Ctw fund pitch_feb2014
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Transcript of Ctw fund pitch_feb2014
Rounding Up for Good
© 2013 Change the World
$2.9 Trillion
per yearspent using cards
In 2011, 181 Million Americans spent $2.9 Trillion using debit & credit cards.
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© 2013 Change the World
132 milliontransactions per
dayAverage card swipes in America that could be
rounded up to the next whole dollar.
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© 2013 Change the World
$1 billionper year for charity
If only 5% of these transactions were ‘rounded up’ to the nearest dollar
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© 2013 Change the World
Powerful Cents
CHANGE THE WORLD is a new charitable giving model inspired by the success of Bank of America’s “Keep the Change” program and Whole Foods Market’s “Nickels for Nonprofits.”
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Our Vision for ChangeWith a simple, one-time opt-in, participating donors’ purchases will be automatically ‘rounded up’ to the next whole dollar.
Donors will be in charge of where their money goes. They will designate a charity of their choice, a specified cause category, or a recipient determined by the group conscience of the online CHANGE THE WORLD community.
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Room to Give BetterAmericans believe that charities spend too much on overhead - CHANGE THE WORLD will provide a transparent, low overhead administration protocol.
Secure computer managed collection and accounting will ensure low operating costs by leveraging technology and virtually eliminating transactional ‘middle men.’
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Room for Engaged Giving
Successful giving is engaged giving with full awareness and impact - CHANGE THE
WORLD’s real time, online, tracking will provide donors with a one-stop accountability mechanism for their charitable giving along with real time participation through social media.
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Room for New Donors
Charities have yet to tap the next generation of donors - CHANGE THE
WORLD will provide young donors an accessible, affordable giving model and social-media-based community forum.
84%
of US students have credit cards
21average age at
which Americans get their first credit card
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Our Model for Change
CHANGE THE WORLD is a donor advised non-profit charitable fund that will leverage painless, one-decision-point, micro-giving and one-stop charitable tracking within donors’ existing online banking interface to revolutionize the way Americans donate.
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Change: Community Giving
Online engagement and a robust social media strategy will drive participation in “rounding up” as well as highlight charities that matter to CHANGE THE WORLD donors, enabling a whole new paradigm of community fundraising.
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Change: More Giving Online
Less than 10% of charitable giving happened online in 2012, yet 68% of Americans used online banking. And, 80% of all Americans have debit or credit cards.
CHANGE THE WORLD will wed the now familiar online banking interface with donor-directed giving, real-time tracking, and social-media-inspired community conscience.
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‘Rounding Up’ works.
Proof of Purpose
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Example: Bank of America’s terrifically successful “Keep the Change” program has raised over $400 million dollars for customers in less than 2 years.
© 2013 Change the World
‘Rounding Up’ for charity works.
Example:GoDaddy.comoffers clients theoption to roundup with everypurchase.
Proof of Purpose
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© 2013 Change the World
‘Rounding Up’ as a stand-alone model works.
Example:MiniDonationsworks on a locallevel in Austin, TXand its founder supports CHANGE THE
WORLD.
Proof of Purpose
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© 2013 Change the World
Building ChangeCHANGE THE WORLD is currently moving from the research phase into implementation:
Investigate viability of model Establish legal and financial framework Partner with logistical partners Engage fiscal sponsor Establish Board of Directors
• Identify and recruit Advisory Board Members
• Build technological platform16
© 2013 Change the World
CHANGE THE WORLD will succeed through guidance from a mindful and farsighted network of extraordinary advisors who have shared their knowledge, integrity, and imagination.
Will you help us…
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?
© 2013 Change the World
Sources• Where’d My Money Go? Grey Matter Research – 2012• Blackbaud.com charitable dashboard 5/13• Federal Reserve – Online and Mobile Financial Services –
2012• http://visual.ly/2012-us-credit-card-usage-statistics • http://media.competeinc.com/med/uploads/files/
creditcards_whitepaper_rev7.pdf• http://www.nilsonreport.com/pdf/news/aemc.pdf• http://www.huffingtonpost.com/2012/06/07/credit-card-
payments-growth_n_1575417.html• http://www.creditcards.com/credit-card-news/credit-card-
industry-facts-personal-debt-statistics-1276.php• http://blog.chargesmart.com/2012/01/credit-card-
statistics-2011/18