CUBARTE The doorway to the world of Cuban Culture.

22
CUBARTE The doorway to the world of Cuban Culture

Transcript of CUBARTE The doorway to the world of Cuban Culture.

Page 1: CUBARTE The doorway to the world of Cuban Culture.

CUBARTE

The doorway to the world of Cuban Culture

Page 2: CUBARTE The doorway to the world of Cuban Culture.

¿ What is CUBARTE ?

Informatics Center in Culture

• Cultural Institution of Cuba´s Ministry of Culture.

• Define the Policy for application of Information and Communication Technologies (ICT) according to the needs of Cuban Cultural.

• Center of Production and Services associated with the digital world.

Page 3: CUBARTE The doorway to the world of Cuban Culture.

¿ What is CUBARTE ?

Informatics Center in Culture

• CUBARTE NetworkConectivity, E-mail, Internet.

• CUBARTE PortalPromotion, Listings, Directories, Information Repositories.

• CUBARTE NewspaperNews, Articles, Interviews, Critics, Dossiers.

• CUBARTE PublisherMultimedias, Digitalization, eBooks

Page 4: CUBARTE The doorway to the world of Cuban Culture.

¿ What is CUBARTE ?

CUBARTE NETWORK

• Interconect almost every cultural institution among the country.

• Offer different services to facilitate conectivity to cuban writers and artists.

• Offer services like: E-mail, Distribution Lists, Internet, FTP, Web Hosting, Domain Name Register, and so on.

Page 5: CUBARTE The doorway to the world of Cuban Culture.

¿ What is CUBARTE ?

CUBARTE PORTAL ( www.cubarte.cult.cu )

• The most important reference point of Cuban Culture on Internet.

• Facilitate websurfing over more than 600 cuban cultural websites .

• Information services are included (Directories, Repositories).

• It has versions in spanish, english and french.

Page 6: CUBARTE The doorway to the world of Cuban Culture.

¿ What is CUBARTE ?

CUBARTE NEWSPAPER

• Cuban Press Media in digital format.• Daily produces news, articles,

interviews, critics.• Include versions in spanish, english

and french.• Offer diferents information services

through newslettres.

Page 7: CUBARTE The doorway to the world of Cuban Culture.

¿ What is CUBARTE ?

CUBARTE Editorial

• Digital Multimedia Publisher.• Produce differents titles in CD's and

DVD's soports.• Produces digitals books (PDF, ePub).• Digitalize and edit different kind of

contents. • Distributes all its own productions

and services.

Page 8: CUBARTE The doorway to the world of Cuban Culture.

Strategy

Main work lines

• Promotion• Contents Generation• Preservation• Socialization• Diversification

Page 9: CUBARTE The doorway to the world of Cuban Culture.

Promotion Listings

Portal

BannersAdvertisementsDossiersCampaigns

Page 10: CUBARTE The doorway to the world of Cuban Culture.

Promotion Billboard

La Papeleta

Digital CollaborativeCulturalBillboard

Page 11: CUBARTE The doorway to the world of Cuban Culture.

Promotion Events

InternationalFairCUBADISCO

PrincipalCubanMusicalFestival

Page 12: CUBARTE The doorway to the world of Cuban Culture.

Promotion Themes

D´CubaJazz

Website forCuban JazzPromotion

Page 13: CUBARTE The doorway to the world of Cuban Culture.

Contents Generation

Galleries

PhotosVideosAudios

Page 14: CUBARTE The doorway to the world of Cuban Culture.

Contents Generation

InformationNewsArtíclesInterviewsReviewsCritics

Page 15: CUBARTE The doorway to the world of Cuban Culture.

Contents Generation

Multimedia

Collections ofValuableInformation

Page 16: CUBARTE The doorway to the world of Cuban Culture.

Preservation

Multimedia

MagazinesNewspapersBooksCollections

Page 17: CUBARTE The doorway to the world of Cuban Culture.

Socialization

Products

PopularsChildrensGamesVideoclipsDocumentaries

Page 18: CUBARTE The doorway to the world of Cuban Culture.

Diversification

Goals

DiversitiySpecializationParticipation

Page 19: CUBARTE The doorway to the world of Cuban Culture.

Diversification

Goals

DiversitiySpecializationParticipation

Page 20: CUBARTE The doorway to the world of Cuban Culture.

Diversification

Goals

DiversitySpecializationParticipation

Page 21: CUBARTE The doorway to the world of Cuban Culture.

Strategy

Lines for Developement

• + Storage Capacity• Increase of conectivity level• Support for Cultural Industries

• Radio Station

• Donwload of music, books, films

• Online Commercialization• Plataforma for online trainning

• Sell of magazines, scores, etc.

Page 22: CUBARTE The doorway to the world of Cuban Culture.