Delore Zimmerman

High Performance Community Strategiesbuilding competitive & livable communities

Today

A brief history of economic development

The High Performance Community strategy approach

Building communities of aspiration

Buildings of the Present Will Have Vanquished to Give Place to Stupendous Structures

___________

HEIGHT OF SIXTY STORIES POSSIBLE

Architectural Limitations of This Century Will No Longer Be Recognized As Obstacles

CEMETERIES WILL BE CONVERTED INTO PARKS

Buildings of the Present Will Have Vanquished to Give Place to Stupendous Structures

___________

HEIGHT OF SIXTY STORIES POSSIBLE

Architectural Limitations of This Century Will No Longer Be Recognized As Obstacles

CEMETERIES WILL BE CONVERTED INTO PARKS

Prospecting Industrial ParksFinancing and IncentivesLong-Range Planning

Economic development is all about incentives. Everything else is rhetoric.

Growth-oriented small businessCompetitive advantage Industry targets, networks, clustersEquity InvestmentStrategic planning

The golden age of entrepreneurship meets the new geography of the Internet.

InnovationWorkforce developmentNetworking - ClusteringGlobalizationWealth creation

Innovation makes the world go around.The global talent wars hit full stride.

Social

Environment

Economy health

consumption& waste

settlements

production

technology

lifestyle

mobility food

energy

work flows to nodes of technology and talent in the global economy

trade flows between value-added regional and global enterprise networks that are equipped with infrastructure

financial and human capital flows to where it’s wanted and stays where it’s treated well

Network-Centric Network-Centric Global economyGlobal economy

• Places where the private, public and civic sectors are enabled to be fast, flexible, focused, customized, connected, networked and global

High-Performance Communities

CIVIC

LEADERSHIP

HIGH-PERFORMANCE

STRATEGIES

ENTREPRENEURSHIP

IDEAS

KNOW-HOW

CAPITAL

INFRASTRUCTURE

COMPETITIVENESS

LIVABILITY

fastfocusedcustomizedflexibleconnectednetworkedglobal

NETWORKS

1. Is connected via telecom & transport & transit2. Nourishes entrepreneurs3. Grows from within focusing on higher-skill, higher-

value opportunities4. Focuses on industry sectors/clusters that build on

local competitive advantages5. Networks vigorously with business and government

from outside the region 6. Has a global outlook7. Mobilizes local leadership & collaborates regionally

A High Performance A High Performance Community or RegionCommunity or Region

HPC Operating PrinciplesHPC Operating Principles

A community like an individual has a work to do.

Communities don’t act, the parts do.Success comes from seizing momentum

and aligning actions with trends that work in your favor

Prosperity is increasingly determined by the power of connections elsewhere

A compelling story commits people to the possibilities

1. Broadband telecom infrastructure

2. Specialized facilities

3. Transportation facilitating mobility of people and products

4. Water and energy

Invest inInfrastructure

Public Service Interoperability Transactional Innovation

Water

Waste treatment

Roads

Open space

Connectivity -> telecom

Mobility -> transit, transport, shipping

Distribution -> water and energy

Export processing zones

Logistics centers

Multi-modal shipping

Specialized facilities -> R&D labs, tech parks, skills training centers

Advanced services for connectivity, energy, environmental

Infrastructure is a Driver of Economic Progress

Facilities ………………………………………. Infrasystems

Build and cultivate the skills and energies of people, both as entrepreneurs and workers.

The growth of a region now depends onthe decisions of individual entrepreneurs, investors, creative workers to locate there.

To them the world is a vast smorgasbord in which various locales compete for their affections and attention.

Quality of life and lifestyle factors can attract new people to an area - but opportunity is the prime ingredient.

Joel Kotkin

Business Interests & Relationships

Geographical Preferences

Quality of LifePreferences

EntrepreneurialCapabilities & Resources

BusinessOpportunities & Access

Quality ofLife

Resources& Infrastructure

Entrepreneur

Community

• Fertile soil policy Business environment that facilitates any kind

of growth

• Small business development Management, technical and financial support Incubation support and facilities Focus on one or more growth-oriented

businesses

• Business ecosystem Build specialized services, resources and

infrastructure for target industry

Entrepreneur Development ApproachesEntrepreneur Development Approaches

• Fred & Margaret Carl and small group of friends Built a global brand – superior product quality processes Aligned strategy with cooking and food trends

• Boutique downtown --> part of Fred Carl’s dream Restoration of historic buildings Focus on southern hospitality and cuisine Use history & tradition Cotton Capital of the World

• Community, state, federal leaders support WE

Greenwood, MississippiGreenwood, Mississippi

Viking Conquers the Viking Conquers the Kitchen LandscapeKitchen Landscape

Downshifting Boomers Start Companies% of age group that started company in 2005

0

5

10

15

20

25

30

35

20-34 35-44 45-54 55-64 65+

Source: Kauffman Index of Entrepreneurial Activity

Reinvention of: business models skills workflow planning procurement

Networks

In a network economy competitiveness and prosperity are increasingly determined by the power of your connections.

