Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

design & portfolio 2012portfolio 2012

illustrationillustrationdesign

Hein van der HeijdenHein van der Heijden

© 2012 Hein van der Heijden

Good design is a lot like clear thinking made visual.

ELEKTARadiation Equipment Sales Campaign

Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

playdo

airguitar

I- Edward Tufte

Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.

JPJSkate Park Logo | Tampa, FL

Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

madeangry

me

noclientever- CharlesEames

www.ZJAM.nlinfo@ZJAM.nlPostbus 70040

1007 KA Amsterdam

KvK: 52996913

BLW: NL185884817B02ABN: 45.59.45.322

T.a.v. dhr. Van der Giesken

Snorrebaard 4562134 NM Eindhoven

Beste Henk,

Hierbij de bevestiging dat je website vanaf volgende week maandag in de lucht is.

Ik dacht dat je dat wel zou willen weten, ook al zit je op Costa Rica.

Bijgaand vind je de faktuur voor gemaakte uren en kosten.

Met vriendelijke groeten,

Laurens Jan Derijks

ZJAM interactieve media

-bijlage: faktuur 11-223 & 11-224-

08 08 2011

o:m:f:

+31 20 12345678+31 6 412 41 686+31 8400 33 544

+31 6 412 41 686

Laurens-Jan Derijks

Postbus 700401007 KA Mokumwww.ZJAM.nlinfo@ZJAM.nl

Biglietti Da Visita formaat: 85 × 55 mm

+31 6 412 41 686

Laurens-Jan Derijks

Postbus 700401007 KA Mokum

www.ZJAM.nlinfo@ZJAM.nl

Biglietti Da Visita formaat: 85 × 55 mm

Dear Abby,

Attached are the first concepts for the new online shop.

Please browse through it and let me know what your thoughts are.

I’ll contact you next Monday.

Best,

Laurens Jan Derijks

CEO ZJAM

[attachment: invoice 11-12-12]

> Mrs. A. Van der Klonken

870 Inman Village Parkway 321

Atlanta, GA 30307, USA

> invoice > 2011-12-12

ZJAMCorporate Identity(Interactive media company based in Amsterdam, see skyline)

I amdutch

Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

There is no design without discipline.

There is no discipline without intelligence.- MassimoVignelli

People ignore design that ignores people.

BLØF/ EMIBLØF Double Album Design(All designs created for Holland’s most famous band; released over two seasons)

1miss(ed) never

ever

dead lineHein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

- FrankChimero

2-343567

ASSURANTEmployee Recognition Program (Posters, website, cards, e-magazine)

trusted

guard brand

your Hein van der Heijden870 Inman Village Parkway 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

Content precedes design. Design in the absence of content is not design, it’s decoration.- JeffreyZeldman

Designers are meant to be loved...Not to be understood.

MUSEWorld Tour 2010(Custom designs for over 20 different countries)

veryIam

very

loyalHein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

- MargaretOscar

Multi layered PDF

Design should never say, “Look at me.”

It should always say, “Look at this.”

TACO BUGGYAtlanta-based Food Truck Compnay

1designerstbethe

inspaceHein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

want toI

- DavidCraib

I love the comment, “You must love designing for a living.” At that point I usually start to laugh or break into tears.

Self PromotionBAR+LAU

and

relaxedam cool

Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein- AndrewLewis

You can’t do better design with a computer, but you can speed up your work enormously.

SELFWriters And Their Dogs(Magazine article sketch)

family veryprouda

manHein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

- WimCrouwel

NIJMEGENCity Signage | Outdoor Installation 12 Meters High (Illustration built from ornaments)

Technology over technique produces emotionless design.

design is

absolutelytoday’smagic

illustration and

Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

- DanielMall

A design isn’t finished until somebody is using it.

SELFBlue News Illustrations(Personal impressions on news)

teamplayeryep! Hein van der Heijden

870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein- BrendLaurel

It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.

SELFIllustrations for Children’s Books(Rescue Cat and Infamous Historical & Perillous Voyages)

whatbarriers?

barriers? Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

- SteveJobs

Design is easy. All you do is stare at the screen until drops of blood form on your forehead.

BOOKSIllustration for a Children’s Book

loveabsolutely

humor

Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

I

- MartyNeumeier

Social Commentary

The only important thing about design is how it relates to people.

SELFNews & Social Commentary

andplanner

strategistHein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/deshein

- VictorPapanek

A camel is a horsedesigned by a committee.

SELFStoryboard Illustration(Dutch Anchorman, Matthijs van Nieuwkerk)

loveIrain sound

ofthe

Hein van der Heijden870 Inman Village Pkwy, # 321Atlanta, GA 30307, USAstudio: 404 254 4172mobile: 404 538 1216info@deshein.comwww.issuu.com/desheinthe

- SirAlecIssigonis