DEALER ADVERTISING CLAIMS - STIHLdealer.stihl.com.au/_admin/APM/downloads/advertisingclaims...Dealer...

2
How the rebate system works… STIHL offer a 1.0% (or 1.5% for STIHL Shops) rebate (based on net invoice value excluding GST) to cover approved Dealer Co-Operative Advertising expenditure. This rebate is credited to the Dealer’s Advertising account based on purchases made, provided the dealer account is kept within trading terms (i.e. 30 days from month end). The rate of the rebate will be at one hundred percent (100%) of the actual expenditure incurred, up to the balance in each Dealer’s rebate account. The Advertising Rebate may only be claimed by the Dealer as reimbursement for actual expenditure incurred in promoting any of the current STIHL products or promotional offers. The advertising rebate is only applicable to activity which is 100% dedicated to the promotion of STIHL products and the Dealer. The STIHL logo must be predominantly displayed on the very bottom of all press ads (see below). All Claims covering expenditure must be submitted within forty five (45) days from the end of each quarter (March, June and September) in which the expense was incurred; with the exception of the December quarter when all claims must be lodged by December 15 of that year. Any balance in the Dealer’s advertising rebate account which remains unclaimed forty five (45) days after the end of the March, June and September quarters will be forfeited. Any balance in the Dealer’s advertising rebate account which remains unclaimed at December 15 is also forfeited and will not be carried over into the following year. Funds not claimed within the period will be used by STIHL for State Retail based Marketing and Advertising. *Press templates readily available on Advertising & Promotional Manager (APM) DEALER ADVERTISING CLAIMS Stihl Shop Kingston 22-24 Kingston Beach Road, KINGSTON (03) 6227 1977 Get $200 cash back when you purchase selected Chain saws * . Fueled, assembled and ready to go. THE BIG ORANGE CASHBACK *Offer begins 01/08/12 and ends 30/09/12 or while stocks last. $200 cash back available with MS 261, MS 261 CQ, MS 291, MS 311, MS 362, MS 391 models. Government Departments and Hire Companies are also ineligible to claim. For full terms and conditions see www.stihl.com.au $ 249 from Blowers * *Offer applies to HS 45 (45cm) Hedge Trimmer, BG 56 Blower, RE 108 High Pressure Cleaner and FS 38 Grass Trimmer and ends 31/01/13 or while stocks last. High Pressure Cleaners $ 299 from * Hedge Trimmers $ 399 from * CLEAN UP WITH STIHL Grass Trimmers $ 199 from * Pilbara Boats N Bikes (08) 9172 2279 20 Kangan Way, WEDGEFIELD Forster Mowers & Outdoor Power Equipment 36 Lake Street, FORSTER (02) 6554 6935 NUMBER ONE TOOLS FOR NUMBER ONE DADS *Offer applies to MS 170 Chain saw and ends 31/08/12 or while stocks lasts. ^Offer applies to HS 45 (45cm) Hedge trimmer, BG 56 Blower, RE 108 High Pressure Cleaner and FS 38 Grass trimmer and ends 31/01/13 or while stocks last. Hedge Trimmers $ 399 from Blowers $ 249 from High Pressure Cleaners $ 299 from Grass Trimmers $ 199 from ^ ^ ^ ^ $ 299 from Chain Saws *

Transcript of DEALER ADVERTISING CLAIMS - STIHLdealer.stihl.com.au/_admin/APM/downloads/advertisingclaims...Dealer...

Page 1: DEALER ADVERTISING CLAIMS - STIHLdealer.stihl.com.au/_admin/APM/downloads/advertisingclaims...Dealer as reimbursement for actual expenditure incurred in promoting any of the current

How the rebate system works…STIHL offer a 1.0% (or 1.5% for STIHL Shops) rebate (based on net invoice value excluding GST) to cover approved Dealer Co-Operative Advertising expenditure. This rebate is credited to the Dealer’s Advertising account based on purchases made, provided the dealer account is kept within trading terms (i.e. 30 days from month end).

The rate of the rebate will be at one hundred percent (100%) of the actual expenditure incurred, up to the balance in each Dealer’s rebate account. The Advertising Rebate may only be claimed by the Dealer as reimbursement for actual expenditure incurred in promoting any of the current STIHL products or promotional offers.

The advertising rebate is only applicable to activity which is 100% dedicated to the promotion of STIHL products and the Dealer. The STIHL logo must be predominantly displayed on the very bottom of all press ads (see below).

