Deliver Excellent Customer Service with NetBase Social Engagement

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Whether you’re running a political campaign, managing a Super Bowl or opening a retail store, you have to know your customers and prospects to be successful. If you understand them and know when and how to engage with them, you’ll boost loyalty with existing customers and convert prospects into buyers. But you can engage your customers intelligently only after you accurately understand their conversations and identify the key themes that run through them. NetBase enables you to do that and more. We provide a fast and accurate platform you can use to listen to prospects and consumers, publish your contributions to the online conversation, and engage in real time. Check out this Social Engagement Solution Sheet to learn how NetBase helps your team deliver excellent service across the social web.

Transcript of Deliver Excellent Customer Service with NetBase Social Engagement

Page 1: Deliver Excellent Customer Service with NetBase Social Engagement

Deliver Excellent Customer Service with NetBase Social Engagement

Whether you’re running a political campaign, managing a Super Bowl or opening a retail store, you have to know your customers and prospects to be successful. If you understand them and know when and how to engage with them, you’ll boost loyalty with existing customers and convert prospects into buyers.

But you can engage your customers intelligently only after you accurately understand their conversations and identify the key themes that run through them. NetBase enables you to do that and more. We provide a fast and accurate platform you can use to listen to prospects and consumers, publish your contributions to the online conversation, and engage in real time.

Get Advanced Workflow ManagementTo manage your content and marketing strategies, you need a workflow system that’s advanced enough to keep up with the complexities and volume of your ongoing dialogue with prospects and customers. You also need the ability to assign roles with approval routing for more control. NetBase delivers all that. Our easy-to-use but advanced workflow management system enables you to react to crises and opportunities in real time.

Know When and Where to RespondAccurately analyze your target audience across millions of data sources, understand emerging conversation themes, get notified of unusual changes, and be proactive in reaching out to consumers to mitigate risk or amplify a message.

Easily engage with your customers using NetBase Social Engagement and Publishing

Page 2: Deliver Excellent Customer Service with NetBase Social Engagement

Use Sophisticated Routing and QueuesManaging responses to dozens, hundreds, or tens of thousands of customers can be overwhelming and time-consuming and can lead to mistakes. With NetBase’s sophisticated ticketing system, you can automatically assign posts to agents or queues, manage groups of support teams, and cover multiple conversation streams. Routing rules can be easily configured to address various issues, including complaints, questions, needs or wishes.

Standardize Your Responses with Easy-to-Use Response TemplatesWe all know how time-consuming social engagement can be. With NetBase, you can use pre-defined templates to standardize your responses for common questions and topics.

Engage Across Multiple Channels SimultaneouslyNo need to go from tool to tool to engage with your customers and fans. With NetBase, you can engage across multiple channels, including Twitter, Facebook, Google+, LinkedIn, Tumblr and WordPress—in one central place.

Involve Your Entire TeamMarketing may take the lead in engaging with your customers via social media, but others in your organization can also play valuable roles.

With NetBase, your entire staff can participate in the two-way conversation—and with advanced approval workflow management, you can easily control the entire process.

Take Advantage of Time Release Tweets and PostsWith NetBase, you can do more than simply schedule your posts. You can release tweets or posts at specific intervals over the course of a defined period to align your content with events and campaigns.

Track Conversions Track click-through on links with bitly, goo.gl, bud.url or su.pr and find out what type of content drives visitors to your website. Combined with our post-performance analysis dashboards, you’ll know exactly what messaging, content or element of the content (advertising, music, character) resonated most with your audience.

Get a No-Hassle, Single Sign-On PlatformTired of having to log in to multiple tools to listen, engage and publish? With NetBase, you get a no-hassle, single sign-on platform for all your listening, engagement and publishing needs.

Learn more or contact us for a demo:Email: [email protected]: 1-855-SOCMROI (1-855-762-6764)

2087 Landings DriveMountain View, CA 94093

About NetBase NetBase enables business leaders to manage and track marketing and content strategies with real-time, fast and accurate Social Media Analytics. Clients include Coca-Cola, Kraft, Taco Bell, AMC, National Geographic, Condé Nast, Jim Beam, and J.D. Power and Associates.

For more information, visit: www.netbase.com

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