Deliver on your innovation goals with IBM Bluemix
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Transcript of Deliver on your innovation goals with IBM Bluemix
IBM BluemixDigital Innovation Platform
www.bluemix.net
Deliver on your innovation goals with IBM Bluemixby Carl Osipov / @CloudsWithCarl
Agenda
• Rationale for a Digital Innovation Platform • Introduction to IBM Bluemix• Demonstrations• Case Studies• Q&A
IBM…how you’ve changed!Acquired & created capabilities to augment & scale cloud portfolio§ $2B spent on Softlayer in 2013§ #1 Hybrid Cloud Computing
Infrastructure as a Service (IaaS) Provider (IDC)
§ $1B investment to support IBM BlueMix and hybrid cloud
§ Bluemix is the fastest growing Cloud PaaS according to ESG
§ Bluemix is the world’s largest open source Cloud Foundry Foundry deployment
Exited commoditized businesses that no longer fit IBM strategy
§ DRAM 1999
§ Network 1999
§ Flat Panel Displays 2001
§ Hard Disk Drives 2002
§ Personal Computers 2005§ Printers 2007
§ Retail Store Solutions 2012
§ Customer Care BPO 2013
§ x86 Servers 2014
4© IBM Corporation 4© IBM Corporation
“Two guys in a Starbucks can have access to the same computing power as a Fortune 500 company.” Jim Deters - Founder, Galvanize
Design Thinking
ContainersExtreme
Agile
IoT
APIsMicro
services
Tooling
Runtimes
5© IBM Corporation ©2016 IBM Corporation
In the next 3-5 years,
54%of CxOs expect challenges from
competitors outside their industry.
“The ‘Uber syndrome’ – where a competitor with a completely different business model enters your industry and flattens you.”Judy Lemke, CIO, Schneider, United States
Uber obtained
$8.71Bin total funding over a period of 7
years starting in 2009.
6© IBM Corporation
Challenges in delivering innovation for the enterprise
•How to rapidly deliver new, innovative applications, leveraging modern architectures?
•How to modernize existing applications to enable them for faster delivery and innovation?
•How to adapt culture, tools and processes to succeed?
<1Successful mobile projects achieve payback in less than a year
Year to ROI
8© IBM Corporation [email protected]
Consumer ManagedService Provider Managed
Traditional IT vs. Cloud Computing Service Models
Infrastructure as a Service
Code
Data
Runtime
Middleware
OS
Virtualization
Servers
Storage
Networking
Code
Data
Runtime
Middleware
OS
Virtualization
Servers
Storage
Networking
Platform as a Service
Code
Data
Runtime
Middleware
OS
Virtualization
Servers
Storage
Networking
Code
Data
Runtime
Middleware
OS
Virtualization
Servers
Storage
Networking
Software as a Service
Traditional IT – On-premise or Hosted
9© IBM Corporation [email protected]
1M
180,000+
Bluemix In Numbers
Users since Jan 1st 2016
Cloud Foundry, OpenStack, and Native Container public deployment
Largest
New Application starts per month
1.5B+ API calls per day
10© IBM Corporation [email protected] https://www-03.ibm.com/press/us/en/pressrelease/50249.wss
11© IBM Corporation [email protected]
Bluemix is built on IBM SoftlayerThe highest performing cloud infrastructure availableGlobal network of networks• Public, private, and management networks all separate• More than 2,000Gbps between data centers and network points
of presence (PoPs)• Unmetered inbound public bandwidth and fully unmetered
bandwidth between data centers
A different kind of data center• Every location designed, built, and operated to the same
standardized, “pod” based spec• 24/7 on-site security and rigorous controls• Expanding to 40 data centers worldwide
Entirely automated• SoftLayer API controls everything - more than 3000 documented
methods and 180 distinct services• Bare metal and virtualized servers in the same platform
Dallas
London
Sydney
How do I get started? Sign up in minutes. Pay for what you use.
• 30 day trial (no credit card required) -Designed to allow testing of an entire application on the platform
Friction free adoption
• Free tier for every service - encourages experimentation of new services for applications already running on Bluemix
• Pay-as-you-go - optimized for flexibility, no term commitment
Multiple Commitment Models
• Subscription - term based optimized for cost, discounted from pay as you go rates
• Zero to coding in less than 5 minutesSelf Service
• Credit card over the web in many countries -or through your IBM rep
14© IBM Corporation [email protected]
Bluemix is built on 4 key open compute technologies: OpenWhisk, Cloud Foundry, Docker, and OpenStack, and delivered by 3 deployment options: Public, Dedicated and Local.
