SubjectentrepreneurshipBusiness planTUCK SHOPAt ALLAMA I.I KAZI campusSubmitted ToSir, vishnU parmar

Submitted By 1. AMIN LAHBAR2K14/MBA/97

2. Sajid Jatoi2K14/MBA/189

3. Ghulam Qadir brohi2K14/MBA/48

4. Riaz Ahmad brohi2K14/MBA/133

5. Khalil ahmad kalwar2K14/MBA/72

6. Tariq mangi2k14/mba/166

7. Zubair shah2k14/mba/194

8. Amir Kalroo2k14/mba/192

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13.Questionnaires for business plan.-----------------------------------------------

Introductory page.-----------------------------------------------------------------

Executive summary.---------------------------------------------------------------

Industry analysis.-------------------------------------------------------------------

Description of venture.------------------------------------------------------------

Production plan.--------------------------------------------------------------------

Operation plan.---------------------------------------------------------------------

Marketing plan.--------------------------------------------------------------------

Organizational plan.---------------------------------------------------------------

Assessment of risk.-----------------------------------------------------------------

Financial plan.----------------------------------------------------------------------

Balance sheet.-----------------------------------------------------------------------

Income statement.------------------------------------------------------------------4

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QUESTIONARIES FOR BUSINESS PLAN

1. Brief domain expert Honorable sir Vishnu Parmar is our domain expert. He is our subject teacher, he has assigned us project and guide us with useful suggestions and directions. He is most hard worker, cooperative and one of the most experienced teachers of IBA faculty.

2. Clearly and precisely describe your idea/solution?We are going to open Tuck Shop with the name Your Tuck Shop near Arts Faculty Building. We will offer delicious and healthy foods, beverages, biryani, samosas, sandwiches etc with disposable plates and at affordable price we also offer ice creams in different flavors.

3. Describe what problem or markets need your idea/solution?We choose this idea to facilitate the students, teachers and other staff who face lunch problem at campus. This type of business is very demand full near Arts faculty building because lunch is limited only within the boundaries of hostel and available in low quality, so mostly student avoid to go hostel for lunch and deprived of fresh and healthy products.

4. Who will be the main customer for your product/service? As we are providing different variety of snacks and beverages at campus so our main customer will be students, teachers and other staff also. But there are also senior faculty and staff who bring their lunch themselves due to their health problems so they may not be our main customers.

5. Indicate who will be the user of your product/service and also who will be paying you?We open our business near Arts Faculty in Campus so our products (Biryani & cold item etc.) will be used by students and teachers and they will pay us.

6. Will you sell through partners/directly?It depends on size of business we open our venture on small basis so we will hire three or four people who serve customers and manage all things which related to business.

7. Can you guess as to what would be the market size that your product/service would address?For answer this question we collect data from different departments.Table 1: Average attendance of student in IBA Department (Morning)S.noClassNo. of Student enrolledNo. of student present% Percentage of student

01BBA(Hons) P-119816080%

02BBA(Hons) P-II19014073%

03BBA(Hons) P-III20012060%

04BBA(Hons) P-IV1909550%

05MBA(Prev) 20013568%

06MBA(Pass) 1809050%

Total115874063.7%

Table 2: Average attendance of student in Public Administration DepartmentS.noClassNo. of Student enrolledNo. of student presentPercentage of student

01BPA(Hons) P-11407050%

02BPA(Hons) P-II1005555%

03BPA(Hons) P-III805062%

04BPA(Hons) P-IV854047%

05MPA(Prev) 1205041%

06MPA(Pass) 1205546.8%

Total 64532551%

Table 3: Average attendance of student in English Department.S.noClassNo. of Student enrolledNo. of student presentPercentage of student

01BA P-11408560%

02BA P-II1509060%

03BA P-III1207562%

04BA P-IV1106559%

05MA(Prev) 904044%

06MA(final) 703042%

Total68038556%

Table 4: Average attendance of student in Mass Communication Department.S.noClassNo. of Student enrolledNo. of student presentPercentage of student

01BS P-I13511080%

02BS P-II1309573%

03BS P-III1309573%

04BS P-IV1108072%

Total59247075%

Table 5: Average attendance of student in IMCS DepartmentS.noClassNo. of Student enrolledNo. of student presentPercentage of student

01BSCS P-122515066%

02BSCS P-II21013564%

03BSCS P-III19211057%

04BSCS P-IV1508053%

05MSCS PI &II804050%

Total85753360%

Table 6: Average attendance of student in Commerce DepartmentS.noClassNo. of Student enrolledNo. of student presentPercentage of student

