Dan keckan cinecraft - video and e learning-2015mar.pdf

1. How to Change Learner Behavior Using Video in eLearning Dan Keckan VP, eLearning and Instructional Design, Cincraft Productions www.cinecraft.com @cinecraft

2. Who Uses These Modalities? Why? Who uses video in their training strategy? Who uses eLearning? Who combines them in a blended or integrated approach?

3. Pros and Cons Pros Higher retention More engaging Consistent More likely to see level 3 and 4 of Kirkpatrick satisfied Fun to do Cons Costly Time consuming Not easily changed Bandwidth restrictions

4. In This Session Different uses of video in and out of eLearning View short examples Beautiful Marriage = Changed behavior Some tools of the trade to help you

5. Possible Uses of Video in eLearning HARD SKILLS SOFT SKILLS MOTIVATECOMMUNICATE

6. Executive message sets the tone

7. Emotive

8. Demonstrate a process or task

9. Model a behavior

10. 1st Person Simulation

11. 3rd Person Simulation

12. After Training Learners brain loses 70% in 24 hours The brain encodes it but needs to apply it Provide short 30 second performance support vignettes Or, draft alternate simulations 2 days, 2 weeks and 2 months after the training ROI on your training initiative will skyrocket

13. Visit boosterlearnpro.com Art Kohn

14. You can choose to design simulations two ways Linear

15. Or Non-Linear

16. Keys to success with simulations Ask the SME to provide a plausible story Where to put the decision points? Where do the behaviors most likely occur. Most importantly work with SME on wrong answers that exhibit behaviors you want to change.

17. Storyboarding Options Word

18. Storyboarding Options Branchtrack

19. Karl Kapp Cathy Moore

20. Project Management Tips Make a timeline Make sure you plan an extra 1-4 weeks Make a shotlist before shooting Shoot before you record voice-over Select on-camera talent SMEs vs. Professional Give talent dialogue a week in advance to prepare

21. Production Tips Lighting

22. Production Tips Shooting

23. Production Tips Sound

24. Production Tips Tons of options Premiere is a good editing tool Use different shots to hide bad takes Dont use wacky transitions or effects Reinforce or summarize with graphics Most importantly Remember the behaviors and tell the story! Editing

25. The Marriage Depends on specific course Destination Size bit rate Encode your file using Adobe Media Encoder H.264 codec Programming

26. We all learn best from our own mistakes.

Dan keckan cinecraft - video and e learning-2015mar.pdf

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