Cristiano Ronaldo wins the FIFA Ballon d’Or 2013 Photo ... · Cristiano, Messi and Ribéry...
Transcript of Cristiano Ronaldo wins the FIFA Ballon d’Or 2013 Photo ... · Cristiano, Messi and Ribéry...
Cristiano Ronaldo wins the FIFA Ballon d’Or 2013 Photo: FIFA/Getty
users in 24 hours - social audience gets afront-row seat at the FIFA Ballon d’Or
...Thanks to FIFA’s digital platforms!
Sources: Facebook Insights, Twitter, YouTube, Omniture Analytics, ChartBeat
Ballon d’Or goes global and viral on Facebook
Over one million votes cast for Puskás award
One of the biggest live streams ever!
283 594,000 1,000,000 18,900,000official Facebook posts are
read by more than 24 miilion people from all 209
FIFA Member Associations
people liked the Ballon d’Or
6,000,000Cristiano, Messi and Ribéry
mentions on Twitter
people talking about theBallon d’Or
1,200,000#BallondOr tweets
Facebook users reached through FIFA’s exclusive
Cristiano Ballon d’Or post
YouTube live plays
3m +
Tweets pass 1 million during the event
#
15minsYouTube time spent engaged
on the live show
640,000simultaneous YouTube users
Puskás award which was won by
Zlatan Ibrahimovic for his audacious
scissor-kick against England
24 million