All Claims covering expenditure must be submitted within forty five (45) days from the end of each quarter (March, June and September) in which the expense was incurred; with the exception of the December quarter when all claims must be lodged by December 15 of that year.

Any balance in the Dealer’s advertising rebate account which remains unclaimed forty five (45) days after the end of the March, June and September quarters will be forfeited. Any balance in the Dealer’s advertising rebate account which remains unclaimed at December 15 is also forfeited and will not be carried over into the following year.

Funds not claimed within the period will be used by STIHL for State Retail based Marketing and Advertising.

*Press templates readily available on Advertising & Promotional Manager (APM)

DEALER ADVERTISING CLAIMS

Stihl Shop Kingston22-24 Kingston Beach Road, KINGSTON

(03) 6227 1977

Get $200 cash back when you purchase selected Chain saws*.

Fueled, assembled and ready to go.

THE BIG ORANGE CASHBACK

*Offer begins 01/08/12 and ends 30/09/12 or while stocks last. $200 cash back available with MS 261, MS 261 CQ, MS 291, MS 311, MS 362, MS 391 models. Government Departments and Hire Companies are also ineligible to claim. For full terms and conditions see www.stihl.com.au

$249

from

Blowers

*

*Offer applies to HS 45 (45cm) Hedge Trimmer, BG 56 Blower, RE 108 High Pressure Cleaner and FS 38 Grass Trimmer and ends 31/01/13 or while stocks last.

High Pressure Cleaners

$299from

*

High Pressure

299*

Hedge Trimmers

$399from

*$399**$399**

CLEAN UP WITH STIHL

GrassTrimmers

$199from

*

GrassTrimmers

199fromfrom

$

*Offer applies to HS 45 (45cm) Hedge Trimmer, BG 56 Blower, RE 108 High Pressure Cleaner and FS 38 Grass Trimmer and ends 31/01/13 or while stocks last.

199*

$249

Pilbara Boats N Bikes (08) 9172 2279 20 Kangan Way, WEDGEFIELD

Forster Mowers & Outdoor Power Equipment 36 Lake Street, FORSTER (02) 6554 6935

NUMBER ONE TOOLS FOR NUMBER ONE DADS

*Offer applies to MS 170 Chain saw and ends 31/08/12 or while stocks lasts. ^Offer applies to HS 45 (45cm) Hedge trimmer, BG 56 Blower, RE 108 High Pressure Cleaner and FS 38 Grass trimmer and ends 31/01/13 or while stocks last.

Hedge Trimmers

$399from

Blowers

$249from

High Pressure Cleaners

High Pressure Cleaners

$299from

Grass Trimmers

$199from

^ ^ ^ ^

FOR NUMBER ONE DADS

$299

fromChain Saws

*fromChain Saws

$299**

Page 2: DEALER ADVERTISING CLAIMS - STIHLdealer.stihl.com.au/_admin/APM/downloads/advertisingclaims...Dealer as reimbursement for actual expenditure incurred in promoting any of the current

How to Submit a Claim…

You need to accurately complete sections one (1) and three (3) only, of the Co-operative Advertising Claim Form, and forward the top copy to their STIHL branch (second copy to be retained for your records).

STIHL Press Advertisements - the claim requires a copy of the media invoice and a copy of the advertisement.

STIHL Television Advertisements - the claim requires a copy of the schedule, a copy of the advertisement and a copy of the media invoice.

STIHL Radio Advertisements - the claim requires a copy of the schedule, the script and a copy of the invoice.PLEASE NOTE: All claims must be supported by a third party invoice.

1. No reimbursement will be made for advertising that, in the opinion of STIHL Pty Ltd, is misleading, contrary to our company’s policy, or in violation of any Federal or State Laws.

2. All advertising claims must have prior approval of from either your Territory Manager or State office before proceeding.

Advertising expenses which are claimable include:• Local Press • Local Radio • Local TV • Catalogue distribution by an independent

distributor (e.g. Salmat) • Billboard direction signage for store location

(e.g. metrolites)

• Business cards, letterheads and other business related stationary.

• Dealer labels for product (e.g. Specialist Dealer Label - 9999 999 3092).

• Internal labour costs. • Utility invoices such as electricity, gas and

water and Australia Post invoices. • Catalogue printing costs.

• PSP merchandising.• Dealer component of external imaging costs. • Costs for uniforms.• Costs for internal merchandising. • Sponsorships of community groups etc. • Vehicle signage. • Branded merchandise used for customer

giveaways.

Some examples of costs which are not claimable... (but are not limited to)

Conditions...

DEALER ADVERTISING CLAIMS