Cup Co Presentation

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    24-Jan-2015
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    Business

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Transcript of Cup Co Presentation

  • 1. Matt Boden
    Scott Clark
    Stephen Coldicott
    Chris Cox

2. Company Overview
Small well-established company
Operating in drinks vending industry (B2B)
Complete drinks vending package
4.8 million annual turnover
Operating in three divisions:
Commercial
Public
Industrial
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3. Financial Performance
Favourable Sales growth from years 1-4
Reducing Gross Margins (%) and ()
For example:
In year 1 the company was selling far less
than they are currently but making more
profit!
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4. Sector Overview
COMMERCIAL
Sales declined by 14% over last 5 years
Poorest performing in terms of revenue
PUBLIC
Sales increased by 36% over last 5 years
INDUSTRIAL
Sales increased by 23% over last 5 years
Sales more than triple that of any other sector
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5. Market Analysis
UK VENDING MARKET:
Coffee & Cold drinks experience rapid growth
Social & Political trends towards healthy lifestyles

  • Education

6. Healthcare 7. Ethical tea and coffee boost sector value 8. Smoothies 513% growth from 2003-085
9. Competitor Analysis
UK VENDING MARKET:
Selecta largest vending company in Europe

  • Bunzl Vending Services

10. AutoBar 11. Manchester Vending Services Complete packages of benefits
VendingMachine Support
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12. Product Development
Changes in vending machine
Broadening the product range
Changing the coffee range
Changes in cup design
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13. Customer Choice Factors
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Price
Reliability
Quality/Taste
Price
Availability
Reliability
Quality/Taste
After-sales Service
14. Recommendations
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15. Strategic Objectives
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To achieve 5% increase in total sales within the next 5 years
To increase market share by 30% over the next 10 years
To increase Profits by 10% within the next 5 years
Operational Objectives
To introduce 5 "healthy lines" to 30% of our customers within the public sector within the next 3 years
To increase the number of clients within the industrial sector by 5% over the next 3 years
To introduce 4"ethical tea and coffee" lines to 20% of our customers within the commercial sector within the next 3 years
16. Financial Forecast
New product range and machines resulting in increased sales
Savings on coffee and cups improving gross margins (% and )
Gross Margin () projected to increase by
322,000 over next 2 years.
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17. Future Forecasts
text
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I have lots of choice
Why should I buy from CupCo?