CSR of Ashok Leyland

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CORPORATE SOCIAL RESPONSIBILITY NAME LAVESH. K. VACHHANI STD T.Y.BMS ROLL NO. 13 GUIDED BY PROF. VIJAY MAHIDA COLLEGE JAI BHARAT COLLEGE OF COMMERCE TOPIC CSR of ASHOK

Transcript of CSR of Ashok Leyland

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CORPORATE SOCIALRESPONSIBILITY

NAME LAVESH. K. VACHHANI

STD T.Y.BMS

ROLL NO. 13

GUIDED BY PROF. VIJAY MAHIDA

COLLEGE JAI BHARAT COLLEGE OF COMMERCE

TOPIC CSR of ASHOK LEYLAND

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ASHOK LEYLAND LTD.

LOCATION :- CHENNAI,TAMIL NADU

INDUSTY SECTOR :-AUTOMOBILES

“ENGINEERING YOUR TOMORROWS”

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CSR OF ASHOK LEYLAND LTD.

ASHOK LEYLAND –“BEYOND BUSINESS IS ALSO

OUR BUSINESS….”

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CSR AS DEFINED BYASHOK LEYLAND :-

"Our commitment to improvingthe quality of life of our employees,their families,the driver andthe local communities around our units, and thesociety."

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Ashok Leyland has always been socially responsible. The massive HIV/AIDS awareness campaign covering all its employees, the driver community and the immediate community around its units; the medical and blood donation camps it conducts in the immediate community around its units; the green initiatives; its revenue-neutral driver training school in Namakkal (Tamil Nadu) and Burari (near New Delhi) to train drivers "on and off the road"; all its measures at driver welfare; its initiative at setting up and hand-holding women self-help groups around its units to sustain themselves economically; its road safety drive on highways around its units; its emphasis on green supply chain management; and its research efforts at conserving resources are some of the initiatives that are on-going.

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With CSR as an integral part of Ashok Leyland's activities, all our social initiatives are structured and focused to enhance our commitment to our employees and thestake-holders.

With the guiding principle that all CSR initiatives in Ashok Leyland are aimed at impacting positively, making a difference and sustaining them, all our efforts focus on livelihood enhancement, health, education and environment.

Ashok Leyland encourages employee involvement, engaging the families of the employees, and involving local, experienced and credible resources in all its CSR activities.

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CSR Areas of ASHOK LEYLAND:

1. Children

2. Community Welfare

3. Disaster Relief

4. Employee Welfare

5. Energy

6. Environment

7. Healthcare

8. Rural Development

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CHILDREN’s WELFAREFun Bus :-Spreading Sunshine and SmilesA bus that leaves behind a trail of cheer among special onesFun Bus is a gift from Ashok Leyland exclusively for free use by children of orphanages, Corporation Primary schools and physically/mentally challenged children for a day's picnic.The seating layout reckons the requirements of physically challenged children. The bus is equipped with a hydraulic lift for the convenience of wheelchair-boundChildren.The facility is currently available in Chennai andNew Delhi.

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FUN BUS,A gift by ASHOK LEYLAND

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COMMUNITY WELFAREStarted in 1994, the Dharam Hinduja Matriculation andHigher Secondary School, Thiruvottiyur, Chennai, is managedby a Board of Trustees consisting of seniorexecutives and workmen of the company.

Every year, buses are donated to various schools, mostly cateringto economically backward students. Desks and benches are alsoprovided. The inmates of 'Missionaries of Charity' near theEnnore Unit are provided with free food, every day.

The Company contributed 1 crore rupees in aid of reliefoperations for the Tsunami victims. In addition, employeescontributed another Rs. 15 lakhs separately.

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Donated SCHOOL BUS BYASHOK LEYLAND

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EMPLOYEE WELFAREDriver Training Centre :-

Ashok Leyland's Namakkal Driver Training Centre near Salem in Tamil Nadu was started in 1995 "to ready a driver for life on the road and off the road".

Namakkal is virtually the heartland of trucking in South India. The Training Centre has integrated itself well with the community, the various fleet owners associations and local NGOs, which has enhanced its ability to create mass awareness about AIDS. Identified as an important centre given its strategic location, the Training Centre's contribution is well appreciated by APAC (AIDS Prevention and Control Project) and AIDS Control Society.The Driver Training Centre at Namakkal is recognized as one of the best in the private sector. Following the Namakkal success story, Ashok Leyland has set up a Driver Training Institute in Burari, near Delhi, in partnership with the Government of National Capital Territory of Delhi.

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ASHOK LEYLANDDRIVER TRAINING CENTRE,

NAMAKKAL.DRIVERS BEING TRAINED

AT ASHOK LEYLAND’sNAMAKKAL DRIVER TRAINING

CENTRE

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INDIA’s FIRST CNG BUS RUNIn January 1997, Mumbai's taxi drivers had a complaint about a BEST bus: they couldn't hear it coming! Not only did it make next to no noise, it also emitted very little pollutants. What makes this bus different is the fuel that powers it. Spearheading the induction of CNG technology in the National Capital Region, Ashok Leyland has put out over 2,500 buses on its roads.

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CNG BUSES BYASHOK LEYLAND

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CONCLUSION :-

SO HERE WE COME TO AN END & PERSONALLY BY MY DAILY EXPERIENCEIN BUSES I CONCLUDE THAT ASHOK LEYLAND IS THE FINEST COMPANY THATPROVIDES US THE SAFEST & FASTEST VEHICLES FOR TRAVELLING & TRANSPORT….

BY TAKING INTO CONSIDERATION THE CSR OF THIS COMPANY WE CAN ACTUALLY SAY THAT ASHOK LEYLAND WORKS ON THE PRINCIPLE OF

“BEYOND BUSINESS IS ALSO OUR BUSINESS”

THANK YOU