“Networks are possibility factories.”Kevin Kelly, WIRED

Rural:Remote &Urbanized

MetroEconomies

FLOWSPeople

InformationTrade

TechnologyCapital

Person to Person• Firm to Firm • Network to Network • Community to Community

• The Dynamics of Rural-Urban Linkages •Flows in the Network Economy

Accelerate your development strategy by showcasing your best technology-based capabilities

Engage regional universities and colleges Build connections with outside collaborators,

funders and investors in business and government Engage key players in defining a strategy and

action plan for building promising trade and technology opportunities

High Performance Action Summits SM

“Temporary economic agglomerations”

Powering Up Networks in Your Region

Focus on industry clusters that build on local competitive advantages

What our community makes and does

What our community could make & do

CurrentSkills Mix

CurrentSkills Mix

EmergingKnow-How

Future FormsOf Work

Future FormsOf Work

CurrentIndustry Mix

CurrentIndustry Mix

EmergingTechnology

Future FormsOf Enterprise

Future FormsOf Enterprise

Mobilize the “triple helix”

Business

EducationGovernment

R&DInnovationEducation

Skills TrainingWorkforce Development

Red River Valley – North Dakota & MinnesotaRed River Valley – North Dakota & MinnesotaRed River Valley – North Dakota & MinnesotaRed River Valley – North Dakota & Minnesota

• Hands on, purpose-driven leadership

• Science & tech “triple helix” working– University, Industry, government– Specialized research, training, facilities

• Human capital (Brain Belt) – Quality people– Education is highly valued– Higher ed, k-12 engaged

• Dynamic regional business sector– Outward oriented and globally savvy– Demonstration effect of Great Plains ->

Microsoft

Crop Farming &AnimalHusbandry

1870’s 1950’s 2000

Crop &LivestockScience

Machinery&

Equipment

Agri-businessManagement& Finance

Food processing

Biotech Services

Genomics

Digital imaging

Business solutions software/systems

Nanotechnology

Electronics

Polymers & coatings

Wireless technology

A Short History of Technology: Red River Valley Corridor

Establish connections with metro

markets/capabilities Build on linkages to traditional rural

industries, e.g. M&E Repurpose assets and resources,

e.g. agri-energy Create collaborative networks of

companies, colleges, universities &

government Focus support on outward-oriented,

tech-savvy firms

Rural HPCs Requires Extra StepsRural HPCs Requires Extra Steps

FAMILY

BALANCE

High Performance Communitiesof Aspiration………………

Terroir

ResolveResourcefulnessRelationships

Seize opportunity now

Not houses finely roofedNor the stones of walls well builtNor canals nor dockyardsmake the cityBut men able to use their opportunity

Alcaeus 600 BC Greece

“Good things come to those who wait, but only the things left over by those who hustle.”

Abraham Lincoln

“If you want to have good ideas you must have many ideas.”

Linus PaulingQuantum chemist & biochemist

Nobel Prize Winner (2 times)

Become a possibility factory!High Throughput – Combinatorial

““The difficulty lies, not in the The difficulty lies, not in the new ideas, but in escaping new ideas, but in escaping from the old ones.”from the old ones.”

John Maynard Keynes, John Maynard Keynes, The General Theory The General Theory (1936)(1936)

Machinery& Equipment

Electronics

Find Opportunities at the Crossroads of Industries

AgricultureProduction

InformationTechnology

Precision Agriculture• Instrumentation

• Data Services

• Application Services

For Example

Mobilize strategic leadership coalitions on multiple fronts

William Gibsonauthor, coined term cyberspace

“ The future is already here. It’s just not equally distributed yet.”

Emulate The Success of Others

• People are sophisticated, decision-makers about place today– Quality jobs– Amenities & aesthetics– Recreation and leisure– Affordability – Safety– Quality schools and health care

Make people a priority

Tell a compelling story that commits Tell a compelling story that commits people to the possibilitiespeople to the possibilities

“I’ll believe it when I see it. I’ll see it when I believe it.”

Q & A

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