Crossplatform Content week 2

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Crossplatform Journalism Week Two

description

Second week of the Crossplatform Journalism course offered by Napier University

Transcript of Crossplatform Content week 2

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Crossplatform Journalism Week Two

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Basics in place

• Main accounts set up• But social media can be a timesink• How best to use time online and get best

results?• A little planning at the start can go a long

way...

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Editorial calendars

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Using Excel for editorial calendar

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Plugin

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Twitter

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Twitter/Hootsuite

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Basic

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RSS

• RSS allows you to follow websites and see when they have been updated - without going to the website.• You need an app called a RSS reader.• The most popular is Google Reader though

many use this as a starting point and then get a second app like NetNewsWire

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RSS

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RSS

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Google tools...

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Google tools

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Google tools

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Google tools

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Google tools

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Google tools

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If this then... what?

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If this then that

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Targets for next week

• Find three uses of IFTTT

• Create a personalised editorial calendar

• Set up Hootsuite or Tweetdeck

• Create any relevant lists

• Find three hashtags relevant to you

• Set up RSS and any Google Alerts you want

• Explore Google trends and Twitter trending