THE BRANDCutler and Gross was founded by Graham Cutler and Tony Gross in 1969. The first flagship store opened at 16 Knightsbridge Green in London where they handmade bespoke frames above the shop. The brand has never been trend-driven, taking pride in functional, hardworking and timeless frames. Each frame is handcrafted in the brands own family-run factory in the Cadore region of Northern Italy. The Cutler and Gross customer has always been an individual, craving the feel of a bespoke pair of glasses, the tiny inaccuracies that give them character and make them unique to the wearer.

For more information, please see www.cutlerandgross.com

My idea of design is a bit old fashioned it should be practical, functional, then look good - in that order

Mr. Cutler

Its nice if glasses can be sexy and mysterious people who need glasses dont have to feel separated from glamour

Mr. Gross

1969 - Our flagship store at 16 Knightsbridge Green opens as the first optometrist in the area. All the frames are handmade above the shop in a small bespoke atelier

1983 - Mr Gross shows 10 Cutler and Gross styles at Paris Fashion Week

2001 - Cutler and Gross vintage showroom opens at 7 Knighsbridge Green, designed as a way to showcase our archive, illustrating the provenance of each frame

2007 - Cutler and Gross purchases their own factory in Cadore, Italy, increasing independence and productivity, and opens Hong Kong shops

2011 - Cutler and Gross stores open in Toronto and the Middle East

2013 - Cutler and Gross New York opens on 110 Mercer Street

LONDON FLAGSHIPThe Cutler and Gross flagship store opened in 1969 as the first optician in Knightsbridge. Frames were originally handcrafted in a small atelier above the shop.

16 Knightsbridge GreenLondonSW1X 7QL

Above: Our current flagship shop when it opened in 1969

VINTAGESince the late 1950s, Tony Gross has collected a vast array of eyewear sourced from around the world. What matters most to Cutler and Gross is provenancethe specifics of design and a frames original use from our inception in 1969. The vintage shop opened in 2001 and remains a constant source of inspiration for international designers, architects, art collectors and discerning eyewear enthusiasts.

The vintage pieces are available in our London vintage shop at 7 Knightsbridge Green and all of our own flagship stores and shop-in-shops worldwide.

WE PRIDE OURSELVES INITALIAN HANDMADE PRODUCTION

All Cutler and Gross frames are handcrafted in their own factory, which opened 20 years ago in the Cadore region of Northern Italy.

Each individual frame takes four weeks to handcraft and includes 37 rigorous processes, manufactured by the finest craftsmen who combine traditional production techniques and beautiful material.

HOW EACH FRAME IS HANDCRAFTED1. Pins: The pin secures the riveted hinge to the arm

2. Core: This is a metal spine that gives stability to the arm

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4. Hinge: For each hinge, four holes are hand-drilled into the frame

5. Arm: Once the core is shot into the arm with the fronts, the rough cut-out shapes are tumbled in wooden barrels for five days

6. Front: Once designs are decided, shapes for the front are sketched, converted to computer drawings and cut into frame fronts and temples with a CNC machine

7. Pins: The hinges are secured to the frame with exposed pins, the only decoration we will allow

8. Logo: Our gold foil logo is placed on the inside of the right-hand temple. The logo is permanently capsuled and gives the wearer the security of knowing that the glasses are genuine Cutler and Gross.

FIVE BRAND PILLARS

BRITISHHeritage brand founded in 1969 in Londons Knightsbridge by Mr. Cutler and Mr. Gross who spearheaded the revolution that turned eyewear from a medical necessity into a key fashion accessory.

EXCLUSIVECult Following. Aspirational, luxury, handcrafted, bespoke glasses that are unique to the wearer. For decades Cutler and Gross has been worn by artists, architects and designers that have provided our brands core custom.

TIMELESSClassic design, not trend-driven. Cutler and Gross hide their brands name in gold foil on the inside of the frames temple, a design mark notable by its absence.

DIRECTIONALDesign-led. The frames are an integral part of personal style, not an afterthought.

QUALITYFrames are handcrafted in the Cadore region of Northern Italy. Each frame takes four weeks to handcraft and goes through 37 rigorous processes.

CULT BRAND FOLLOWING

PRESS1. Vogue

2. InStyle

3. Tatler

4. Elle

5. Glamour

6. Wonderland

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3.

2.

4.

6.5.

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3.

2.

4.

6.5.

PRESS1. Elle

2. Grazia

3. Stylist

4. Harpers Bazaar

5. Vogue

6. Fantastic Man

HOW TO REACH USE : askme@cutlerandgross.com

T : +44 (0) 207 569 2680

A : 209 Old Marylebone Road, London, NW1 5QT