Csr Activities of Sony in 2010-11

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    As we know that Sony is a reputedcompany it has done a lot in so many

    years it was involved in so many CSRactivities.

    Here we present all CSR activities whichhas been done by Sony is 2010 and 2011.

    Sony first issued an environmental reportin 1994. Since then it present its report ona regular basis.

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    Tokyo, October 17, 2011) - SonyCorporation helped for flood victims in

    Thailand, Sony and its group companiesdonated 30 million Japanese yen to helprelief and recovery efforts in communitiesaffected.

    They also collect some donation fromtheir employees.

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    In 2010, in addition to providingdigital cameras, camcordersand editing equipment, Sonysupplied CI with "NEX-5"interchangeable lens digitalcameras, as well as 3D

    Handycam camcorders.

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    Tree-plantingprograms

    Elephant Patrolprogram

    Communicationsupport

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    Sony Corporation ("Sony")implemented a program titled

    "Public Viewing in Tanzania,"which made a pervasiveappeal for prevention of thespread of HIV and AIDS.

    The program was held in fourareas in the United Republic of

    Tanzania with the cooperationof the Global Fund to FightAIDS, Tuberculosis and Malaria("Global Fund") and theAfrican Medical and ResearchFoundation (AMREF).

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    Sony Corporation was selectedCorporation of the Year at the BeyondSport Awards 2011 ceremony held inCape Town, Republic of South Africa. Its

    selection came in recognition of itsachievements in the Dream Goal 2010project held in Africa on the occasion ofthe 2010 FIFA World Cup games.

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    The alliance is composed of numerousstakeholders including government

    organizations, particularly the U.S.Department of State and United StatesAgency for International Development(USAID), private companies, industry

    associations, and NGOs.

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    Sony has providedsupport for scienceeducation, asenvisioned by Masaru

    Ibuka, one of Sony'sfounders, for more thanfive decades, andcurrently a variety ofinitiatives are being

    mainly taken by SonyGroup companies andthe Sony Foundationfor Education, both inJapan 2011.

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    1.Safety and security measures andSony's disaster response system

    2.Enabling employees to participate involunteer activities

    3.Efforts to assess damage and resumeoperations at Sony manufacturing sites

    and plants in eastern Japan

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