BRIAN DEITTE, ARCHITECT AT BRIGHTCOVEWILL WEINGARTEN, PRODUCT MANAGER FOR DFP VIDEO

Delivering Ads with HTML5 Players Using DFP IMA 3

Agenda

Basic player setup — Brian

Advanced player setup — Brian

Configuring a video ad — Will

IMA 3 features — Will

Questions

My background

Architect and product owner

Advertising focus

Player partner liaison

Basic player setup for IMA 3

Start here

http://support.brightcove.com/en/video-cloud/docs/delivering-advertising-html5

Enable HTML5 ads

Pick an ad source

Adding an ad plugin

Set an ad server URL

Set an ad server URL, continued

Remember CORS

Use VAST ads with H.264 video

Ignore this detail

Example

Player using IMA 3

Advanced player setup for IMA 3

Upgrading to IMA 3

DFP IMA 2 to DFP IMA 3: usually easy

DFP XML to DFP IMA 3: sometimes easy

Test upgrade before rolling out to all

Able to batch edit the policy updates

Regular ad policy settings

Ad policy settings for ad rules

Using smart player APIs

http://docs.brightcove.com/en/smart-player-api/reference/symbols/brightcove.api.modules.AdModule.html

Troubleshooting

forceHTML=true and debug=true appended to the URL

Check the known limitations

Try the ad at https://developers.google.com/interactive-media-ads/docs/vastinspector_dual

Try other devices and other OS versions to see how wide of an issue it is

As always, contact support

Thank youHTTP://TINY.CC/IMA3

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