div class=trans-pagebutton class=gotoPage data-page=1Page 1button div class=trans-imageimg data-url=documentdefine-your-audience-build-a-persona-to-help-understand-your-audience-consider-wherehtmlpage=1 data-page=1 class=trans-thumb lazyload alt=Page 1: WordPresscom · Define your audience Build a persona to help understand your audience Consider where your audience will see the infographic Devise a key message tone Choose key loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAQAAAC1HAwCAAAAC0lEQVR42mM8Uw8AAh0BTZud3BwAAAAASUVORK5CYII= data-src=https:reader033fdocumentsusreader033viewer20220429115f4506a647ed774d6e2618cchtml5thumbnails1jpg width=140 height=200 divdiv