DESIGN FOR GOOD: San Marino Schools Foundation
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DESIGN BLITZ PRESENTATION SAN MARINO SCHOOLS FOUNDATION
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Transcript of DESIGN FOR GOOD: San Marino Schools Foundation
DESIGN BLITZ PRESENTATIONSAN MARINO SCHOOLS FOUNDATION
The Team
Bryan Honig Reggie Woolery Lisa Thomas
The Non Profit
Existing Logo
Those Affected
The Need
NEW LOGO
The Need
PARENTSLOCAL BUSINESSESLARGE CORPORATIONSRESIDENTSALUMNIOUTSIDE COMMUNITY
The Donors
The Donors
PARENTSLOCAL BUSINESSESLARGE CORPORATIONS
RESIDENTSALUMNIOUTSIDE COMMUNITY
The Donors
PARENTSLOCAL BUSINESSESLARGE CORPORATIONS
RESIDENTSALUMNIOUTSIDE COMMUNITY
80%}
PARENTSLOCAL BUSINESSESLARGE CORPORATIONS
RESIDENTSALUMNIOUTSIDE COMMUNITY
The Donors
80%
20%
}}
NEW LOGONEW STRATEGY
The Need
NEW LOGONEW STRATEGY
(AND ALSO A NEW LOGO)
The Need
The Constraints
“TITAN BLUE”
The Process
The Ends
The Ends
The Means
The Process
POSITION
A SOLID FOUNDATION
WORTHY OF INVESTMENT
Pillar of the Community
- Warm- Caring
- Capable- Strong- Professional- Intellectual
- Conversation- Rally- “Alliance”
- Consistent Support- Inspire Excellence
- Advocacy- Sharing- Thought Leadership
- Infrastructure- Staffing- Programs- Supplies
- Shape the Community- Future Legacy
- Quality Education- #1 District in CA
Voice ofthe District
TRAITS ACTIONS PRODUCT GOALS
The Process
Images Studies
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Phoreus Cherokee GothamMuseo Slab
Typography Studies
SMSFSMSF
SAN MARINO SCHOOLS
FOUNDATION
SAN MARINO SMSF
SANMARINOSCHOOLSFOUNDATION
SAN MARINO SCHOOLS FOUNDATION
SCHOOLS FOUNDATION
SAN MARINO
SCHOOLS FOUNDATION
SMSFSMSF
SAN MARINO SCHOOLS
FOUNDATION
SAN MARINO SMSF
SANMARINOSCHOOLSFOUNDATION
SAN MARINO SCHOOLS FOUNDATION
SCHOOLS FOUNDATION
SAN MARINO
SCHOOLS FOUNDATION
SMSFSMSF
SAN MARINO SCHOOLS
FOUNDATION
SAN MARINO SMSF
SANMARINOSCHOOLSFOUNDATION
SAN MARINO SCHOOLS FOUNDATION
SCHOOLS FOUNDATION
SAN MARINO
SCHOOLS FOUNDATION
SMSFSMSF
SAN MARINO SCHOOLS
FOUNDATION
SAN MARINO SMSF
SANMARINOSCHOOLSFOUNDATION
SAN MARINO SCHOOLS FOUNDATION
SCHOOLS FOUNDATION
SAN MARINO
SCHOOLS FOUNDATION
Typography Studies
Typography Studies
SMSFSMSF
SAN MARINO SCHOOLS
FOUNDATION
SAN MARINO SMSF
SANMARINOSCHOOLSFOUNDATION
SAN MARINO SCHOOLS FOUNDATION
SCHOOLS FOUNDATION
SAN MARINO
SCHOOLS FOUNDATION
SMSFSMSF
SAN MARINO SCHOOLS
FOUNDATION
SAN MARINO SMSF
SANMARINOSCHOOLSFOUNDATION
SAN MARINO SCHOOLS FOUNDATION
SCHOOLS FOUNDATION
SAN MARINO
SCHOOLS FOUNDATION
SMSFSMSF
SAN MARINO SCHOOLS
FOUNDATION
SAN MARINO SMSF
SANMARINOSCHOOLSFOUNDATION
SAN MARINO SCHOOLS FOUNDATION
SCHOOLS FOUNDATION
SAN MARINO
SCHOOLS FOUNDATION
SMSFSMSF
SAN MARINO SCHOOLS
FOUNDATION
SAN MARINO SMSF
SANMARINOSCHOOLSFOUNDATION
SAN MARINO SCHOOLS FOUNDATION
SCHOOLS FOUNDATION
SAN MARINO
SCHOOLS FOUNDATION
. Foundation
. Strength
. Professionalism
. Intellect
. Community
Logo Attributes
The Solution
Wordmark
Inspiring Excellence.
Mantra
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Gotham Bold
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Libertad BookLibertad Bold
Typefaces
. Intelligent
. Authoritative
. Committed
. Friendly
. Passionate
Brand Voice
DONATENOW!
Foundation Website Twitter/Social Media
Engagement
Inspiring Excellence.
After being told he would never play HS football again, @TChang makes a triumphant return. #InspiringExcellence
HOW WE HELPWHO WE ARE
NEWS
ATHLETICS
TESTIMONIALS WHO WE ARE
HOW YOU CAN HELP THE COMMUNITY
ANNUAL DRIVE
ENDOWMENT
TESTIMONIALS
Inspiring Excellence
Annual DriveBusiness Alliance
Engagement
PARENTSLOCAL BUSINESSESLARGE CORPORATIONS
RESIDENTSALUMNIOUTSIDE COMMUNITY
80%
20%
}}
Donors: Before
PARENTSLOCAL BUSINESSESLARGE CORPORATIONSRESIDENTSALUMNIOUTSIDE COMMUNITY
~50%
~50%
}}
Donors: After
Thank You
