October 2014

About ‘Laidback Life’ Company

Our MissionTo be an innovative company by creating products that will make people’s lives easier.

Our VisionLaidback Life is a company with the main purpose of designing and bringing to life, commodities that will make everyday products more user friendly, easier to handle and at the same time more enjoyable.

Our ValuesThe foundation of this company is trust, honesty, integrity, and respect for associates, customers, and business partners. These values should never be violated.

Our MottoLife Made Easy.

The first product that ‘Laidback Life’ company has to show is:

A product that is meant to detangle earphones in a fun & easy way

Earphones be like:

Lets not get tangled today

said no earphone EVER!!!

How many times do you find yourself struggling with your earphones?

Main characteristics of D-Tangle

User friendly

Lightweight (0.016 kg)

Portable

Functional

Removable clip feature

Comes in 5 different colours

Attractive

Price attractive for both consumers & business associates/ distributors/ retailers

Main characteristics of D-Tangle

D-Tangle can accommodate most brands of earphones (see next page forsome testing with most commonly used brands).

D-Tangle’s spring uses a proprietary, novel mechanism which has beendesigned specially for D-Tangle.

Spiral Spring total Length: 45’’Width: 4.2 to 4.25mmThickness: 0.15mm (Gauge-38 SWG)Material: Spring Steel

Cable Brand Working Length (mm)

Total Length (mm)

Cable Diameter/Size (mm)

Remarks

Iphone 980 1100 1,75 Wound till mic

Nokia (Lumia) 1200 1460 1,75 Wound till mic

Sony (Xperia) 960 Up to 1100 2,25 Wound till mic

Samsung 1020 1220 1,75 Wound till mic

Philips SHE2000 1000 1000 1.5x3.0 Fully wound

Sennheiser MX270

1200 1240 1.5x3.0 Fully wound

Compatibility with branded earphones

Black D-Tangle

White D-Tangle

Blue D-Tangle

Red D-Tangle

Yellow D-Tangle

D-Tangle also comes with a removable clip feature

Dimensions of D-Tangle (in mm.)

How to use D-Tangle

Inside every packaging there is a ‘How to use’manual. Front page is a user guide and back page is fortroubleshooting.

How to use D-Tanglefront page

How to use D-Tangleback page

Advantages of D-Tangle It is compatible with all major brands of earphones. This is a really important feature as consumers can use their existing set of earphones.

Assuming a 2.25mm diameter of cable, it can accommodate up to 1200 mm in length. This is a safe estimate as different brands of earphones vary in sizes i.e D-Tangle can accommodate whole Nokia Lumia’s cable which is 1460 mm long.

User friendly as shown in previous slide. There is also a ‘How to use’ manual inside each product’s packaging.

No fear of wire deterioration regardless of how many times consumers roll in and out their earphones. The spring inside the product is unique and is purpose-build for D-Tangle.

Comes in five different colours so consumers can chose according to their taste.

Comes with an additional feature of a removable clip. So user has the choice to clip D-Tangle on their T-Shirts, belts etc. wherever it suits them.

Affordable

Benefits of D-Tangle for business associates, distributors & retailers

Unique, no competition in the market. There were some similar products in the past but they were not as functional as this one and the most important part, they came with attached earphones.

Its exterior design is really marketable as there hasn't been any similar design in the market. It is also small and attractive.

Cost effective as profit margin is really attractive.

Price attractive for consumer thus easy for retailer to sell.

Easy for retailer to place in store as packaging comes with a hook.

Packaging also comes with a graph sticker of earphones on the front so that user can immediately understand what this product is about when s/he sees it on the shelves of retail stores.

D-Tangle with packaging

D-Tangle with sticker onfront of packaging

Contact Details

E-Mail: info@laidbacklife.org

Website: www.d-tangled.com

Tel: +357 22 447328

Mob: +357 99 564140

Fax: +357 22 447328

THE END