Data Storage Shortage? - AT&T Business Homepage · Data Storage Shortage? You’re Not Alone. E F...

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Data Storage Shortage? You’re Not Alone. E F The digital transformation, including the business and technology changes brought on by mobile, social, big data, video, and the Internet of Things (IoT), is forcing organizations in every industry to rethink their strategy for keeping technology infrastructure up-to-date, remaining competitive, and delivering on new opportunities for business/revenue growth. But with the digital transformation comes a corresponding rise in data consumption—and the need for a future-ready strategy to manage an exploding volume of data. Enterprise Data – On the Rise and Growing The digital universe will have 50-fold growth in data from 2010 to 2020 80% of enterprise organizations have already deployed/plan to deploy big data projects (vs. 63% of SMBs) 20% of enterprises expected to manage more than 1 PB of data by the end of 2015 54% of organizations expect a significant/ moderate impact from big data in the next 12-18 months Why the Growth? New Business Goals, and New Data Sources New business goals & objectives drive investment in data-driven initiatives: Improved decision making Improved planning & forecasting Increased speed of decision making New customer acquisition New products/services/revenue streams Improve internal communication Meet compliance requirements 61% 57% 51% 43% 41% 37% 35% Customer-driven data sources continue to generate lots of data … Customer Databases 63% Email 61% Transactional Data 53% Worksheets 51% Word Documents 48% …even as new sources add to the pile. Machine-generated Sensor Data 33% Geo-location Data 22% Images 32% Online Portals 30% Video 21% Social Media 21% Presentations 31% Growing Use of Video Surveillance … 245 million surveillance cameras installed in 2014 $ 23.6 billion worldwide surveillance revenue by 2018 License Plate Recognition Internet of Things Drones In-car Video Body Cameras Audio Evidence …combined with surveillance requirements & developments … Higher pixel resolution demand Increased device count and retention times Expanding city-wide surveillance systems Emergence of new devices $ 30.6 million projected wearable camera shipments by 2020 …equals exploding demand for surveillance data storage. 18.3 Side Effects of the Growing Data Influx 3.3 trillion surveillance hours reached by 2020 billion GB’s of storage for a 2-week recording 57% 56% 53% 53% 29% AT&T Cloud & Dedicated Storage – Your Trusted Provider Providing expertise in what IT leaders want & need: Integration into existing infrastructure Ability to meet security requirements Ease of use Appropriate level of scalability Support & services Experience in relevant industry Innovative solutions 51% 40% 35% 35% 34% 22% 22% To learn more about AT&T’s Cloud & Dedicated Storage solutions, visit www.att.com/cloud-storage Sources: 2015 EMC Corporation 2015 Big Data & Analytics, IDG Enterprise Difficulty determining go-to resources for specific data Users feel overwhelmed by incoming data Systems have slowed Important decisions have been delayed Business lost because can’t quickly find data

Transcript of Data Storage Shortage? - AT&T Business Homepage · Data Storage Shortage? You’re Not Alone. E F...

Page 1: Data Storage Shortage? - AT&T Business Homepage · Data Storage Shortage? You’re Not Alone. E F The digital transformation, including the business and technology changes brought

Data StorageShortage?You’re Not Alone.

E F

The digital transformation, including the business and technology changes brought on by mobile, social, big data, video, and the Internet of Things (IoT), is forcing organizations in every industry to rethink their strategy for keeping technology infrastructure up-to-date, remaining competitive, and delivering on new opportunities for business/revenue growth.

But with the digital transformation comes a corresponding rise in data consumption—and theneed for a future-ready strategy to manage an exploding volume of data.

Enterprise Data – On the Rise and Growing

The digital universe will have

50-fold growthin data from 2010 to 2020

80%of enterprise organizations have already deployed/plan to deploy big data projects (vs. 63% of SMBs)

20%of enterprises expected to manage more than 1 PB of data by the end of 2015

54%of organizations expect a significant/moderate impact from big data in the next 12-18 months

Why the Growth? New Business Goals, and New Data Sources

New business goals & objectives drive investment in data-driven initiatives:

Improved decision making

Improved planning & forecasting

Increased speed of decision making

New customer acquisition

New products/services/revenue streams

Improve internal communication

Meet compliance requirements

61%57%

51%43%

41%37%

35%

Customer-driven data sources continue to generate lots of data …

CustomerDatabases

63%Email

61%Transactional

Data

53%Worksheets

51%Word

Documents

48%

…even as new sources add to the pile.

Machine-generatedSensor Data

33%

Geo-locationData

22%

Images32%

Online Portals30%

Video21%

Social Media21%

Presentations31%

Growing Use of Video Surveillance …

245millionsurveillance cameras installed in 2014

$23.6billionworldwide surveillance revenue by 2018

License Plate Recognition

Internetof Things Drones

In-carVideo

BodyCameras

Audio Evidence

…combined with surveillance requirements & developments …

Higher pixel resolution demand

Increased device count and retention times

Expanding city-wide surveillance systems

Emergence of new devices

$30.6millionprojected wearable camera shipments by 2020

…equals exploding demand forsurveillance data storage.

18.3

Side Effects of the Growing Data Influx

3.3trillionsurveillance hours reached by 2020

billionGB’s of storage for a 2-week recording

57% 56% 53% 53% 29%

AT&T Cloud & Dedicated Storage – Your Trusted Provider

Providing expertise in what IT leaders want & need:

Integration into existing infrastructure

Ability to meet security requirements

Ease of use

Appropriate level of scalability

Support & services

Experience in relevant industry

Innovative solutions

51%40%

35%35%

34%22%22%

To learn more about AT&T’s Cloud & Dedicated Storage solutions, visit

www.att.com/cloud-storageSources:2015 EMC Corporation2015 Big Data & Analytics, IDG Enterprise

Difficulty determining

go-to resources for specific data

Users feel overwhelmedby incoming

data

Systemshave slowed

Importantdecisionshave been

delayed

Business lostbecause

can’t quicklyfind data