Your Own Hosted Apps / Services
Platform Deployment Options to meet Workload Requirements
BluemixPublic
BluemixDedicated
BluemixLocal*
Powered by IBM SoftLayer In Your Data Center
Flexible Compute Options to Run AppsContainers Virtual Machines
DevOpsTooling
+
Integration& API Mgmt
+
Catalog of Services that Extend Apps’ Functionality
Web Data Mobile AnalyticsCognitive IoT Security Yours
+
It extends each of these with a growing number of services, robust DevOps tooling, integrationcapabilities, and a seamless developer experience.
US-South, EU-GB, AU-SYD
Event Runtimes Instant Runtimes
What does Bluemix provide?
15© IBM Corporation [email protected]
A broad range of IBM and 3rd Party Services available
Analytics
Commerce
Security
Watson
Healthcare
Bluemix Cloud Foundry Quick StartA range of sophisticated programming language & quick start boilerplates
18© IBM Corporation [email protected]
Watson on Bluemix
Reason
Listening
Vision
Speech
Learning
Cognitive systems create a new partnership between people and computers, that enhances, scales, and accelerates human expertise
19© IBM Corporation [email protected]
Beyond sentiment analysis
• Understands me• Engages me• Establishes trust
Who is this individual like? What does she believe?
What motivates her?
Adjust interaction responses to match the personality of the individual
Cognitive Analytics
=+Text
AnalyticsPsycholinguistic
Analytics
Bluemix: Core Use CasesMobile Back Ends
APIs and On-Prem Integration Analytics and Reporting
Web Applications• Enabling online experiences in the physical
store for retail• Leverages BlueMix for data collection APIs and
dashboards• Reduction of infrastructure setup from days
to minutes by moving off of a pure IaaS
• Back end services replacing custom code hosted on IaaS (e.g. Push Notification)
• Cloud Code for offloading business logic from the mobile client
• Integrated into iOS and Android native applications using BlueMix SDK
• Providing APIs that are integrated into the BlueMix experience
• Leveraging existing on premise databases and technologies
• Building mobile applications that connect to on-prem data via Bluemix
• Embed IBM Cognos business intelligencecontent into apps
• Use IBM Analytics Warehouse to store and analyze business data
• Gain immediate visibility and control over app performance and availability
Turn new data into new value with IoT
Internet of Things FoundationSet up and manage your connected devices
26© IBM Corporation [email protected]
Enterprise FitDifferentiating ContentCultural TransformationPath to a new way to work
EnterprisesStartupsInstantaneous productivityStart small, grow infinitelySophisticated, consumable servicesMarketplace
What are companies doing with Bluemix
26
28Page© 2016 IBM Corporation
The Weather Company
Planes
Cars
Trains
Beacons
Nature
SmartphonesBarcodes
Buildings
Thermostat
Wipers
Wearables
Satellites
Weatherstations
Every day, The Weather Company’s sophisticated models analyze data from:
2.2 billion weather forecast reference points
40+ million mobile devices
100TB of 3rd party data ingested
Data from 50K flights per day
The platform to handle a storm of next-generation data
Feb 2014Public PaaS5 Services
June 201435 services
New pricing structure
Nov 2014Bluemix Dedicated
London Region70 services
Feb 2015Virtual Machines
Containers100+ services
Jan 2016Bluemix LocalSydney Region140+ services
2+ Years of BluemixEvolution based on customer need:• More compute choices • Deployment flexibility • Increased support for hybrid scenarios• Deeper foundation services • Further depth of control for IT admins• Improved performance and scale of open source
Why Build with IBM Bluemix?
§ Get your app to your users quicker and with less effort
§ Focus on your code and forget about the infrastructure
§ Use the languages, runtimes, and frameworks that you know
§ Enhance your app with IBM and partner provided services
§ Integrate your on-premise systems with a cloud platform
§ Build with the development tools that work best for you
32Page© 2016 IBM Corporation
Thank YouMerci
Grazie
Gracias
Obrigado
Danke
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Copyright © 2016 by International Business Machines Corporation (IBM). No part of this document may be reproduced or transmitted in any form without written permission from IBM.
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