Crowdfunding: Grandma’s not the only one with the checkbook.

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CROWDFUNDING Grandma’s not the only one with the checkbook.

Transcript of Crowdfunding: Grandma’s not the only one with the checkbook.

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CROWDFUNDING

What is crowdfunding?Crowdfunding describes the collective effort of individuals who network and pool their money, usually via the Internet, to support efforts initiated by other people or organizations. Crowdfunding is used in support of a wide variety of activities, including disaster relief, citizen journalism, support of artists by fans, political campaigns, startup company funding, motion picture promotion, free software development, inventions development, scientific research, and civic projects.

This is Wikipedias versiondefinition.My definition crowdfunding is being vulnerable.2

What crowdfunding ISNTWoe is meBegging

Missionarywriting letters. woe is me and a beggers mentality.Most of us had a grandma or that one certain relative who never seemed to mind helping us out. Most of usRealize that there are people out there that believe in us. Believe in our ideas and vision and they are willing to show their support by giving what they can.We have to be vulnerable to show our understanding that we CANT do this alone. What I mean by vulnerable is as an artist opens up their guts and exposes their deepest thoughts.We have to become transparent and real.Weve got to be honest with ourselves and weve got to get over ourselves.

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Its ALL about people, folks.connectionsbalancerealationships

Go out to the crowd and ask questionswalk away while they are talking.How did you find out about the conference?Why did you want to come in and hear this particular session?Whats your favorite icecream flavor?HOW DO WE CONNECT?!?!Communicate, engage and over-deliver. More specifically:Celebrate their supportAcknowledge and publicize that you reached your goalAnnounce and celebrate as you begin your projectDo thank you shout-outs now and againInvite them to continue on your journeyKeep funders updatedUse multimedia to document your progressAsk for input on your projectDeliver the GoodsSet expectations for timing and delivery (give yourself room to over-deliver)Follow through and deliverAsk funders to post their reactions to the Goods (helps broaden your network)Most projects that are crowdfunded also require support in their next stage to be successful. Whether you want them to support your brand, come to your performances, or buy your products, think of crowdfunding as a way to gain loyalists early. And, ideally, they are with you for life.Amanda Palmer Musician. Asked for $100K and ended with $1.2 million. become the hat. how did you make all these people PAY for music? I didnt make themI asked them and by the very act of asking, I Connected and when you connect, people want to help you.Asking makes you vulnerable and accountable.People who give you a hard time are the ones who havent been with you in the trenches, making connections.Change from looking at it as taking a risk to adjusting to trust.

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KICKSTARTER.COMRaised a total of $220 million so far.Launched 61,000 projects.Crews evaluate your form and determine whether to accept you or not.Backer rewards. (Rewarded ONLY if the project is successful.)All or nothing.Fees Kickstarter charges 5% for every successful project.Amazon Payment with a processing fee of 3-5% of your raised funds.DOWNSIDE: You have to be a U.S. resident with a Social Security number to use Kickstarter.Usually accepts all kinds of creative projects but NOT for causes, awareness campaigns, charity, or vacations.Super straight forward and user friendly.

Go to the website if you can.5

The Video.

INDIEGOGO.COMSimilar to Kickstarteruser friendlyHelps ANY type of project including donations for charity.Backer rewards are known as Perks.Anyone can receive funding.Paypal is the payment option.Flexible Funding you receive the fund even if the project has failed to reach the funding goal. Indiegogo charges a 9% of funds raised fee for that.Fees Indiegogo gets 4% and there is a 3% fee for credit card processing.

Myriad of different projects. Just reading themI got teary eyed. Thats why these work. 7

ROCKETHUB.COMSuper simple 3 step process to upload your project.Easy tracking.Opportunity to work with top-notch brands, companies and marketers to help raise interest and seek more potential opportunities.Fees Rocket Hub charges 4% for a successful project and 8% for projects that missed their financial goal. Plus a 4% credit card processing fee.

GOFUNDME.COMBased solely on the idea of raising money, for a cause or even yourself .Has crazy amount of opportunities to share your project.Donation pages, widgets, dashboards, social media integration.Fees 5% goes to GoFundMe and uses PayPal as the payment process. PayPal charges 2.9% - 3.5%

RAZOO.COMHas helped to raise $97,000,000 for thousands of worthy causes.Divides fundraisers into 4 major categories: NonprofitsIndividualsCorporationsFoundations.Widgets galore.iPhone app that enables you to manage your project and ENGAGE your donors.Fees 2.9% flat rate of your total fund.

CROWDRISE.COMFunding for animal welfare, arts, cultures, diseases, education, and even religion.This is a platform that helps raise money for charity.You can also raise money for personal activities like birthday, weddings, even college. Crowdrise uses points where the more people who donate, the more points the fundraiser receives. Based on the points, Crowdrise members will then know which fundraiser or organization has made more impact to the world; it helps the organization raise their opportunity and improve their reputation.Fees Gloriously complicated.

Generally there is a flat 4.95% charge for the profit fundraising event, but theres blurry transaction fee involved in extra charges. For non-porfit organizations, you could choose from a range of account types from free to one with a $199 monthly fee.11

PLEDGEMUSIC.COMFocus is solely to bring in new talent to the music industry.PledgeMusics interface is VERY similar to Kickstarter and Indigogo.Backers receive rewardsthe more you back, the greater your reward.Fees 15% of what you raise will go to PledgeMusic.

SELLABAND.COMThis site is dedicated to crocheting.MUSIC MUSIC MUSIC.This platform has the flair and changeability of MySpace.Stand alone webpage can act as a blog, bio page, photo or video page.Through this site, you are offered special prices for professional 3rd party services.CD printing and promotion.Fees 15% out of the budget to support their full-time staff.

APPBACKR.COMNothing but Apps.Backers buy an app listed with a lower price.The money you pay funds the development of the app.Once the app makes earnings in the app store, Appbackr will pay the backers back with the sales price of the app.Fees No fixed percentage. The amount will depend on your app price and it still could vary based on several factors.

CITIZINVESTOR.COM Only local government entities can post projects that raise money on Citizinvestor. A citizen can not build a park, put in speed bumps or renovate a city pool by themselves; they need to partner with government. Citizinvestor makes that partnership easier than ever.Petition to Project platform. Projects raise money while petitions raise signatures. Successful petitions have the opportunity to turn into projects in the future.Unlike taxes, Citizinvestor gives you the power to tell your local government exactly where you want them to invest your hard-earned money.Fees 5% to Citizinvestor and 3% to credit card processing.

The best thing you can do to help you learn which platform is right for you is to spend some time in their FAQs section.15

Nowits time to just freaking do it.

Nothing you cant handle. You can do it and you know it. Go for it. Buckle down and push forth. Put your game face on.

Thank YOU!www.messenger-media.comangeladamsthemusic.wordpress.comtwitter.com/angelsadventurefacebook.com/angeladams13Instagram.com/angelaadams

Thanks for Alvaris Falcon for the research.