DC+Edu
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Transcript of DC+Edu
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behance.net/ricardo_franco
flickr.com/photos/_rfranco
issuu.com/r.franco
vimeo.com/user5054814
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[P
OR
TF
OL
IU
M]
NETFORCE ID
netforce.iefp.pt
CCP n.º F619276/2015
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DC é uma área multi e trans-disciplinar, de características similares ao MKT, mas foca a sua metedologia no processo criativo (de ideário gráfico) para a solução dos problemas.
CD is a multi and cross-disciplinary field, with similar characteristics to MKT, but focuses its method in the creative process (from graphic ideals) for solving problems.
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DESIGN=
ESTRATÉGIA :: STRATEGY
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A era da Imagem exige uma disciplina que conquiste o seu saber. O DC pode (e deve) reagir ao sistema,
desafiar padrões e adaptar realidades.
The age of Image requires a discipline that conquers the know-how. CD can (and should) respond to the
system, challenging standards and adapting realities.
DEFINIÇÃODEFINE
PESQUISARESEARCH
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O DC está em todo o lado.Tem um corpo próprio. Respira.
É A Ferramenta do mundo contemporâneo!
CD is everywhere.It has a body. It breathes.
It’s The Tool of the modern world!
IMPLEMENTAÇÃOIMPLEMENT
PROTÓTIPOPROTOTYPE
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Mais do que dar ao cliente/consumidor o que ele pensa que quer, o DC deve dar o que nem este sabia
que queria.
Não basta o chefe, o director, um marketeer, gestor, etc., dominar as ferramentas elementares do seu ofício, como é (cada vez mais) importante
compreender a linguagem do Universo Visual.
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More than give the customer/consumer what he wants, CD should give what he didn’t even knew
he wanted.
It isn’t enough, the boss, the director, a marketer, a manager, etc., to be a master at the basic tools of his
craft, as is (increasingly) important to understand the language of the Visual Universe.
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Education is the most powerful weapon which you can use to change the world.
Nelson Mandela
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Entre a teoria e a praxis, é a educação que alicerça o futuro. Aqui, não há dúvidas! O regime faz parte da cadeia de evolução: nascer, errar, aprender, errar mais, aprender mais, voltar a aprender, ensinar e, de novo, aprender. Só os com mais sorte poderão voltar a aprender – e aprender outra vez, reaprender...
Between theory and praxis, it is education that suports the future. There is no doubt in that! The scheme is part of the evolution chain: born, make mistakes, learn, make more mistakes, learn more, go back to learning, teach, and again, learn. Only the luckiest ones can, then, learn again - and more learning, and relearn...
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DC: Design de Comunicação
CD: Communication Design
MKT: Marketing
GLOS
SÁRI
O :
: G
LOSS
ARY
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