The Ruby, 9th Floor, Senapati Bapat Marg,

Dadar (West), Mumbai 400 028, India

Phone +91 22 30266000

Fax +91 22 30266088

Email info@keynoteindia.net

Website www.keynoteindia.net

OVERVIEW

Keynote is a full service Investment Banking group focused

on mid-market companies in India.

Since our inception in 1993, Keynote has remained committed

to offering quality Investment Banking solutions combined

with integrity and creativity through every challenging

scenario.

With services to access capital markets, M & A and PE

advisory, ESOP advisory, equity/debt placements and

restructuring services, Keynote has emerged as a high quality

360o boutique for mid-market companies across the country.

Through our brokerage and finance arms we provide the entire

range of brokerage services, including—investment research,

trading across equities, derivatives, commodities, currencies

and leverage including margin funding, loan against shares,

promoter funding etc.

KEYFOCUSAchieving the mark

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CAPITAL MARKETS

As part of the capital market services, Keynote has been

prominent in managing Initial Public Offers, Rights Issues,

Follow-on Offers, Qualified Institutional Placements, Tender

Buy-Backs, De-listings and Preferential Placements to

Institutional and strategic investors. Our expertise in due

diligence, structuring, pricing and distribution combined with

independent, unbiased and objective recommendation and

advice sets us apart from the competition.

Having successfully completed more than 400 capital market

transactions, Keynote has built a reservoir of knowledge and

a great understanding of regulatory environment and the

investor psychology. Our expertise lies in tailoring an

appropriate structure for raising funds for clients and

executing it in the best possible way. We advise companies on

accessing capital markets to achieve their objective of growth

and building shareholder value.

We recognise the importance of positioning an investment

opportunity and managing the expectations of public markets.

Our most important and distinctive service is aimed at

carving out an appropriate image for our client companies

on the capital market.

KEYSTRENGTHExpertise you can trust

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M & A ADVISORY

Our deftness in conducting exclusive sales, acquisitions,

merger advisory, joint ventures, strategic alliances and

takeover advisory forms the base of our M & A practice.

The Keynote valuation desk provides strategic review and

fairness opinions that form the backbone of the M & A process.

With increasing consolidation in Indian markets, Keynote is

well poised in accessing international markets, negotiating

and structuring the best possible deal for the client. We work

with a large network of Investment Banks across the globe to

identify various M & A opportunities which can add value to

clients.

KEYALIGNUnited in purpose

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PE ADVISORY

Our financial advice, integrated approach and independent

view have always been focused on maximising value for our

clients. The expertise to assess a business plan, identify the

risks associated and finally recommend an optimal structure

and financing model, unique to the client gives us the winning

edge.

Our relationships with PE Funds and a good understanding

of their needs enable us to structure, negotiate and execute

transactions resulting in a win-win situation for both,

the client and the investor.

KEYGRIPNavigate through challenges

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ESOP ADVISORY

Retention and motivation of employees are the cornerstones

of a successful company. Keynote ESOP is our exclusive

division dedicated to deliver end-to-end solutions in Employee

Stock Ownership Plans.

Right from conceptualisation, scheme parameters and

dilution analysis prior to the transaction to scheme tracking

and result analysis post transaction, we work with the

company to achieve the objective of employee motivation

through appropriate financial benefit.

KEYINSPIREMotivating teams for success

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INVESTMENT ADVISORY

At Keynote, we believe that equities as an asset class can

prove to be extremely rewarding if chosen diligently. The

ability to invest in the right stocks at the right time stems from

knowledge of local and international economic trends,

political developments and industry behaviour. The research

thrust is on identifying emerging dark horses—undervalued

companies in the right business with sound management,

standing at an inflection point of growth. While our clinical

approach towards risk assessment prevents capital erosion,

our methodical evaluation of company management, study of

the sector and operations ensure in building a portfolio of

growth-oriented companies.

As part of our investment advisory services, we not only

attract international investors to the India growth story, but

also assist them in securing the requisite permissions,

registrations and licenses for investing in India, thus creating

long lasting relationships.

KEYASSESSBalance risk and reward

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BROKERAGE SERVICES

As one of the prominent domestic stock brokers, our brokerage

arm offers our clients an integrated platform for trading

on Equity Markets (BSE, NSE & MCX), Derivative Markets

(BSE, NSE & MCX), Commodity Markets (MCX & NCDEX),

Currency Markets (NSE) and Depository Services (CDSL).

Through our network of branches and franchisees at over

140 locations across India, we service the entire spectrum

of investors including Institutions, Banks, Mutual Funds,

High Networth Individuals, Corporates and Non Resident

Indians offering a host of online and offline products and

services.

With our expertise in pre-market analysis, time and price

sensitive trade executions and post trade confirmations, we

have provided customised trading services to both domestic

and international institutional investors.

KEYSPRINGExplore abundant opportunities

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FINANCING SERVICES

Our financing arm offers clients funding across various asset

classes to achieve their objectives of growth and returns.

As they enter bigger arenas, our clients need to grow and

take advantage of new opportunities. We understand the

central importance of growth and are committed to it. Our

ability to evaluate, assess and leverage varied assets is a

great advantage in advising our clients on meeting their

financing needs by structuring tailor-made products to suit

their requirements.

KEYACCESSSet your sights ahead

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TEAM

B Madhuprasad Vineet Suchanti Uday PatilChairman, Non Executive Managing Director Director Investment Banking

Rakesh Choudhari Radha Kirthivasan Nipun LodhaManaging Director Senior Vice President Executive Vice President Stock Broking Merchant Banking Corporate Finance

Rahul Saikia MJ Cherian Keval BhanushaliCo-Head Vice President Senior Vice PresidentInvestment Banking Keynote ESOP Retail Broking

Devin Joshi Ankur Mestry Jayaraj NairVice President Assistant Vice President Assistant Vice PresidentOperations Primary Markets & Mutual Funds DP Operations

Nilesh Dhruv Senior Vice PresidentDealing

KEYSTROKESUnited effort, diverse movement

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SERVICES

CapitalMarkets

IPOs

Follow-onOffers

Rights Offer

Underwriting

DelistingOffers

PreferentialOffers

Buy-Back Offers

Tender Offers

FCCBs, GDRs,ADRs

KEYSERVICESDelivering excellence

M & A Advisory

Acquisitions

Merger Advisory

Sale & Divesture

Joint Venturesand StrategicAlliances

India AccessStrategy

AcquisitionFinance

PE Advisory

Business Plan Assessment & Valuation

PrimaryInvestmentAdvisory

SecondarySale Advisory

Exit StrategyAdvisory

ESOPAdvisory

ESOP

ESPS

Valuation & Certification

Monitoring& DilutionAnalysis

Listing

InvestmentAdvisory

InvestmentAdvice

EquityResearch

IndustryResearch

CompanyManagementMeeting

PortfolioAllocation

RegulatoryAssistance

BrokerageServices

EquityMarkets

DerivativeMarkets

CommodityMarkets

CurrencyMarkets

DepositoryServices

Online andOfflineTrading

FinancingServices

MarginTrading

Loan AgainstShares

Loan AgainstProperty

Bridge Finance

BusinessFinance

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