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DABAWALASBook Review

By:

Amber Kumar (04)

Jayant Bhatnagar (55)

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Contents About Book and Characters

Organizational Structure

About Dabawalas

Logistics and Teamwork

SWOT Analysis

Recognition

Ethics and Values

Learnings to Manager

Awards and achievements

Key points to remember

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About NMTBSA?Nutan Mumbai Tiffin Box Suppliers Association

History Started in 1890

Charitable trust Registered in 1956

Avg. Literacy Rate 8th Grade Schooling

Total area coverage 60 Kms to 70 Kms

Employee Strength 5000

Number of Tiffin's 2,00,000 Tiffin Boxes

i.e 4,00,000 transactions every day

Time taken 3 hrs

Raghu: President

Gnaga: General Secretary

Anita: Journalist & Business consultant

Shrinivas Pandit: Author

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PRESIDE

NTRaghunath D Medge

VICE-PRESIDENT

Sambhaji G Medge

GENERAL

SECETARYTREASURER

{Damodar Pingle}DIRECTORS(9)

MUKADAM 1 MUKADAM n

DABAWALA 1

Groups

(120)

Organizational Structure

DABAWALA n

DABAWALA 1

DABAWALA n

Groups

(35-40)

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Dabawalas Purpose: Employment to semi-educated persons and low cost

services

centralized system initially but later decentralized (each group

separately)

Decentralized: Used distinctive color coding

Why not computerized

Cost for customers will increase

Why displace the available labor?

No use of motor

driven vehicles

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How they work? Phases:

1. Collection: clients residence, collect Dabba and load in

train2. Unloading sorting reloading phase: Unload from train at

Hub, Sorting and Then reloading on train

3. Unloading sorting delivery phase: Unloading at

respective station and sorting area wise according to

delivery routes and deliver to locations

4. Return: Pick up phase: Completion of Lunch, collectDabba and return from same path to deliver at home

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Work strictly according to railway times and

offices

To maintain shelf life of food deliver food within3.5 hrs max (9:00 am 12:30 pm)

Cost of service - Rs. 300/month ($ 6.00/month)

Standard price for all (Weight, Distance, Space)

Turnover: INR 50 crores p.a.

Dabawalas

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VLP : Vile Parle (suburb in

Mumbai)

9EX12 : Code for Dabbawalas at

destination

9 : Destination station code

EX : Express Towers(building name)

12 : Floor no.

E : Code for Dabbawala

at residential station

3 : Code for destination

Station eg. Churchgate

Station (Nariman Point)Dsouza

Coding System

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Basic Postulates Railways and need for Home-made food

Savor the old but maintain the changing

Follows Six-Sigma (99.999999% accuracy)

Error Rate : 1 in 16 million transactions

Teamwork = Net work = Cooperation

Proper work distribution

(Snrs: sorting at hubs)

(Jnrs: lot of leg work; collection,loading, unloading, delivery)

Zero % fuel Zero % investment

Zero % modern technology Zero % Disputes

99.9999% performance 100 %C

ustomer Satisfaction

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SWOT Analysis

Strengths: Simplicity in organization with

Innovative service

Coordination, team spirit, &time management

Low operation cost

Customer satisfaction

Low Attrition Rate

Weaknesses:

High dependability onlocal trains

Funds for the association

Limited Access to Education

Opportunities: Wide range publicity Operational cost is low

Catering

Threats: Indirect competition is being

faced from caterers likemaharaja community

Indirect threats from fast foods

and hotels Flexi-Office timings

Company transport

Ticket restaurant

Nuclear Families

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Ethics and Values Customer is the King (delight the customer)

Low charges

Work is worship

Honesty, Integrity

No Alcohol Drinking during business hours

Wearing White Cap during business hours

Carry Identity Cards

Give something to society rather than misusing it

Tiffin baskets weight:

75-80 kgs.

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Learnings for a Manager No strike record as each one a share holder

Discipline and time management

Ethics and Values {Give to society, mutual benefit}

Let the employee feel their importance (entrepreneurs)

Holding old customers provides new customers

Transparency

Error free Local service provide Global recognition (Prince charles)

Understanding supply chain and strong SCM is key to meet changing demands and

withstand competition

Helps in cost cutting and quality improvement

Latest marketing strategy:

Marketing pamphlets in the Dabba

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Key points to remember

Decentralize to empower and deliver with excellence

Management doesnt mean to first complicate the things and

then spend time and money for simplifying it

Importance to service rather than selfishness

People are ready to learn new techniques and skills..cherish

old methods but embrace new ways of doing things

Serve customer as god and win his loyalty

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Recognition

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T H A N K ST

HA

NK

SJAYANT BHATNAGAR

Amber Kumar

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