01B.COM P-117011064%

02B.COM P-1I1558555%

03B.COM P-III1308061%

04B.COM P-IV1256552%

05M.COM503570%

Total62041060%

Table 7: Average attendance of student in IT Department ( All 4 deparments) S.noClassNo. of Student enrolledNo. of student presentPercentage of student

01BS P -147032068%

02BS P II35021561%

03BS P-III32519058%

04BS P-IV31017054%

05MS1507550%

Total63039058%

From above sample tables we find that average 60% students are present daily.On this basis of sample we find our expected customers. From this survey we have concluded following results:s.noCategoryTotal No.of students enrolledTotal No.of present customerNo.of our expected customers

01STUDENTS20000116001200

02FACULTY MEMBERS 49246580

03ADMISTRATION24002350200

04OTHER STAFF80079080

T0tal 23692152051560

Here we find our customers will be near about 1500.Source: catalogue 2013www.usindh.edu.pk Friends

8. Is your idea/solution totally new, if it is not then, how is different from other existing solutions, what would be your competitive advantage?Actually our idea is not new but here at campus this business has great importance because there is no any such type of business. Our business is different in the sense that we will offer healthy delicious and qualitative biryani with disposable boxes and beverages at affordable price. We also serve our customers with different cold items like juice and ice cream. Our competitive advantage will be that we enjoy monopoly. In campus no one is offering same type of service.

9. Why do you feel that your idea is workable?We observe the environment at campus. As we are students belongs to city Hyderabad we daily face lunch problem at campus after the classes because there is no any restaurant or canteen near Arts Faculty who offer standard quality of food, and few students go to hostel for lunch. Central canteen and other canteens dont meet with demand and test of students. So we decided we should open Biryani spot near arts faculty as we will facilitate students teachers and other staff members and we expect good return and profit because there is need for such type of business.

1. Introductory Page

1.1Name and address of business Yours Tuck Shop Near Arts Faculty Building 1.2Names and addresses of principals1. Amin Lahbar Nasim Nagar qasimabad2. Sajid Ali Jatoi R.B.B colony Jamshoro3. Ghulam Qadir Brohi Nasim Nagar Qasimabad4. Riaz Ahmad Brohi Jacobabad5. Khalil Ahmad KalwarPano-Aqil6. Zubair Shah Larkana7. Amir KalrooUmerkot8. Tariq Mangi Jamshoro

1.3Nature of business Our business will provide delicious, healthy, qualitative beverages to valuable customers. we also provide biryani and cold items like: Juices, ice cream, soft drinks and mineral water. This business also provides delivery service to registered customers only within the boundary of campus.

1.4FinancingWe are starting our venture on small basis so initial financing required is 8 lacs. This amount will be contributed by all partners equally. Amount will be used for daily operations and purchasing equipments such as furniture, disposable plates, fan, saver etc. This amount also used for agreement fee with University of Sindh, Nestle and Pepsi for paying salary, advertisement and other expenses.1.5Confidential reportThis report is confidential and is the property of co-owners listed above. If anyone try to copy of this report he will be treated according to the law.

