Crisis Communications in Real-Time
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Transcript of Crisis Communications in Real-Time
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Crisis Communications in Real-Time:Listen, Engage, Respond
2012 CoSIDAChris Syme @cksymeDr. Bill Smith @Doctor_BS
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38%*…have social media policies
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51%…have crisis communication plans
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38%*…address social media in their plan
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48%*…have a triage/response protocol for addressing negative/crisis comments.
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15%…require registration or training to use social media on behalf of dept.
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DNK*…how many social media accounts currently represent your organization?
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42%*…use a social media management system (SMMS) or some kind of monitoring application(s)to listen
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1. Start listening
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2. Develop a social media policy
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3. SMMS is the best
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4. Register and train
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5. Use a community manager (no silos)
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Learn to Scale…
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Available to CoSIDA attendees free from Amazon.com. JUNE 25-29
Search “Listen, Engage,Respond” on Amazon.com
Contact:[email protected]
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