ARCHITECTURE. BUILDING. CONSTRUCTION. DESIGN.

DESIGNBUILD 2015POST SHOW REPORT

28 – 30 APRIL 2015 SYDNEY SHOWGROUND, SYDNEY OLYMPIC PARK

DESIGNBUILDEXPO.COM.AU

“ DesignBUILD 2015 has been the best show we’ve ever had in 5 years of exhibiting. We’ve had more leads than ever and the bar has been raised on quality and calibre of visitors.”

Craig SherryGeneral Manager, AUS Cupolex

2015 Exhibitor

When: 28-30 April 2015

Where: Sydney Showground, Sydney Olympic Park

Website: www.designbuildexpo.com.au

Overview:

DesignBUILD has transitioned to become THE industry event for every stage of the design and build process – from landscape to structural, integrated technology solutions, through to the internal fit-out and design.

2015 was the largest event in recent years, with a show floor over 50% larger than in 2014 and an 8% increase on visitors. DesignBUILD also launched two new sectors to the event, Landscape & Outdoor and Interior Fixtures & Finishes, making it the only business platform in Australia dedicated to the entire architecture, building, construction and design process across residential and commercial industry sectors.

DESIGNBUILD 2015

6,694 5,107 630+ 262CAB Audited

*Total attendees include visitors, exhibitors, speakers, media and students

Number of Total Attendees:

Number of Visitors:

Number of Products on display:

Number of Exhibiting Companies:

Partner Associations

Platinum Partner

Media Partners

SPONSORS & PARTNERS

Speaker SeriesWith each show floor sector accompanied by an education stream, the DesignBUILD Speaker Series promoted thought provoking debate, engaging case studies, trend forecasts and offered insights from key industry experts from all disciplines within the architecture, construction and design community. Speakers included representatives from: BVN Architecture, Houzz Australia, Norman Disney Young, Planet Ark, CSR and more....

Landscape & Outdoor AreaNEW FOR 2015 - DesignBUILD 2015 launched a brand new area dedicated to the promotion of Landscape & Outdoor design. This area was a home to over a dozen displays showcasing the latest innovations in turf and flora, outdoor, furniture, irrigation, heating, fountains, vertical gardens and more.

Structural & MaterialsStructural & Materials took centre stage in 2015 showcasing the latest innovations and products from concrete to facades, masonry and windows. New for 2015 was DesignBUILD’s partnership with Kaynemaile to create an entrance feature constructed with their innovative seamless mesh, providing a unique facade to the event and creating a lasting impact.

InternationalsDesignBUILD cemented its position as a world leading trade event and a vital business platform to enter the Australian market in 2015. International exhibitors at the show included companies from Austria, China, France, Germany, Hong Kong, Italy, New Zealand, UAE and the US.

DESIGNBUILD 2015

HIGHLIGHTS

Networking OpportunitiesNetworking is a key feature of any industry event and this year was no different. From networking functions on the show floor to one-to-one meetings, invite-only event and focus groups, DesignBUILD 2015 provided a platform for the entire architecture and design community to meet and get down to the business of building.

Interior Fixtures & FinishesNEW FOR 2015 – Dedicated to all aspects of design and interior fit-out, DesignBUILD Interior Fixtures & Finishes featured a collection of authentic, design-led products, to inspire architects, designers, building professionals and construction specialists in their next project.

TechnologyThe Technology Zone showcased products from home automation to intelligent building systems, 3D printing and a dedicated BIM Pavilion. This year, the Luminova Technology feature offered attendees a chance to step into another reality – literally – through their virtual reality headsets. Using the latest Samsung Headgear and Oculus Rift, attendees could walk through architectural and construction concepts and experience the space virtually.

“As a first time exhibitor [at DesignBUILD], I have been impressed with the level of professionalism of the

audience. Exhibiting has allowed me to be surrounded by my target audience and bring leads directly to my stand.”

Tony PoolOwner, Direct Pool Tile Imports,

2015 Exhibitor

KEY VISITOR PROFILEVisitors by occupation Visitors by industry sector The products DesignBUILD

Visitors came to see

Architects: 10%

Landscape: 9%

Infrastructure: 4%

Interior Designers: 15%

Structural & Materials: 38%

Government: 4%

Trade Services: 8% Technology:

14%

Commercial: 14%

C-Level Management & Administration: 33%

Interior Fixtures & Finishes: 29%

Residential: 57%

Other: 16%

Healthcare: 3%

Workplace: 4%

Other: 4%

Building Contractor/Specialists: 18% Trade Services:

10%

Hospitality & Retail: 10%

?

?

89%

of visitors have purchasing authority

N.B. Other includes Procurement, Manufacturing, Distribution, Wholesale & Media occupations and sectors

EXHIBITOR STATISTICS

AVERAGE VALUE OF SALES AS A RESULT OF EXHIBITING:

$85,953AVERAGE VALUE OF SALES LEADS EXPECTED:

$116,905

CLICK HERE

TO WATCH

We love talking about DeisgnBUILD, but don’t take our word for it. Click to see what our exhibitors thought of us:

“ Having recently rebranded, DesignBUILD has allowed us to access new marketing in commercial interiors, hospitality and high end fit-outs. In our first day alone at DesignBUILD we received genuine business leads and have had an extremely positive reaction to our new product.”

Jaco Roeloffs Marketing Project Manager G James

Source: DesignBUILD Post Show Survey

MARKETING ACTIVITY SUMMARY

Digital & Email Marketing Reach

Internal Databases: 58,000

Blueprint (monthly newsletter): 32,000+

Yearly Website (views): 204,000+

Exhibitor Databases: 230,000+

Media Partner Databases: 713,000+

Social Media (impressions): 416,600+

Direct Mailing Sends

Main Direct Mail: 25,000

Exhibitor Invitations: 25,000

Advertising Reach

Print Advertising: 56,800+

Telemarketing

Calls Made: 7,700+

Mobile Marketing

SMS Sent: 33,100+

Our year-long marketing campaign covers print, email, radio, mobile and online campaigns to name a few channels. Below is a summary of our reach into the market place.

2016 FLOORPLAN CELEBRATE 30 YEARS WITH US!

2016 Prices:DesignBUILD is turning 30 and in 2016, we are set to continue our evolution and deliver the ultimate business platform for architecture, building, construction and design. With almost 70% of 2015 exhibitors resigning onsite, don’t miss your opportunity to be at the forefront of this dynamic and evolving business platform and secure your stand today.

Space Only = $475 (per sqm) Shell Scheme (+Space) = $545 (per sqm) Corner Loading = $125 Marketing Package = $550

Please note all costs are ex GST

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INTERNATIONAL

PAVILIONSINTERIOR FIXTURES & FINISHES

LANDSCAPE & OUTDOOR TECHNOLOGY

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NB. Floorplan subject to change. Click the image above to view the most up to date floorplan for 2016.

Ali Mead – Event Manager

amead@divcom.net.au

(02) 9275 9209

Joanne Hardy – Event Coordinator

jhardy@divcom.net.au

(02) 9275 9212

Daniel McMahon – Event Sales Executive

dmcmahon@divcom.net.au

(02) 9275 9210

Carla Barker – Event Sales Executive

cbarker@divcom.net.au

(02) 9275 9206

Stephanie Bleakley – Marketing Manager

sbleakley@divcom.net.au

(03) 9261 4513

Patricia Santiago – Marketing Assistant

psantiago@divcom.net.au

(03) 9261 4531

Conor Farrell – Operations Manager

cfarrell@divcom.net.au

(03) 9261 4666

DESIGNBUILD TEAM

DESIGNBUILDEXPO.COM.AU