2. EXECUTIVE SUMMARYOur venture is related with food Industry. Our venture consists on beverages and biryani. Our main purpose to select this business is providing facility to students because there was a need of such type of venture who serves students and other staff with qualitative, healthy food at reasonable price.After selecting our venture we start research in order to know either there is need or not? Who will be our potential customers? Either condition is favorable for our venture?After research we conclude there is strong need of such type of venture and then we finally decide to open our venture at campus.We start our venture with name YoursTuck Shop near Arts Faculty Building at University of Sindh Jamshoro. We provide healthy, qualitative, delicious biryani with disposable boxes at reasonable price and we also serve customers with cold items.The nature of our business is partnership owned by eight partners with equally sharing of capital. We start our business with initial investment of 8 lac.Tuck shop includes local and imported products which fulfill food requirements of every person probably in the campus and we also providing biryani at campus and it is not easy for us to manufacture here because for cooking we need space and also more equipments and it require more investment and also administration of University of Sindh will not allow us to establish cooking house near art faculty. So we make a contract with Jatoi Caterring Service as well he will prepare delicious biryani according to our customer choice. We have contract that we dont compromise on quality. He delivers fresh biryani to us at campus. Likewise cold item we purchase from Nestle, Pepsi and walls for ice cream.As we are offering biryani in campus near Art faculty building and there is no one our direct competitor in campus who provide same type of service to customers. We will promote our product through advertising, we post banners at main location of campus like central library, IT department etc. We also post a page about our product on University of Sindh page on facebook and radio for promoting our products and tuck shop. 3. Industry Analysis3.1Future outlook and trendsAs our business is related with fast food and now a days food industry is increasing day by day, mostly youngsters are taking interest in fast food or snacks.TrendsWe have identified some trends in university through distributing questionnaires to students and teachers also. The result come from that they prefer to eat biryani than hostel meal and they are willing to pay more but dont compromise on quality.3.2Analysis of competitorsAs we are offering biryani and beverages in campus near Art faculty building and there is no one our direct competitor in campus who provide same type of service to customers. Apart from that, there are our three indirect competitors.1.Imdad Ali Narejo (owner of central canteen) Who provide only simple biryani at Rs.35/plate but he dont meet the demand of customers. Biryani which he offers is not fresh and qualitative so mostly students are avoiding eating that biryani.2.Nawaz Chandio (owner of pharmacy canteen at blocks hostel) He also serve students with biryani and quality of biryani somehow is good and he charges Rs.45/plate but he provide biryani only one day in a week.3.Gulam Rasool chaat wala: He dont offer biryani but he is competitor in the sense of cold items. He dont have a clean environment.We service our customers with delicious, healthy, fresh biryani and cold items; we have a proper set up and clean environment and also delivery service.

3.3Market Segmentationi.Demographic:We are providing our product in campus so our main customers are students, young faculty members and other staff of campus.ii.GeographicThe location of our business is near Arts Faculty University of Sindh Jamshoro where such type of business in not available. 3.4Industry and Market Prediction:As we have above mentioned that food industry demand is increasing day by day so in our campus also need of a type of food. So, we are offering biryani and ice-cream we believe that here is demand and it also increase every year in the summer especially for ice-cream.

4. Description of Venture4.1ProductWe are going to open students Biryani and Cold Spot so our main items are biryani and cold drinks.Snacks Samosa Pettees French fries RollsBiryani is available in boxesCold item Mineral water Juices Soft drinks Ice creams 4.2ServicesWe also provide delivery service to only registered customers and with the boundary of campus.For students only at hostel and for teachers and other staff at their desired location order will be delivered.There is no any delivery charge .our customer can put their order through call or sms. For receiving order timing is 12:00 to 1:00 p.m and within 30 minutes we will deliver our customers at their addresses.

4.3Size of BusinessInitially we start our business on small basis at University of Sindh near arts faculty building. After few year we will expand our venture on large scale and start operations in all campuses (M.U.E.T, L.U.M.S) Jamshoro Hyderabad.4.4Office equipments and personnelWe require following equipments for start our business. One counter table 5 chairs Disposable boxes Tank for water Refrigerator One fan Oven Three savers One mobile One motor bike

4.5Background of Entrepreneurs1. Ghulam Qadir Brohi: He is business qualified person and obtained degree in ACCA , M.A Economics, MBA, M.phil from Allama Iqbal Open University Islamabad (continued) , B.com and an authority on computer accounting he belongs to district Larkana. He has experience in working different kind of organizations.2. Amin Lahbar: He is businessman in Dadu and belongs to district Dadu.3. Riaz Ahmad Brohi: He is business qualified person belongs to district Jacobabad. He is interested doing new things.4. Sajid Ali Jatoi: He is business man belongs to district Naushaharo-Feroze. He is very honest person and has well efficient communication ability.5. Khalil Kalwar : He is also educate person belongs to district Sukkur now want to start new business. 6. Tariq Mangi: He is I.T proficient and also has experienced in working organization.7. Zubair Shah: He will also provide his service to customers and administration as well.8. Amir Kalroo: He provides delivery service to customers because he knows riding bike and map of university well.

5.Production Plan5.1Manufacturing processAs we are proving biryani at campus so it is not easy for us to manufacture here because for cooking we need space and also more equipments and it require more investment and also administration of University of Sindh will not allow us to establish cooking house near art faculty. So we make a contract with Jatoi Caterring Service. We have contract that we dont compromise on quality. He delivers fresh biryani to us at campus.Likewise soft drinks and other beverages we make direct liaise with main branch of organization where we avail cost discount and other facilities which they offered to their regular/main customers.

