Cycles : Be part of an important new Innovation Book

2

Click here to load reader

Transcript of Cycles : Be part of an important new Innovation Book

Page 1: Cycles : Be part of an important new Innovation Book

We want to make a Great Book and we want You to be a part of this book

An average business book sells less than 3,000 copies, do you have ideas you’d like to share with a larger audience ?Cycles will be written by over 20 co-authors. We want to make this book a reference like the business model canvas

CYCLESTHE SIMPLEST, PROVEN WAY TO BUILD YOUR BUSINESS

Alignment Build Communicate / Check

Systems

How to build bigger and better ideas, quicker

How to clearly communicate and check your ideas

How to set up the right systems to lead and get better over time

A B C S

How to get everyone thinking and working together

The ABCS are what you need to learn to get the cycles right:

20 Countries 1.5 Million

sold overin

There is more in many heads than one

You have new or complimentary expertise

Multiple authors will generate exposure and excitement

All the authors will benefit from working together

WHY MULTIPLE CO-AUTHORS?

WHAT YOU’LL GET FROM US?

A professionally designed presentation with great graphics to share your ideas

We will promote and share your work on social media

Contacts with other co-authors

A 5000 word chapter you can use as you want

Listed as a co-author + copies of the book

The Challenge: There are lots of books about start-ups and scale-ups, but not many great books. And many of those books are focused on tools. We want to write a great book focused on methods any company can use.

Cycles: The simplest, proven way to build your business.

Based on 3 years of research with over 300 companies, cycles is about how to grow faster with lower risk by getting the ABCs of growth right.

Core Message: “There are companies that succeed and companies that fail. The biggest difference between winners and losers, is smart winners make good, even mediocre, ideas great over time.”

“Business Model Canvas”

INFORMATION FOR CO-AUTHORS

BE A CO-AUTHOR!

460 People

authored by

Page 2: Cycles : Be part of an important new Innovation Book

HOW THE BOOK WILL BE WRITTEN? – A STEP BY STEP PROCESS

You investment will be 20-30 hours, we’ll take care of the rest

NEXT STEPS

Each chapter will be written jointly with the co-authors as a 20-30 minutes power point presentation.To co-author, kindly fill the form here http://tiny.cc/cyclesauthor

Each chapter will be +/- 5000 words. The format will be the same for all chapters: The theory, case studies practical exercises, about the co-author(s).

Below is an overview of the planned chapters. Where would you like to contribute?

Chapter Outline Fill in template

Fine-tune content

Power-point V1 +/- 30 slides

Updated Power-point

Buildthe content

OK FinalChapter

Update V2Comments Re-work OK

Review chapter Comments on ghost writingSuggestions / changesOK for final version

Update V3Review commentsFinal instuctions Power Point Design

OK FinalPower PointAdd notes for the ghost writerSend for ghost-writing

1

2

3

4

5 7

86Decide - stop or continueAdd Ideas

A jobs to be done focus will help you do more of the right things to grow successfully

Aligning your business with customer value

Alignment Build Ideas Communicate / Check

SystemsImproving

Get the culture right and you're halfway there

Culture eats strategy for lunch

(Business Model Innovation) Effective growth is no longer uni-dimensional… it is about getting all aspects of the business model working together

It is the whole thing, not the parts

Leveraging the crowd is probably the easiest thing you can do today to build better ideas

Hire more people not just better people

How an action focus makes the impossible inevitable

It is what you do, not what you think about doing that matters execution

Fast, but deliberate progress is the key to long-term success

Instead of running so fast, take a break

The ability to kill ideas is more important than the ability to keep many ideas alive

Shoot your puppies and move on

Instead of focusing on what is going wrong, get people to do more of what is working right.

Learn to look for Bright Spots first

Build an eco-system, and they will build your business

It is not who you know, but who is willing to work with youIf you can't explain what

you're doing, your employees won't know what to do

Remove Fear through clarity

If you use systems like scrum your business will grow faster and smarter

If you want to grow you need to think about how to grow faster

The best place to start is with what you have, not what you want to have

Good ideas usually start at home

If you want more and better ideas, look for stimulus and diversity

No more brain drains. It is time to start building ideas

The only way to really test an idea is by explaining it clearly

How can you sell it, if people don't understand_6Ps

If you don't understand your business it won't work

You need insights not numbers to drive your business forward

I'll believe it when I see it vs. I'll see it when I believe it - research

When you have the systems right, the result will follow

When people have the skills it is fair to expect superior performance and people will deliver

Training - the best way to build organizational muscle

OUR WORK

YOUR WORK