DECA IS… 2014-2015

Session Topics

• General DECA Updates for 2014-2015• Chapter Campaigns• Competitive Event Changes for 2014-2015• Texas DECA State and District Changes• Texas DECA Board Policy Changes

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MEMBERSHIP

CAMPAIGNS

2014-2015

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DECA Is … a

• Increase membership by 8 more members than last year – this can be any combination (students, alumni, or professional)

• Submit roster and payment documentation by 10/17/14 and receive:

Business DECA/Texas Tie/Scarf for 5 chapter officers (more maybe ordered at chapter expense)

Preferred Seating for your DECA District at State CDC(based on goals of each District)

To Membership Success in 2014-2015

Texas DECA Membership Campaign

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Minimum of 8 more members earns 5 chapter officers business DECA ties/scarves

First DECA District to reach it’s goal BEFORE December 15th receives preferred seating at State CDC Opening Session

Scholarships

• Scholarship Deadlines– Students | January 16, 2015– Advisors | March 2, 2015

• Over $300,000 in scholarships awarded at ICDC

• Check the website

www.deca.org/scholarships/

• Conference DatesSouthern Region – November 21-23, 2014, Washington, D.C. “The Ultimate DECA Power Trip” State CDC – February 25-27, 2015 Dallas, TexasICDC – April 25-25, 2015, Orlando, Florida

2014-2015 Calendar of Events

www.deca.org/events/

Professional Development Fall Leadership and Staff Development

DECA Dues – National DECA MonthNovember 2014

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Check the Texas DECA website on a regular basis for updates!

DECA Is…COMPETITIVE

EVENTS

CHANGES AND

UPDATES

New for 2014-2015

- Personal Financial Literacy EventFinancial Literacy Exam and 1 Role Play

- Financial Consulting EventSimilar to Professional Selling – Cluster Exam & PresentationMeet with client – they want to purchase a New home in 12-18 months.- discuss credit score and financial situation to advise them how to proceed.

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New for 2014-2015

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8 finalists Entrepreneurship Participating (combination of Independent

and Franchising)

Professional Selling Events

• Professional Selling Topic:-Sales rep for a major electronics company. A

large hospital is searching for wearable technology(ies) to help its workforce be and stay healthy. Participants will have a scheduled meeting with the hospital’s human resources manager to pitch the company’s products and price points.

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Professional Selling Events

• Hospitality and Tourism Professional Selling Event topic

-Assume the role of a relationship manager for an international educational tourism company. A school system has requested a RFP to send 50 teachers and students to Costa Rica in the summer to learn about the ecosystem in Central America. You have a meeting with the Assistant Superintendent to present your company’s packages and price points.

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Business Operations Research Events

• 2014-2015 Topic-Develop a plan to better serve a generational group. Work with an existing business/organization to research the business and its current relations with various generational demographic groups. Develop a plan to better reach one underserved group through a revised marketing mix or human relations strategy.

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State CDC - 2015

Dallas, TexasFebruary 25-27, 2014

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• Same as last year – Sheraton and Marriott Hotels

• Will register for the hotel when you register for State (similar to ICDC) -Firm

• Payment for registration and hotel will be made out to Texas DECA –Deadline Feb. 3rd

NEW this Year

State CDC

NEW - Opening session begins at 8:00 pm Wednesday night

New - All competitive events will take place Thursday from 7:30 am -5:30 pm

New – Business session and Awards Session take place Friday (Voting Delegate seating begins at 8:30 am and ENDS at 9:00 am)

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Begin on WEDNESDAY…

End on FRIDAY

State CDC CONTINUE On-line testing for all events requiring

an exam – minimum score – 70 to advanceCONTINUE - All Written Events will be BROUGHT TO

STATE REGISTRATION - (not mailed in 2 weeks in advance)

CONTINUE PENALTY POINTING will take place at State CDC

CONTINUE – LABELING OF FOLIO’S AND INSERTING EVALUATION SHEETS

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State CDC Entertainment Thursday night Casino Night and Photo Booths Business Session and Closing Session Friday morning and conference will end around 3:00 pm Friday Newly elected and current officers Will have Leadership Training session Friday evening and conclude by 3:00 pm Saturday

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DECA Is…

Leadership

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Officer

Elections

Officer candidates will run at large at State CDC 6 Positions will be filled The candidate with the most points will be elected

President and the remaining 5 winning candidates will be named Vice President

Specific duties and titles for each Vice President will be decided during the training session that will follow on Friday and Saturday immediately following State CDC awards session (ex: Vice President of Operations; Vice President of Social Media)

DECA District Changes

New Directors coming on the Board• District III – Allene Pennington

Deer Park High School, Deer Park

• District VII – Lisa GrecoBirdville Center of Advanced Learning and

Technology, Birdville20

DECA District Changes

New Directors coming on the Board• District X – Araceli Garcia

Eastwood High School, El Paso

• District XI – Kim AdamsNorth Garland High School, Garland

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Board Policy

• Minimum Test Scores at StateThe minimum test score at District will remain at 50 in order to advance BUT the minimum test score at STATE will remain at 70 in order to advance to ICDC. We must begin to expect more of our students if they are going to compete at the national level.

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Board Policy

• State CDC Registration- The advisor for each chapter MUST pick up their own individual school registration packet and sign a form verifying they have read and understand the board policies governing the State CDC and competitive events. (no exceptions unless the advisor is not attending State CDC)

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Business Operations Research Events

Business Services

22/15

Buying & Merchandising

27/20

Finance Operations

13/16

Hospitality & Tourism

22/21

Sports & Entertainment

23/12

24This year/last year

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Advertising Campaign

41/48

Fashion Merchandising Promotion Plan

37/42

Sports Entertainment

Promotion Plan

28/30

Marketing Representative Events

This year/last year

Business Management & Entrepreneurship

26

Entrepreneurship Growing Your Business

9/14

Entrepreneurship Innovation Plan54/46

International Business Plan

24/33

Entrepreneurship Participating Franchise

12/6

Entrepreneurship Written

48/38

Entrepreneurship Participating Independent

32/29

This year/last year

Chapter Team Events

Community

Service

33/27

Creative Marketi

ng

11/18

Entre-preneur

ship Promot

ion9/10

Financial

Literacy

15/16

Learn and Earn

12/12

Public Relatio

ns20/19

27This year/last year

Principles;Series Events; and Professional Selling

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Accounting Applications Series 37

Apparel & Accessories Marketing Series 54

Automotive Services Marketing Series 28

Business Finance Series 34

Business Services Marketing 48

Food Marketing Series 32

Hospitality and Tourism Professional Selling 26

Hotel and Lodging Management 68

Human Resource Management 57

Marketing Management 59

Principles of Business Management and Administration 74

Principles of Finance 64

Principles of Hospitality and Tourism 76

Principles of Marketing 74

Professional Selling Event 52

Quick Service Restaurant Management 62

Restaurant and Food Service Management 72

Retail Merchandising 48

Sports and Entertainment Marketing Series 64