6.Operation Plan6.1Company operationOur business operation starts from 9 am. And at 3:00p.m well start to sell biryani in boxes. After 3 pm we gradually try to close our business because campus get off and then manager prepares record of total sell of day and will pay all dues on daily basis and report us.6.2Flow of order of goods and servicesOur business is self service. Customer first paid on counter then a token will be given to him and on that token he takes product from other counter especially for biryani and for other beverages he/she easily can choose on their choice and then our sales man deal them. 6.3Technology UtilizationThere is only need two kind of technology one is bar code reader and other one is computer for to make computerized record because in this way we can also mitigate risk of fraud and theft.

7.Marketing Plan7.1PricingWe will provide our products at following rates:Biryani Biryani Rs.40/plate

Cold items Regular bottle Rs. 25 Juices Pakola Rs. 30 Nestle Rs. 30

7.2DistributionWe will distribute our product through our friend Mr. Amir Kalroo.7.3PromotionWe will promote our product through advertising, we post banners at main locations of campus like central library, IT department etc. We also post a page about our product on University of Sindh page on facebook this page help us in promoting our products and tuck shop as well.

7.4Product forecastAs we have observed that day by day youngsters are taking interest in biryani and beverages. We also increase our product quality and we prepare product according to customers choice so our forecast is that our sale will increase from 10 to 20% every year if we success in achieving this target then we expand our business in all campuses (MUET, LUMHS) of Jamshoro.7.5ControlsOur manager will control all the business.

8.Organizational Plan8.1Form of ownershipOur business is based on Partnership. It includes equally sharing of profit, loss and capital.8.2Identification of partners All partners Name, Address, Qualification and Age is given belowName Address Qualification Age1. Ghulam Qadir BrohiNasim Nagar Qasimabad ACCA, MBA,232. Sajid Ali Jatoi RBB colony JamshoroMBA 233. Amin Lahbar Nasim Nagar Qasimabad MBA254. Riaz Ahmad Brohi Nasim Nagar QasimabadMBA 255. Khalil Kalwar Nasim Nagar QasimabadMBA246. Amir KalrooBhittai Town QasimabadMBA257. Tariq Mangi Jamshoro Colony MBA238. Zubair Shah Nasim Nagar Qasimabad MBA238.3Authority of principalsOur business decision regarding purchasing of items, payment to suppliers, pay to worker will be taken by one partner (Sajid Ali) who deals all other issues also.8.4Roles and responsibilities of member of organizationWe have divided our partner in the activities of business according to their skills and experience. So we have divided our business operations into five segments these are: Administration Marketing I.T department Finance department Delivery

Administration (Manager)Daily routine operations of business will be monitored by Mr. Amin Lahbar. MarketingMr. Riaz Ahmad Brohi and Khalil Kalwar perform duties as sales manager of our business and they will be liable to promote our business. FinancialMr. Ghulam Qadir Brohi is responsible for all the financial activity of the business and he will be work as financial manager and responsible for preparing the bills and all financial statements of business. I.T departmentIn this department well supervised by Mr. Tariq Mangi because he has degree in I.T department and experience in his profession as well. Delivery service and customer dealings:This department we assign Mr. Amir Kalroo and Mr. Zubair Shah because they worked in this profession and have driving skills as well.

9. Assessment of Risk

9.1Evaluate weakness of Business1. There is vital thing that were going to introduce unique product which neither do this business any person nor they have idea about that kind of thing.

2. We may lose control because of increasing influence of politics in Campus.

3. There may be conflict between management and worker which can affect our business operations. 9.2OvercomeIf we face above situation then we call meeting of partners and evaluate alternative for resolving the conflicts.9.3New TechnologyIn our venture only two kind of technology used 1. Computerized Accounting2. Bar code reader3. CCTV camera 9.4Contingency PlanIf our supplier violates the plan then well sue on them for breach of contract in court. In summer vacations we remain open our business in Jamshoro on small basis.

10. Financial Plan

Assumptions:Start up ExpensesAmount in Rs.Building100,000/-License20,000/-Suppliers contract fee 30,000/-Marketing5000/-Fixtures & Furniture20,000/-Equipment:Refrigerator 40,000/-Water cooler 20000/-

Disposable PlatesDisposable SpoonsJugsGlassesDisposable boxes 15000/-Motor bike 30,000/-Rent Advances25,000/-Miscellaneous expenses15000/-

Total Start up Expenses 320,000/-

Cash in hand 480,000/-Total Amount 8, 00000/-