Dave Duarte Huddlemind Culture & Curatorship
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Transcript of Dave Duarte Huddlemind Culture & Curatorship
Culture and Curatorshipfor HR 2.0 brilliance
by Dave Duarte
Huddlemind Labs{ }
Monday 15 June 2009
In this talk
The Context: Organisational ADD
Technology vs People
Stimulating a digital participation culture in HR
Monday 15 June 2009
Is This Your World?
Monday 15 June 2009
Monday 15 June 2009
Monday 15 June 2009
Amazing! But....
We still have the same number of hours in the day
There are limits to how much we can consume
Making choices takes up resources
Monday 15 June 2009
Monday 15 June 2009
Monday 15 June 2009
Print Recordings Cinema Radio Television Internet Web 2.0 Mobile
Content Attention
Mass MediaMonday 15 June 2009
Print Recordings Cinema Radio Television Internet Web 2.0 Mobile
Content Attention
Industrial Economy Attention Economy
Monday 15 June 2009
Print Recordings Cinema Radio Television Internet Web 2.0 Mobile
Content Attention
Industrial Economy
Slow, Predictable, Old, Hierarchical, Analogue...
Attention Economy
Fast, Unpredictable, Young, Networked,
Digital...
Monday 15 June 2009
Print Recordings Cinema Radio Television Internet Web 2.0 Mobile
Content Attention
Monday 15 June 2009
Print Recordings Cinema Radio Television Internet Web 2.0 Mobile
Content Attention
Monday 15 June 2009
Print Recordings Cinema Radio Television Internet Web 2.0 Mobile
Content Attention
Industrial Economy
Destinations(Push)
Attention Economy
Constellations(Pull)
Monday 15 June 2009
Fact:
Intrusive and Generalized Communication Doesn’t Work
Monday 15 June 2009
Challenges / Opportunities
Participation
Embedding learnings
Building Relationships
Social Learning
Reflection
Measurement
Monday 15 June 2009
Ning
Monday 15 June 2009
1. Relevance to the stated objectives of the network2. Poses questions to the group3. Sparks discussion and comments4. Enhances a lecture, discussion, debate or theme related to the purpose of the network5. Makes a relevant statement6. Responds to criticisms as well as compliments.7. Builds on the ideas and contributions of others on the network.8. Acknowledges the contributions of others.9. Shares unexpected insights10. Stories - especially from personal experience.11. Recommendations to peers12. Empathy - readability; humour; use of formatting; respect for other perspectives13. Lists e.g. “Top 10…”, “Best ways to…”, “Our favourite”14. Thought is given to topic before posting15. Creativity or originality of ideas or the way they’re expressed16. Clarity of expression.17. Well structured arguments.18. Mixes opinion and data.19. Uses graphics to illustrate ideas20. Contributes to the learning experience of others on the network
Evaluating Contributions
Monday 15 June 2009
Monday 15 June 2009
"The truth we are seeing in markets around the globe: the more you share, the more you win".
- Brian Fetherstonhaugh, chairman and CEO, OgilvyOne Worldwide
Handshake I, by oooh.oooh, on Flickr.com, CC Licensed
Monday 15 June 2009
VBig upfront production to create a near perfect product
Start choosing your outfit for the company awards
Keep the idea unchanged as long as possible to recoup large upfront
investment
Lots of R&D + Meetings to ensure viability of idea
Test it out on a few people before launching into the
open market
Big Idea
Careful placement on the biggest channels
$
Industrial Economy Innovation Process
Monday 15 June 2009
www Product is publicized by lead users in
relevant communities
Clarify your Offer with a Community
Stakeholders provide constant testing and
feedback
Add, Improve or Change constantly
Consumers co-create value with Producers
Attention Economy Innovation Process
Monday 15 June 2009
"There is no such thing as a failed experiment, only experiments with unexpected outcomes."
Buckminster Fuller
Monday 15 June 2009
FGIB Study Outcomes
1. Clear purpose tied to a business objective
2. You have to work it
3. Content is essential
4. Events drive participation
5. Measure, monitor and act
6. Pay attention to your tools ecosystem
7. Evolve and adapthttp://c21org.typepad.com/21st_century_organization/2008/10/enterprise-soci.html
Monday 15 June 2009
Know who’s in charge
Monday 15 June 2009
1. Thou Shalt Blog (like crazy).2. Thou Shalt Create Profiles (everywhere).3. Thou Shalt Upload Photos (lots of them).4. Thou Shalt Upload Videos (all you can find).5. Thou Shalt Podcast (often).6. Thou Shalt Set Alerts (immediately).7. Thou Shalt Comment (on a multitude of blogs).8. Thou Shalt Get Connected (with everyone).9. Thou Shalt Explore Social Media (30 minutes per week).10. Thou Shalt Be Creative
10 Social Media Commandments
Source: FastCompany
Monday 15 June 2009