse the change (the change is supported by key others)
Likelihood of ActionA person or organization is more likely to act if… • Is motivated to comply with others’ wishes
• The environment is supportive of action
• Person (or organization) have the necessary knowledge and skills to carry out change actions
• They are confident that they can carry out action • Change is aligned with the values of the person or
organization • Skinner, H.A. Promoting Health Through Organizational Change. San Francisco: Benjamin Cummings Publishers, 2002
THINKING IN SYSTEMS
DesignThinkingaboutDesign
“Everyone designs who devises courses of action aimed at changing existing situations into preferred ones.”
“Engineering, medicine, business, architecture and painting are concerned not with the necessary but with the contingent - not with how things are but with how they might be - in short, with design.” - Herbert Simon
Problem FramingProblem FindingProblem Solving
IdeateFocusPrototypeEvaluateIterate
Systems Thinking
Design Thinking
The design & innovation process
Discovering
Sensemaking
Ideating
Prototyping Refining
Evolving
Evaluating
ProblemFinding
The design & innovation process
Discovering
Sensemaking
Ideating
Prototyping Refining
Evolving
Evaluating
ProblemFinding
Sense and meaning is nested within systems
The design & innovation process
Discovering
Sensemaking
Ideating
Prototyping Refining
Evolving
Evaluating
ProblemFinding
!
The design & innovation process
Discovering
Sensemaking
Ideating
Prototyping Refining
Evolving
Evaluating
ProblemFinding